(TrendHunter.com) These gifts for binge watchers cover all the essentials for setting in with a favorite streaming service. With mini projectors for viewing a favorite show on the go to weighted blankets and themed…
The partnership, now in its 20th year, helps Verizon promote its 5G services.
Black-owned media and tech company Hero Media launched its own social platform, GoodFeed, catering its content toward women-identifying audiences. The platform launched in October to select users and was made publicly available this week. Similar to YouTube, users can create a channel to host editorial content like written articles, audio and videos. Chief executive officer…
The partnership, now in its 20th year, helps Verizon promote its 5G services.
(TrendHunter.com) The curated list of gift ideas for your mom is here to give consumers a range of offerings to show their mom or motherly figure how much they mean to them. Ranging from wine and tea to slippers and…
(TrendHunter.com) This list of gift ideas for book lovers will be sure to please any bibliophile in your life.
With all the books they might have, the Waves and Sun Bookends from Maple Shade Kids is the perfect way…
Public policy apparently isn’t hardcore enough for Elon Musk, either. Despite regulatory scrutiny in the U.S. and abroad, Twitter laid off members of its public policy team Wednesday night, Erin Woo of The Information reported. It was unclear how many people were affected, and anyone at Twitter answering questions from the media is long gone,…
The brand has created a pilot program to test ads for a limited range of CBD products in California, Colorado, and Puerto Rico.
Back Market, the online marketplace dedicated to refurbished electronic devices, has hired Luke Forshaw as its head of brand and marketing for the U.K. as it continues its international growth. The company, which recycles old technology and sells it on, currently employs more than 700 people internationally to serve its mission to reduce mass production…
The Frito-Lay snack’s first-ever Big Game spot to feature “Breaking Bad.”
Instagram’s Notes feature allows users to share posts containing text and emoji that will automatically disappear after 24 hours. Creators also have the option to delete Notes early, rather than allowing them to disappear naturally. Our guide will show you how to delete a note in the Instagram mobile application. Note: These screenshots were captured…
Atlanta agency will offer clients integrations with Dagger Originals shows through product placement, ad programming and branded content.
The NFL’s coveted Sunday Ticket package has a home in streaming for the first time. Google and the NFL reached an exclusive multiyear deal to bring all out-of-market Sunday afternoon NFL games broadcast on Fox and CBS to YouTube TV and YouTube Primetime Channels. The subscription-only Sunday Ticket package has been with DirecTV since 1994….
Alphabet’s YouTube won the right to broadcast the National Football League’s Sunday Ticket games starting with the 2023 season.
Advertising Agency: Adwants
Creative Director: Janardhan Pokala
Executive Directors: Prashanth Sridhar, Karthik Rajmohan
Graphic Designer: Guna Raji
Account Executive: Raghav Jaganathan
As 2022 comes to a close, there have been 636 recorded mass shootings in the U.S. this year. This makes it the second-worst year for gun violence in the eight years since the Gun Violence Archive, the nation’s most comprehensive record of mass shootings, began tracking. Powerful PSA Urges Americans to March on the Capitol…
Ad will put revamped brand ‘in new creative territory,’ Mars Wrigley CMO says.
M&M’s is officially returning to the Big Game, and it’s doing so with a new CMO at the helm. Today, Mars Wrigley North America confirmed M&M’s participation in next year’s Super Bowl under the guidance of its newly appointed chief marketing officer, Gabrielle Wesley. The brand last participated in the event in 2021 with its…
Repetition and frequency are drilled into every advertiser as key to winning eyeballs and new consumers. Ads are notorious for being more effective after many viewings, as repeating a message multiple times can increase brand awareness and consumer recall, if done correctly. But some ads make great first impressions. They grab the viewer immediately and…
The 2022 TV year included a $43 billion mega-merger, an influx of FAST channels, AVOD tiers and constant executive shuffling. And with all that disruption, it’s easy for other important television trends to get overlooked. As part of Adweek’s year-in-review coverage, we asked 25 of the top TV executives from broadcast, cable and streaming outlets;…
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