Samsung: Express Yourself

Samsung: Express Yourself

Creative Agency: Cheil Worldwide, Canada (Toronto)
Executive Creative Director: Tom McManus
Associate Creative Directors: Noreen McDermott-Santilli, Derek Neal
Art Director: Derek Neal
Writer: Noreen McDermott-Santilli
Jr. Art Director: James Tuer
Senior Account Manager: Angela Fitzpatrick
Sr. Broadcast Producer: Tessa Waisglass
Account Coordinator: Justyna Leitgeber

Production Company: The Ebeling Group, New York
Executive Producer: Mick Ebeling
Senior Producers: Neil Van Harte, Eliza Pelham Randall
Producer:Amy Fahl

Director: NAKD, Toronto
Creative Directors: Chris Bahry, Alexandre Torres
Animators: Vinicius Nascimento, Marcin Porebski, Marcus Alquéres, Leonardo Mateus, Chris Bahry, Alexandre Torres
Compositing: Leonardo Mateus, Chris Bahry
Lighting and Rendering: Alexandre Torres, Chris Bahry
Modelers: Lee H. Wolland, Sergio Yamasaki, Steve Kahwati, Joel LeLièvre, Jon Mitchell, Erick Geisler, Edmund Kozin
Rigger: Paul Hormis

Music/Sound Design: Silent Joe, Toronto
Music Supervisor: Marco DiFelice, Silent Joe, Toronto

Absolut: Dissection

Absolut: Dissection

Advertising Agency: TBWA/Chiat/Day, New York, USA
Worldwide Creative Director: Rob Smiley
Creative Director: Lew Willig
Copywriter: Meghan Simons
Art Director: Megan Williams
Producer: Jamie Grady

Production Company: Psyop, New York
Directors: Marco Spier, Chris Staves, Mate Steinforth
Designer: Mate Steinforth
Director of Photography: Martin Ahlgren
Executive Producer: Lucia Grillo
Producer: Nathan Jew
Assistant Producer: Tarun Charaipotra
Live Action Producer: Paul Middlemiss

Visual Effects Company: MassMarket, New York
VFX Executive Producer: Justin Lane
Technical Director: Jacob Slutzky
Lead Flame Artist: Nick Tanner
Flame Artists: Chris Staves, Theo Maniatis
Pre Visual Artist: Damon Ciarelli
Editor: Cass Vanini
XSI Team: Dave Barosin, Jan Bitzer, Andrea Gebhardt, Jae Ham, Bashir Hamid, Andy Hara, Florian Witzel, Miguel Salek, Boris Ustaev, Jason Vega, Lee Wolland
Roto Artists: Leslie Chung, David Marte, Joon Park

Sound mixer: Peter Holcomb, Sound Lounge, New York
Music: Small Sails, Somnambulist

Hey! Nielsen Brings Buzz to Ratings

I’ve been keeping an eye on Hey! Nielsen (lovely name, but the way), a place for TV fans to voice opinions about TV programming that opened last September. Nielsen’s intent is to figure out how to incorporate the feedback into its ratings: “Using data from real users, Hey! Nielsen generates a Hey! Nielsen score — a real-time indicator of a topic’s impact, influence, and value. As users submit feedback, the score is created from a number of factors such as user response, blog buzz, and news coverage, as well as raw data from our sister sites Billboard.com, HollywoodReporter.com, and BlogPulse.com.”

Funny, Tetris has a way higher buzz rating than GTA IV (111 to 28), even though BlogPulse shows otherwise.

Axe Body Spray: You’re Needed at the Axe Cottage

Axe Body Spray: You're Needed at the Axe Cottage

Advertising Agency: Zig, Canada
Executive Creative Director: Martin Beauvais
Art Director: Craig Ferguson
Copywriter: Steven Barr
Producers: Anna Tricinci
Team Leader: Rhonda McCabe
Strategic Planner: Subtej Nijjar

The Newest Campbell’s Face

We all remember the Campbell’s Chunky Soup commercials with Donovan McNabb and his oh-so-adorable mother and even Matt Hasselback and his mom. This September, LaDainian Tomlinson takes the reigns in the newest spots that will follow a day-in-the-life of the football star. However, this isn’t Tomlinson’s first appearance in the Campbell’s spots, he appeared last year among an all-star cast. As you patiently await the coming football season, check out previous commercials here and watch the oldie-but-goodie below.  (Source AdWeek)  

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Volkswagen: Heidi Klum

Volkswagen: Heidi Klum

Advertising Agency: Crispin Porter + Bogusky, USA
Via: AdGoodness

Volkswagen: David Hasselhoff

Volkswagen: David Hasselhoff

Advertising Agency: Crispin Porter + Bogusky, USA
Via: AdGoodness

Volkswagen: Rick Searfoss

Volkswagen: Rick Searfoss

Advertising Agency: Crispin Porter + Bogusky, USA
Via: AdGoodness

River Plate Barcelona: Iron

River Plate Barcelona: Iron

Advertising Agency: DraftFCB, Barcelona, Spain
Creative Executive Director: Sergio Oca
Creative Director: Beto Nahmad, Pep Ferrero
Art Directors: Javi Garcia, Ricard Barbod
Copy: Beto Nahmad, Pep Ferrero
Director: Bárbara Barberá
Film Production: Ice Cream

River Plate Barcelona: Hammer

River Plate Barcelona: Hammer

Advertising Agency: DraftFCB, Barcelona, Spain
Creative Executive Director: Sergio Oca
Creative Director: Beto Nahmad, Pep Ferrero
Art Directors: Javi Garcia, Ricard Barbod
Copy: Beto Nahmad, Pep Ferrero
Director: Bárbara Barberá
Film Production: Ice Cream

