British Heart Foundation solicits legacy gifts with emotional campaign

The British Heart Foundation is launching a tear-jerking TV spot in a bid to get more people to leave money to the charity in their wills.

Beer and loathing at South by Southwest

Who will watch the watchmen watching the watchmen? Yes, the IPA’s digital consultant, Nigel Gwilliam, has once again been let loose in SXSW and Snowden, NSA and advertising are on his mind.

DCM partners D&AD to push creativity

Digital Cinema Media (DCM) has partnered with the advertising and design charity D&AD in a bid to encourage creativity in cinema advertising.

Campaign Viral Chart: first kiss video is most-shared ad this week

Wren Studio, the clothing brand, sits atop this week’s viral chart with an awkwardly charming video that asks 20 strangers to kiss for the first time while being filmed.

Lastminute.com launches digital video campaign for Secret Hotels

Lastminute.com is launching a digital campaign to promote its Top Secret Hotels service.

AnalogFolk London beefs up creative department with Jones and Whittington

AnalogFolk London has made two senior creative appointments, Tribal’s Seth Jones and Dare’s Steve Whittington, in the new roles of associate creative director.

50 Chic Concrete Abodes – From Structural Japanese Homes to Surreal Apocalyptic Architecture (TOPLIST)

(TrendHunter.com) Building one’s house out of concrete is certainly a durable way to ensure it won’t blow down in a hurricane, and many Japanese homes have taken on this aesthetic over the last decade….

Collapsible Cup Speakers – The ‘SSSSSpeaker’ by Aiia Folds Perfectly into Your Pocket

(TrendHunter.com) There’s not much better than grabbing some food on a sunny Sunday and sitting in the park with music, and now these collapsible cup speakers can add to the fun without weighing down one’…

Divine Shoe-Drying Shelves – The Spare Shoe Rack Subtly Integrates an Electric Airflow Function (GALLERY)

(TrendHunter.com) If it weren’t for the power cord escaping from the rear of the Spare Shoe Rack, would you have guessed that this piece of furniture had hi-tech capabilities? It was the intention of Stefanie…

WWF by Sir JJ School of Applied Art

Creatives by Yashica Shah

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The post WWF by Sir JJ School of Applied Art appeared first on desicreative.

Pale Avant-Garde Editorials – The Natural Vision Editorial for Vogue China is Eccentric and Artsy (GALLERY)

(TrendHunter.com) Pale beauty Kate Bogucharskaia stars in the ‘Natural Vision’ editorial for Vogue China. Fashion photographer David Dunan took these eccentric avant-garde captures, which have a…

Budget Cosplayer Costumes – Lowcostcosplay Makes Intentionally Cheap Cosplay from Household Items (GALLERY)

(TrendHunter.com) There are some cosplayers that invest a lot of time and money into their getups rather than buying a cheap cosplay but ‘Lowcostcosplay’ is not one of them.

In his spare time, Anucha &#…

Russia Blocks Web Content Amid Tension Over Ukraine

Russia’s general prosecutor ordered three websites and a blog closed, saying they encouraged “illegal activities and participation in public events held in violation of the established order.”

    



In Cambodia, Voicing the Struggle

Mam Sonando, described by his supporters as Cambodia’s only truly independent radio broadcaster, says he is fighting to “protect people who have been victimized.”

    



A Kiss Is Just a Kiss, Unless It’s an Ad for a Clothing Company

Some experts suggest that a video sensation showing 10 pairs of strangers kissing for the first time could force major fashion designers to rethink how they advertise.

    



Advertising: Wendy’s Turns Up Volume on Adoption Drive

Wendy’s has long supported adoption, but now the company is putting it front and center with a national advertising campaign and an adoption hub on its website.

    

Hide Cabins by Jason Vaughn

Photographe et documentariste, Jason Vaughn se passionne pour les coins reculés d’Amérique du Nord, vidés et pleins de mélancolie. Pour sa série « Hide », il a sillonné les campagnes du Wisconsin pour prendre en photos toutes sortes de cabanes abandonnées, malgré sa leucémie. Sa série est à découvrir dans la suite.

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82 Fashion Runways of 2014 – From Hybrid Scarf Fashions to Color-Contrasting Florals (TOPLIST)

(TrendHunter.com) The 2014 fashion runways have witnessed an immense amount of talent during the Milan, Paris and London fashion weeks and beyond. The new year has witnessed new and old talents from around the globe,…

Paródias de “First Kiss” pipocam internet afora

O número de visualizações de um vídeo é apenas uma das maneiras de se medir o seu sucesso. Uma outra é a quantidade de memes e paródias que resultam dele. E se todo mundo suspirou sem parar com “First Kiss”, filme dirigido pela diretora e fotógrafa Tatia Pilieva para a marca Wren, então agora é a hora de rir com os vídeos inspirados por ele que estão pipocando pela internet.

A marca de frozen yogurt Snog, do Reino Unido, saiu na frente com a primeira paródia – que também abre este post. No lugar de roupas da Wren, os casais compartilham a saliva de uma maneira, digamos, um pouco diferente, dividindo um Snog, claro.

A agência Mother, de Londres, conseguiu fazer uma versão mais ou menos fofa com cães. “First Sniff” reúne a cachorrada se cheirando e trocando lambidas.

Enquanto isso, o grupo Pimms Girl Comedy, de Los Angeles, pulou o beijo e resolveu investir em uma pegada diferente, com “First Hanjob”.

É capaz que ainda apareçam muitos outras paródias de “First Kiss” mas, enquanto isso, o sucesso segue também nos números, com mais de 42 milhões de views desde segunda-feira.

Brainstorm9Post originalmente publicado no Brainstorm #9
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Folio Society: The Hobbit, Hitchhiker’s Guide to the Galaxy, On the Road


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