May
23
Kendrick Lamar’s ‘Mr. Morale’ Is No. 1 With the Year’s Biggest Opening
Posted in: Uncategorized“Mr. Morale & the Big Steppers,” Lamar’s first album in five years, may be eclipsed by Harry Styles’s LP next week.
May
23
Mark Zuckerberg sued by D.C. over Cambridge Analytica data breach
Posted in: UncategorizedThe District of Columbia said it sued Meta Platforms Inc. CEO Mark Zuckerberg for his alleged role in the Cambridge Analytica data breach.
May
23
Meta Updates Transparency Efforts on Social Issue, Electoral, Political Ads
Posted in: UncategorizedMeta detailed updates Monday related to its transparency tools for social issue, electoral and political ads, which will apply to all countries where the company’s ad authorizations and disclaimer tools are in place. Detailed targeting information for social issue, electoral and political ads will be made available to vetted academic researchers at the end of…
May
23
BeReal: How to Add a Bio to Your Profile
Posted in: UncategorizedBeReal is a photo-sharing social network that encourages users to share a single post each day. Each user has an in-application profile that they can customize to tell visitors more about themselves. Our guide will show you how to add a bio to your BeReal profile. Note: These screenshots were captured in the BeReal app…
May
23
Starbucks to exit Russia completely, joining McDonald's and other brands
Posted in: UncategorizedStarbucks Corp. will exit Russia completely, marking the latest corporate withdrawal from the country after its invasion of Ukraine.
May
23
Facebook: Here’s How to Stop Auto-Play Videos on Mobile
Posted in: UncategorizedBy default, Facebook will automatically play videos as users come across them in the Facebook mobile application. However, users have the option to stop videos from automatically playing. Our guide will show you how to stop videos from automatically playing in the Facebook mobile app. Note: These screenshots were captured in the Facebook app on…
May
23
‘Stranger Things’ is back and NFT summit comes to Cannes Film Festival: The Week Ahead
Posted in: UncategorizedMarketing and media events to watch in the week ahead.
May
23
Instagram Unveils New Visual Identity With a Focus on Accessibility, Legibility
Posted in: UncategorizedInstagram shared the details behind its new visual identity Monday, saying that its goal from the beginning of the process was to provide its community worldwide with an immersive and inclusive experience by focusing on accessibility and legibility throughout the design process. “We approached the design evolution from a spirit of innovation and exploration by…
May
23
High Noon Trots Out Warm-Hug One-Liners for Its Summer ‘Sun’s Out’ Campaign
Posted in: UncategorizedHigh Noon, the hot-selling canned vodka drink, has made its bones in a few short years with proverb-style advertising that’s unfailingly upbeat without veering into sketch comedy territory. Sample taglines have included: “May you tan evenly on both sides,” “May you know somebody who knows somebody with a pool” and “May the forecast call for…
May
23
Airline Customer Satisfaction Is Back … to Pre-Pandemic Misery
Posted in: UncategorizedAir travel is back. And nobody’s happy. At the end of March, the Transportation Department recorded more than 188,000 flight departures in a week. That’s the most since the 2021 holiday season–and nearly 30,000 more flights since the same time last year. The more than 58 million U.S. travelers who flew in February were more…
May
23
Holland America hires Curiosity as creative agency
Posted in: UncategorizedBehind the pitch: How the cruise line will look to refresh its brand after the pandemic, which had a severe impact on the cruise industry.
May
23
‘Is This Hamburger Harmful?’: Burger King Warns Against 911 Calls for Food Emergencies
Posted in: UncategorizedAbsurd 911 calls are regular fodder for online jokes or clickbait articles. A Google search brings up real, ridiculous situations that prompted emergency calls, such as, “a man called saying someone had vandalized his snowman” or “a stolen TV remote.” Burger King pokes fun at this phenomenon by imagining if people phoned 911 to complain…
May
23
Curiosity Had 2 Employees Secretly Sail on a Holland America Cruise to Win Its Creative Account
Posted in: UncategorizedCruise company Holland America Line has named Cincinnati advertising agency Curiosity its creative agency of record to handle all brand, creative and social media duties as Holland embarks on its 150th year of service. Curiosity will develop a honed brand platform, including a brand refresh and updated positioning, and will create fully integrated campaigns supporting…
May
23
Jon Steinlauf on How Warner Bros. Discovery Pulled Off Its First Upfront Presentation
Posted in: UncategorizedAdweek’s upfront week postmortems with ad sales chiefs presenters continue. We’ve already spoken with NBCU’s Linda Yaccarino, Fox’s Marianne Gambelli, TelevisaUnivision’s Donna Speciale and Disney’s Rita Ferro. Now, it’s time for Jon Steinlauf, chief U.S. advertising sales officer, Warner Bros. Discovery. WarnerMedia and Discovery completed their $43 billion merger last month, giving Steinlauf mere weeks…
May
23
LGBTQIA+ Asian American Pacific Islanders—it’s time for authentic representation and visibility
Posted in: UncategorizedThe AAPI community has never been—and will never be—the monolith the creative industry assumes it to be.
May
23
Adweek Names Ann Marinovich as Chief Content Officer
Posted in: UncategorizedAnn Marinovich, former general manager b-to-b at The Information, is joining Adweek as chief content officer, starting May 31. Marinovich, a longtime reader and member of the Adweek community, will oversee the editorial department, event programming, the Adweek Branded content studio and the community team. “I am excited to further the great work Adweek does…
May
23
AAPI Creative Spotlight: Jane Jin Lets Compassion Guide Her Artistry
Posted in: UncategorizedIf art director Jane Jin could identify one key to a successful career in creativity advertising, it’s the idea that you have to, in her words, “really love people” in order to make it work. “A lot of successful campaigns are driven by human insights and human truths,” she tells Adweek for the AAPI Creative…
May
23
The Era of Borderless Data Is Ending
Posted in: UncategorizedNations are accelerating efforts to control data produced within their perimeters, disrupting the flow of what has become a kind of digital currency.
May
23
The ‘fractional CMO’—inside the rise of marketing gigs that are short by design
Posted in: UncategorizedAs disruption contributes to high turnover and low tenure among marketers, companies are turning to CMOs-for-hire—but some people are uneasy about how it all got to this.
May
23
Guy Fieri, Elder Statesman of Flavortown
Posted in: UncategorizedTV’s spike-haired rhapsodist of roadside eats is still playing it for laughs. But he’s also winning food-world respect as a sort of graying eminence.
Who's in charge here?
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.