Trees For Africa: Printer

Trees For Africa: Printer

Advertising Agency: Lowe Bull JHB, South Africa
Creative Director: Rui Alves
Art Director: Miguel Nunes
Copywriter: Bennie Du Plessis

Nissan Qashqai: Car Games

Nissan Qashqai: Car Games

Creative Agency: TBWA\London, UK
Copywriters / Art Directors: Adam Chiappe, Matt Saunby
Agency Producer: Lucy Wood
Agency Planner: David Fryman
Director: Lionel Goldstein
Producer: Molly Pope and Blake Powell (Executive Producer)
Production Company: Stink
Editor & Editing Co.: Het Digitall Geweld Belgium & Chris McKay at Cut & Run
Post Production Co.: Nozon Belgium
Audio Post Production: Ben Leeves at Grand Central
Media Agency: Go Viral and OMD
Media Planner: Jimmy Maymann and Ben Brown

Surfrider: Walrus

Surfrider: Walrus

Advertising Agency: Saatchi & Saatchi, Los Angles, USA
ECD: Harvey Marco
CD: Felipe Bascope
ACD/Copywriter: Raymond Hwang
Producer: Chris Halstead
Director of Integrated Production/Multimedia: Damian Stevens
Art Director: Juan Bobillo
Account Director: Paul Goncalves
Production Company: Tool of North America
Director: Erich Joiner
Producer: Joby Ochsner
Edit: Rob Watzke/Beast Editorial
Editorial producer: Ashley Hydrick
Special effects: Mass Market LA
Sound design/Mix: Zac Fisher/POP Sound LA

GoShout.com.au: Bring it on?

GoShout.com.au: Bring it on?

Advertising Agency: Lava, Sydney, Australia
Creative / Director: Steven Hirst

TIK Drug Awareness: There is no going back

TIK Drug Awareness: There is no going back

Director: Grant De Sousa / collectivefilms

BMW: Revolution

BMW: Revolution

Advertising Agency: GSD&M Idea City, Austin, TX
Group Creative Director: David Crawford
Creative Directors/Art Directors: Jay Russell, Bill Marceau
Creative Director/Copywriter: Wade Alger
Agency Producer: Paul Golubovich
Editorial Company: Beast, Austin, TX
Editor: Sam Selis
Editorial Producer: Vicki Russell
Post Production Company: Nozon, Brussels, Belgium
Post On Set Director: James Vanderhaeghen
Executive Producer: Linda Van Zeebroeck
Producer: Carmen Sanchez
Composer/Songwriter: Felix Bloxsom
Audio & Sound Design: Play, Santa Monica, CA
Engineer: John Bolen
Production Company: Caviar, Los Angeles, CA
Director: Raf Wathion
DP: Patrick Otten
Production Designer: Jean Pierre Grandet
Line Producer: Fred Vrancken
Executive Producers: Tom Weissferdt, Michael Sagol
Airdate: April, 2008
Where shot: Brussels, Belgium

Nike Soccer: Guy Ritchie web exclusive

Nike Soccer: Guy Ritchie web exclusive

Guy Ritchie directs the latest film for Nike, starring Wenger, Fabregas, Gallas, Ronaldo and Rooney.

Advertising Agency: 72andsunny, Amsterdam, The Netherlands
Via: adgoodness

Is it Swiss? commercial for Baume & Mercier watches

Comical TV commercial made by a small communication collective based in Oslo, Norway, called 2008scandinavia. The commercial is made for swiss luxury watches Baume & Mercier.

This is their first commercial release after four month in creative business.

A small, balled white guy is standing in front of a pissoir. A big afro-american man comes in, and the balled one gets very interested in the side man´s “equipment”

Youtube description

Well, men can see the difference, even in a swiss luxury watches.

Hope you`ll enjoy this Scandinavian creativity release.

Agency: 2008scandinavia, Oslo
Creative Directors: Øistein Borge, Erik Heisholt
Production Company: Motion Blur, Oslo
Director: Bolt

Portfolio Night 6: Creative director doll

Portfolio Night 6: Creative director doll

Advertising Agency: DDB, Toronto, Canada
Creative Director: Andrew Simon
Copywriters: Shane Ogilvie, Andrew Simon, Luke Langsdale, Tim Beresford
Art Directors: Catherine Wong
Interactive: Tribalddb, Toronto
Creative Director: Dre Labre
Designer: Freddy Samuel
Photographer: Frank Hoedl
Producer: Andrew Schulze
Exec. Producer: Dan Ford
Line Producer: Cat Nolte
Production Manager: Roman Hul
Production House, City: Sons And Daughters, Toronto
Director: Luke Langsdale
Sound: Alex Shapcott
Editor: Dave De Carlo
Asst. Editor: Kim Knight
Director Of Photography: Colin Akoon
Makeup: Proteus Makeup Fx
Account Supervisor: Melanie Yuen
Public Relations: Shari Balga, Robert Maclean
Via: adgoodness

Dude.

According to Bud Light’s (from DDB Chicago) newest commercials, one word says it all – Dude. While the spots themselves are hysterical and can pretty much guarantee a laugh out of anyone, it’s the new website that really brings it all together – dudemadness.com. Here you can not only test your “dudeness” by clicking on the poster your prefer, dude, but you can also send coded dude messages to your friends (which will be decoded via text message). And in case anyone out there was wondering, I happen to be 68% Righteous Dude, 17% Game-On Dude and 15% Redneck Dude (where did THAT come from?!?).

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