Hasta La Creative!

It’s gonna get very touchy.

Art Director / Copywriter / Photographer: Lee
Released: 2008

Still richer in aroma.

Advertising Agency: Publicis Conseil, France
Photographer: Roberto Badin
Creative Director: Olivier Altmann
Art Director: Quentin Schweitzer
Copywriter: Nicolas Callot
Art Buyer: Marie France Capri
Model maker: Olivier Favart
Retouching: Asile

When you are in the business of selling yourself as a brand ambassador, this is why you should always demand to have final approval over the work you appear on…and actually be around to approve it.

Apparently the old adage “bigger isn’t always better” got tossed out the window with this one. Just meters from Kremlin in Moscow City, BMW has created one of the biggest billboards in Europe. Measuring in at 65,000 sq. ft., it’s large enough that the five full-size BMW M-class models look like ants.

The 450 lb. life-size car models were constructed by We R.Signs International using wheels, body panels, lighting, and a few other parts from BMW. Cars on walls isn’t new, but this magnitude makes it a bit different. Very cool from a construction and installation standpoint. Will it sell more Ms?

full size photos @ englishrussia

Stolz Marketing Group created some interesting dimensional outdoor boards for Idaho home builder Paramount.

“Mommy, why does the lady on that sign have her bottom sticking up and there’s like a string tied around it?”

Tabasco’s Chipotle Sauce, Weber Grill Creations seasonings, Royal Oak charcoal and Chinet tableware have joined forces with the Kansas City Barbeque Society to launch the first-ever Great American BBQ Tour.

Word has it that broadband content is now eligible for Primetime Emmy Awards. Whether that flatters broadband shows or the sleepy Emmys is anybody’s guess; it’s all the same in the media melting pot.

It’s not often both celebrities in a celebrity marriage are spokespeople for brands, let alone at the same time.

For client Orange, the Alternative is doing that gesture-based advertising thing. Do a little hand-dance to bring news, film clips or music videos to your fingertips. We see a less useful, but strangely more amusing, version of this technology…