Owen Durr seemed like a perfectly healthy toddler until his first grand mal seizure shortly after his third birthday, when his parents found out that he suffered from a rare form of epilepsy. Two years and multiple medications later, his condition hadn’t improved. Ryan Durr, his father and an associate creative director at ad agency…
Exercise equipment brand Peloton was once only known for its stationary and interactive bikes. But, since its launch in 2013, the company has become one of the largest technology-enabled immersive fitness platforms in the world, boasting more than 2.6 million members. To facilitate the needs of fast-growing membership and to keep the Peloton experience consistent…
Como se não tivesse tormento suficiente pra sobreviver, a nova dor de cabeça do brasileiro nos últimos tempos é a nota de duzentos reais. Anunciada no fim de julho, a nova cédula virou piada nas redes sociais desde a notícia de sua criação e deve continuar sob julgamento público até seu lançamento no mercado no …
O post Com quase 50 mil assinaturas, petição quer que vira-lata caramelo estampe nota de R$ 200 apareceu primeiro em B9.
Two of them accused Condé Nast, the magazine’s parent company, of offering lower pay than what their white colleagues earned.
The major NBCUniversal TV and streaming reorganization teased by new CEO Jeff Shell during last week’s Comcast earnings call is underway, starting with NBC Entertainment chairman Paul Telegdy. The new structure will create three horizontally integrated units, all of them reporting to Mark Lazarus, who was named chairman of NBCUniversal television and streaming in May…
Ask a random person to photograph or film you, and you’re likely going to get a vertical shot. Hey, it’s a comfortable way to hold a phone, and platforms like Instagram Stories, Snapchat and TikTok have largely made it the default for homemade content. But vertical has remained a polarizing format for video professionals and…
MDC Partners saw organic revenue drop 26% in the second quarter of this year, which the holding company said occurred “primarily due to reduced spending by clients in connection with Covid-19.” Revenue fell to $260 million in Q2, down from $362 million during the same period last year. “The second quarter brought the full economic,…
At the high-profile Big Tech congressional hearing last week, Amazon CEO Jeff Bezos called counterfeits a “scourge” that harm customers and “honest third-party sellers” on the platform. His testimony came as Amazon puts more muscle behind efforts to grapple with this scourge and hold not-so-honest third-party sellers accountable, including an enhanced seller vetting program and…
A Getty Images anunciou os selecionados no programa anual Reportage Grants, que neste ano premiou 8 fotojornalistas com US$ 5 mil cada um por projetos centrados na pandemia da Covid-19. O objetivo da série de doações era apoiar os fotógrafos de todo o mundo enquanto eles trabalham para capturar com segurança o amplo impacto da …
O post Getty Images premia fotojornalistas que documentaram impacto da pandemia em suas comunidades apareceu primeiro em B9.
After helping to take down Trump campaign chief Brad Parscale, The Lincoln Project targets the “pampered princeling.”
Paul Telegdy leaves the network ahead of a pending investigation into his workplace behavior.
For years, media insiders turned to Ken Doctor for advice. Now he plans to compete against a hedge-fund-owned paper in Santa Cruz.
(TrendHunter.com) These 15 witty publicity stunts showcase how brands are reaching niche demographics amid the confusion that is the “new normal.” These intriguing concepts playful tap into the shared…
In what executives hope marks a (small) turning point out of the deepest financial trenches of the pandemic, Hilton has announced that it lost $432 million in the second quarter. The results are “not a shining moment” in the brand’s 100-year history, according to president and CEO Christopher Nassetta. “Our second-quarter results reflect the challenges…
Despite some more positive outlooks for the ad market in the second half of the year, TV ad sellers admit visibility is still limited.
Let’s be honest – 2020 has been a bad year. For many, the lockdown has been a tough period to get through. We wanted to cheer people up by reminding them that we’ve been through challenging times before. Like the decade of the mullet. Or the era of crocs platforms. And, of course, the infamous socks & sandals fashion phase. If we got through that, we can get through anything.
With masks becoming mandatory to wear in UK retail spaces, we saw a proactive opportunity for Starbucks UK to position mask-wearing as an altruistic, community-focused act. Starbucks is famous for writing customers’ names on cups. So we played into this with a self-deprecating visual, posted on their Instagram and Facebook channels, that showed the even greater challenge baristas face, thanks to customers wearing their masks.
The spot explores the new ZX range through a mixture of 3D, hand animation, simulations, and CG. Chinese star Jackson Yee, a singer, dancer and actor, is starring in the film alongside the prominent South Korean musicians So!YoON! and DPR Live, who are being shown to test the newest Adidas ZX range and the shoes’ durability.
The new Shot on iPhone commercial, directed by Gary Land of GLP Creative, is a smile-inducing work of camaraderie on the ice featuring the antics of Vegas Golden Knights’ Marc Andre Fleury and Mark Stone. The project, which was filmed just before the shut-down, launches as the NHL Playoffs begin and is a celebration of play and performance.
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