Vodka overtakes Scotch as UK’s favourite spirit

LONDON – Vodka has overtaken blended Scotch whisky to become the UK’s best-selling spirit in the off-trade for the first time in generations, helped by its popularity with younger drinkers and the influx of Eastern Europeans.

Google and Yahoo! in final stages of sealing search deal

LONDON – Google is set to shore up its dominance of the internet search market and leave rival Microsoft out in the cold as it closes in on a deal with struggling Yahoo!.

TNS founder hits out at merger and backs WPP bid

LONDON – Liz Nelson, one of the founders of market research firm TNS, has slammed its merger plans with GfK and backed Sir Martin Sorrell’s WPP bid.

Byggmax: Price war, Tank

Byggmax: Price war, Tank

Price war on building materials.
As our competitors bombard you with explosive offers, our only weapon is building materials at constantly low prices.

Advertising Agency: Kitchen, Norway
Art Directors: Ole Henrik Stubberud, Björn Andreassen.
Copywriters: Heidi Mittun-Kjos, Didrik Hallström.
Illustrator: Björn Nordberg
Published/Released/Aired (Month, Year): March 2008

Byggmax: Price war, Fighter plane

Byggmax: Price war, Fighter plane

Price war on building materials.
As our competitors bombard you with explosive offers, our only weapon is building materials at constantly low prices.

Advertising Agency: Kitchen, Norway
Art Directors: Ole Henrik Stubberud, Björn Andreassen.
Copywriters: Heidi Mittun-Kjos, Didrik Hallström.
Illustrator: Björn Nordberg
Published/Released/Aired (Month, Year): March 2008

Byggmax: Price war, Battleship

Byggmax: Price war, Battleship

Price war on building materials.
As our competitors bombard you with explosive offers, our only weapon is building materials at constantly low prices.

Advertising Agency: Kitchen, Norway
Art Directors: Ole Henrik Stubberud, Björn Andreassen.
Copywriters: Heidi Mittun-Kjos, Didrik Hallström.
Illustrator: Björn Nordberg
Published/Released/Aired (Month, Year): March 2008

Volkswagen BlueMotion: Wonderbaum

Volkswagen BlueMotion: Wonderbaum

Advertising Agency: TRY Reklamebyrå, Oslo, Norway
Creative Director: Kjetil Try
Art Director: Thorbjørn Ruud
Copywriter: Petter Bryde
Photographer: Sesse Lind
Mac-Design: Thomas Bråten
Published: May 2008

Volkswagen BlueMotion: Last year

Volkswagen BlueMotion: Last year

Advertising Agency: TRY Reklamebyrå, Oslo, Norway
Creative Director: Kjetil Try
Art Director: Thorbjørn Ruud
Copywriter: Petter Bryde
Photographer: Sesse Lind
Mac-Design: Thomas Bråten
Published: May 2008

Volkswagen BlueMotion: Drag

Volkswagen BlueMotion: Drag

Advertising Agency: TRY Reklamebyrå, Oslo, Norway
Creative Director: Kjetil Try
Art Director: Thorbjørn Ruud
Copywriter: Petter Bryde
Photographer: Sesse Lind
Mac-Design: Thomas Bråten
Published: May 2008

Heineken: Concert

Heineken: Concert

Advertising Agency: JWT, Milan, Italy
Executive Creative Director: Pietro Maestri
Creative Director: Bruno Bertelli
Art Director: Marco Viganò
Copywriter: Michele Picci
Illustration/3D: Balalò
Published: June 2008

Jet Airways poised to appoint new creative agency

MUMBAI – Jet Airways is expected to end its creative AOR with M&C Saatchi, in favour of an alliance with Interpublic Group.

Haymarket integrates Media and Digital Media

HONG KONG – Haymarket Media Asia is pleased to announce a significant integration of the region’s leading media, marketing and advertising titles, Media and Digital Media.

Copping takes top spot in Media’s Creative Rankings

ASIA-PACIFIC – Saatchi & Saatchi’s Richard Copping (pictured) has been named Asia’s top creative in Media’s annual Creative Rankings, while Ogilvy & Mather is the region’s most successful network for the second year running.

A Bela Sintra: Foot, 4

 A Bela Sintra: Foot, 4

Advertising Agency: Giovanni + DraftFcb, São Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo John, Sidney Araújo
Art Director: Sidney Araújo
Copywriter: Guilherme Aché
Photographer: Marcus Hausser
Published: June 2008

A Bela Sintra: Foot, 3

 A Bela Sintra: Foot, 3

Advertising Agency: Giovanni + DraftFcb, São Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo John, Sidney Araújo
Art Director: Sidney Araújo
Copywriter: Guilherme Aché
Photographer: Marcus Hausser
Published: June 2008

A Bela Sintra: Foot, 2

A Bela Sintra: Foot, 2

Advertising Agency: Giovanni + DraftFcb, São Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo John, Sidney Araújo
Art Director: Sidney Araújo
Copywriter: Guilherme Aché
Photographer: Marcus Hausser
Published: June 2008

A Bela Sintra: Foot, 1

A Bela Sintra: Foot, 1

Advertising Agency: Giovanni + DraftFcb, São Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo John, Sidney Araújo
Art Director: Sidney Araújo
Copywriter: Guilherme Aché
Photographer: Marcus Hausser
Published: June 2008

Lego Education Centre: Pavement

Lego Education Centre: Pavement

A Lego Education Centre recently opened in Brisbane and to create awareness Publicis Mojo Brisbane took advantage of the safety bubble-mats found on steps and footpaths around the city.

Advertising Agency: Publicis Mojo Brisbane, Australia
Creative Director: Andy Ward
Copywriter: Mike Watson
Art Directors: Lee Griffin, Mike Watson
Producer: Shay Devery
Photographer: John Bowden
Released: May 2008

Stereotyping Ads – Are These VIP Magazine Ads Homophobic?

Let’s get this straight. If you think “Brokeback Mountain” instead of “Once upon a time in the west” when you see two cowboys sharing a moment at sunset, you are not a real man. Well, that is what this new campaign from VIP, the “Men’s Magazine” claims, asking you to “Think Like a Man”.

While I totally…

Top 24 Foods You Can Customize

You can customize just about everything today, including food. People don’t mind paying a premium for these customized products because the concept is still so new to most people, making it a sure fire attention grabber.

Not only can you influence the ingredient content, but you can now put your pe…