Hasta La Creative!

Eu já vi essa cena várias vezes. Acabou de ser lançado um smartphone que faz churros, esquenta marmita e até fala. Você fica louco para comprar, mas alguém diz: “Pra que você precisa de outro celular? O seu tem meses de uso!”.

Esse comercial da Virgin Mobile entende isso, e mostra pequenos felizes acidentes que podem acontecer com o seu gadget “antigo”.

A criação é da Mother, New York.

Post originalmente publicado no Brainstorm #9
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(TrendHunter.com) These contemporary embroidered artworks will surprise many viewers. Modern-day artists are truly taking the craft of cross-stitching fabric onto new plains of creation very unlike the traditional…

Mitt Romney has waited a long time for this moment, but so has the Tampa Bay Times.

“Unbutton your shirt at Mars Bar.”

Advertising Agency: New!, Vilnius, Lithuania
Creative Director: Mantas Maciulskis
Art Director: Lina Vysniauskaite
Copywriter: Andrius Kazlauskas
Illustrator: Monika Puzauskaite

IBM is set to debut two TV ads targeting CMOs during the U.S. Open, as it touts its ability to help them use data and analytics to better understand their customers.

Ford and agency Team Detroit are banking on former Cadillac boss Mark LaNeve's luxury experience.

Advertising Agency: Y&R, Chicago, USA
Chief Creative Officer: Bob Winter
Associate Creative Director: Evan Thompson
SVP Director of Integrated Production: Brian Smego
Sr. Producer: Peter Hullinger
Production Company: Humble
EP: Eric Berkowitz, Persis Koch
Post Production: Andrea Papazoglou
Director: Jerry Dugan
Line Producer: Erika Frick
Director of Photography: Ryan Baker
Post Production: Humble

La marque de bonbons Cadbury a confié à Shane Griffin et au studio Piranha Bar la réalisation de sa campagne TV « Enjoy The Moment » pour les Jeux Olympiques. Visuellement très réussie, ces animations 3D reprenant des efforts de sportifs est à découvrir en vidéo dans la suite de l’article.

Cadbury is planning to mirror its social media Olympic activity with a similar push supporting the Paralympics, after claiming its Olympic sponsorship has won it millions of new social fans.

“Gentle and Effective Relief of Constipation.”

Constipation can be frustrating, maddening, trying, irritating and aggravating. If a person was constantly constipated and felt these emotions all the time, it would be safe to say they wouldn’t be the best person in the world. Luckily Senokot can relieve the worst cases of constipation and could even help an anally retentive dictator. When we see the most terrible dictators of history, we see images of cold men that seem frustrated and aggravated. Seeing these men with a very different facial expression than we are used to seeing, we showcase the effectiveness of Senokot.

Advertising Agency: Euro RSCG, Johannesburg, South Africa
Executive Creative Director: Jonathan Deeb
Creative Director: Fiona O’Connor
Art Director: Nicolas Kostouros
Illustrator: Nicolas Kostouros
Photographer: Adam Mchonnachie