Twitter Braces for FTC Fine of $150 Million to $250 Million

Twitter revealed in a Form 10-Q filing with the Securities and Exchange Commission Monday that the Federal Trade Commission is investigating the company over its use of phone numbers for ad targeting, which came to light last October. The company said in its filing that it is anticipating a potential fine of $150 million to…

Audi apologises for "insensitive" image of young girl eating a banana.

4A's executive VP of government relations on defeating Washington D.C.'s proposed 3% ad tax

Alison Pepper discusses how she and other organizations helped nix the D.C. Council’s tax that also would have included the sale of personal information, and why the fight isn’t over.

AKQA Promotes 3 ECDs to Global Chief Creative Officers

Three of AKQA’s executive creative directors have become global chief creative officers at the WPP agency: Diego Machado, Hugo Veiga and Peter Lund. Rei Inamoto was the last person to serve as global chief creative officer at AKQA, which employs more than 2,000 people across the globe. He left in 2015 to start his own…

Amazon Hopes Utopia Will Offer Covid-19 Distraction—Even Though It’s About a Pandemic

HBO’s upcoming Coastal Elites is the first scripted series entirely shot and set during Covid-19–but it won’t be the only scripted show this fall that centers around a pandemic. Amazon Prime Video’s upcoming conspiracy thriller Utopia–which, yes, features a spreading global pandemic as a major plot point–will premiere as Covid-19 continues wreaking havoc around the…

Preroll PSA Ads Ask Viewers Not to Skip Over Homeless People

A new PSA campaign is taking advantage of YouTube’s “Skip Ad” button to simulate how people ignore the plight of homelessness. The pro bono series of preroll ads, created through a partnership between Deutsch LA, the United Nations and Tribeca Film Festival, star actor and trans activist Theo Germaine imploring viewers not to skip homeless…

Not Compassionate: Medical Marijuana Patients Face Pointless Barriers in Texas

The Texas Compassionate Use Program was first established in 2015, allowing the use of high-CBD, low-THC cannabis oil only for Texans diagnosed with intractable epilepsy. Though legal, marijuana is still classified as a Schedule 1 drug and is not covered by insurance. As a result, the cost for treatment can range from $250 to $1,000 […]

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Para além dos EUA: Microsoft agora considera comprar operação global do TikTok

Os olhos da Microsoft cresceram sobre o TikTok. Depois das notícias no fim de semana indicarem que a companhia estaria negociando adquirir a operação da rede social nos Estados Unidos para livrar a plataforma do banimento elaborado pelo presidente Donald Trump, fontes ouvidas pelo Financial Times agora alegam que a empresa fundada por Bill Gates …

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Bloomberg Media Adjusts Leadership Team to Prioritize Digital Growth

Bloomberg Media promoted four executives today to continue growing its digital brand. The publisher, like many other news organizations, has seen an increase in interest for its subscription products and coverage during the pandemic. The new executives will prioritize continuing growing those offerings and determining a sound advertising model for after the pandemic. Bloomberg Media’s…

Sonic's president dishes on the drive-in format's current success

Claudia San Pedro discusses the brand’s new look and emphasis on in-car dining.

Snapchat Expands Voter Registration and Education Features

With less than three months until the general election in the U.S., Snapchat is once again encouraging its young user base to register to vote. It’s an expansion of the in-app feature called Minis, introduced last month, which allows users to complete tasks like meditation and flashcard review. To get out the vote, Snap will…

New York Cult Favorite Levain Bakery Is Coming to Grocery Stores

Levain Bakery, a New York City staple known for its wrap-around-the-block lines and incredibly loyal customers, will begin selling its famous cookies in select grocery stores this fall. The brand says it will maintain the quality of its four flavors–chocolate chip walnut, two-chip chocolate chip, dark chocolate peanut butter chip and oatmeal raisin–by selling the…

Retailer Tailored Brands Is Yet Another to Declare Bankruptcy During the Pandemic

Tailored Brands is just one of several retailers to succumb to Covid-19, but as is the case for many of those that have filed for Chapter 11, the retailer’s struggles date back far before the pandemic began. In court filings, the apparel retailer acknowledged the “casualization” of dress in the workplace and in special occasion…

Snapchat deve lançar ferramentas de conscientização sobre eleições nos EUA

No próximo mês, o Snapchat deve lançar novos recursos para incentivar os usuários da plataforma a se registrarem para votar nas próximas eleições nos Estados Unidos. As novas ferramentas também devem fornecer informações e recursos destinados à participação dos eleitores. A iniciativa não é exatamente nova dentro da plataforma. Em 2016, o Snapchat formou uma …

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TikTok gives advertisers an emergency ripcord in case Trump gets his ban

Video-sharing app says it’s not going anywhere, but contracts with brands still include an escape hatch.

Watch the newest commercials on TV from Experian, Lexus, Kellogg’s and more

Lexus hypes the 2021 LC 500 Convertible in an emotive spot that ends with the tagline “Keep the Light Alive.”

How a virtual advertising 'camp' saved internships for 200 students

When the pandemic scuttled summer programs, Camp ADventure stepped in with speakers, college credit and pitching to a real client.

3 Bon Appétit Journalists of Color Leave the Magazine’s Video Series

Two of them accused Condé Nast, the magazine’s parent company, of offering lower pay than what their white colleagues earned for video work.

Biden Campaign’s $280 Million Ad Strategy Bets Big on Digital

Former Vice President Joe Biden’s presidential campaign is spending more than a quarter-billion dollars on advertising in the ramp-up to the November election. The campaign for the presumptive Democratic nominee has laid out $280 million in paid media reservations, including a campaign-record $60 million in digital media, which centers around connected TV. The campaign’s decision…

Amazon Orders A League Of Their Own TV Series From Broad City’s Abbi Jacobson

A television adaptation of the 1992 movie A League of Their Own is coming to Amazon Prime Video. The hourlong series, co-created by Broad City star Abbi Jacobson and Mozart in the Jungle director Will Graham, will focus the real-life All-American Girls Professional Baseball League, just like the film, which starred Geena Davis, Tom Hanks…