ITV primetime drama ‘Downton Abbey’ pulled in a peak audience of 10 million viewers last night, while on Saturday night the BBC’s ‘Strictly Come Dancing’ swept the floor with ‘The X Factor’, beating it by a clear one million viewers.
(TrendHunter.com) The AAPE Fall 2012 collection takes heavy influences from hip-hop music and the people who listen to it. The lookbook even shows the models holding speakers, wearing headphones and carrying boomboxes….
Experts from BSkyB, Channel 4, ITV and UKTV came together last week to talk about the lessons learned about product placement since it became legal 18-months ago and review some best-in-class examples.
It’s been 18 months since product placement became legal in the UK, and experts from BSkyB, Channel 4, ITV and UKTV have come together to discuss the lessons learned so far, with some best in class examples.
Microsoft is taking on Apple’s iTunes and Amazon’s Cloud Player with the launch of a digital music service called Xbox Music, which will be available on the Xbox gaming consoles.
Après leur excellent clip pour Metronomy sur le titre She Wants, voici la nouvelle réalisation du duo français Jul & Mat. Un clip produit par Wanda pour le groupe Two Door Cinema Club et le nouveau single « Sun » (label Kitsuné) issu de l’album Beacon. A découvrir dans la suite de l’article.
Red Bull Stratos, the event behind Felix Baumgartner’s skydive from the edge of space in a record breaking stunt, reached eight million concurrent views on YouTube, marking the highest-ever concurrent viewing figure on the Google-owned site.
Olympians should reap in as many commercial endorsements as they can, while brands should be knocking on the door to replace Aviva as UK Athletics sponsor, according to Brendan Foster, the former Nike marketer and former distance runner.
Boden, the middle-class fashion brand, has enraged “Bodenista” mothers over its decision to recruit supermodel Helena Christensen to showcase its latest range.
Laithwaite’s Wine, the independent wine merchant, has partnered Classic FM to fund a new 11-part series fronted by actor Simon Callow about the connection between wine and music.
Carat has appointed Anne McCreary, currently lead digital strategist at digital agency Skive, in the new role of digital strategy director, following the departure of head of social Ben Ayers.
The Post Office is rolling out a major advertising push to reposition itself as a modern and relevant brand that can take care of the important things in life.
Advertising Agency: DDB, Manila, Philippines
Executive Creative Director: Joey Ong
Art Director: James “Nueve” Pereda, Kelvin “Angpogi” Co
Photographer: Vincent Coscolluela
Name of Client: Advance Paper Corporation
American Express Israel is promoting The Young Professionals Project — a nourishing environment for young business talents — and chose to focus and guide nine young professionals for a year providing them with diverse and valuable professional guidance as well as a variety of tools and offers that will help bring them to their full potential.
the launching of the campaign started with a music clip in collaboration with TYP – an Israeli electro pop band made up of producer Johnny Goldstein and singer/songwriter/producer ivry Lider.
Advertising Agency: BBR Saatchi&Saatchi, Tel Aviv, Israel
Executive Creative Director and Deputy CEO:Yoram Levi
VP Creative Director: Nadav Pressman
Creative Director: Tomer Gidron
Art Director: Tom Zakai
Copywriter: Liron Cohen
VP Digital: Maayan Tirangel
Digital Creative Director : Asaf Lupo
VP Planning: David Kosmin
Senior Planner: Guy Gordon
VP Production : Dorit Gvili
Production Manager: Gali Starkman
VP Group Account Head: Maya Salomon
Account Supervisor: Lia Gat
Account Executive: Sharon Zeevi
Production Company: Periscope
Director: Vania Heymann
Media: Zenit Digital – Yoav Tzuker, Ori Michael, Sivan Ramati
Traffic: Ronit Doanis
Director Of Photography: Moshe Mishal
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