Big waves, small lookalike / Un vague air de famille?

vague2010 vague2013
THE ORIGINAL?
Suzuki Grand Vitara – 2010
Source : Adsoftheworld
Agency : Adwise Asatsu DK, Moscow (Russia)
LESS ORIGINAL
Jeep Quicksilver Pro – 2013
Source : Adsoftheworld
Agency : Leo Burnett Paris (France)

Second wave / Des créatifs au bout du rouleau?

1998surf2 2012surf2
THE ORIGINAL?
Venice Surf Magazine – 1998
Source : One show, Distinctive merit,
Agency : DM9DDB Sao Paulo (Brazil)
LESS ORIGINAL
BeachBrother Magazine – 2012
Source : LLLLitl
Agency : Les Piraates (France)