A viral ad produced in-house by shoe brand DC has rocketed through the chart this week with more than a million shares of “urban playground”, which is set in San Francisco.
Sir Philip Green’s Arcadia is expanding the footprint of its Topshop and Topman brands by striking a deal to sell its merchandise through a US retailer.
(TrendHunter.com) In the fourth installment of the Moosehead Journey mini doc series, the crew heads south of the border to raise a toast in honor of the craftsmanship of Paul Cunningham, founder of Leather Head…
Japanese marketing services company Dentsu’s £3.2bn move on Aegis is an “incredibly bold move” at a “very rich price”, but also very logical, according to financial analysts.
Japanese marketing services company Dentsu’s £3.2bn move on Aegis is an ‘incredibly bold move’ at a ‘very rich price’, but also very logical, according to financial analysts.
Barclays, the under-fire bank, has confirmed a new three-year deal with the Premier League to remain the football tournament’s title sponsor, as tipped in Marketing.
Fubiz est fier de vous présenter avec Orange l’Issue 09 de son programme hebdomadaire Fubiz TV. Au sommaire cette semaine, nous avons sélectionné le meilleur de l’actualité de l’univers créatif et nous avons eu la chance de rencontrer l’artiste Breakbot pour une interview exclusive.
Virgin Media has enlisted Stephen Fry for its latest tongue-in-cheek campaign for its TiVo service, which will feature the comedian throwing some ninja-style moves alongside Richard Branson.
Virgin Media has enlisted Stephen Fry for its latest tongue-in-cheek campaign for its TiVo service, which will feature him throwing some ninja-style moves alongside the company’s owner Richard Branson.
Advertising Agency: Red Pepper, Ekaterinburg, Russia
Creative Director: Danil Golovanov
Art Director: Irina Korotich
Copywriter: Ivan Sosnin
Production: Evgeny Kharchenko
“Everyone has something good. Be a donor.”
Art Director: Felipe Franco
Copywriter: Felipe Franco
“If you don’t speak English, this is the most of rock you will sing.
July 13th, The International Day of Rock.”
Advertising Agency: Yeah!, Curitiba, Brazil
Creative Director: Sandro Serzedello
Art Director: Diego Musiat
Copywriter: Fabiano Teixeira
The Delite-o-matic is an interactive vending machine that dispenses free packs of Fantastic Delites simply by pushing a button hundreds of times or by performing challenges. The Delite-o-matic was put out on the streets to prove that because Fantastic Delites taste so good, people will go to incredible lengths to get their hands on them.
Advertising Agency: Clemenger BBDO, Adelaide, Australia
Creative Director: Karl Fleet
Digital Creative / Art Director: Oliver Prenton
Digital Creative / Copywriter: Matt O’Grady
Agency Producer: Holly Horne
Account Director: Erik De Roos
Head of Digital: Christian Russell
Editors: David Ngo, Oliver Prenton, Matt O’Grady
Colourist: Craig Field
Production Company: Anifex
Advertising Agency: BBH, New York, USA
Chief Creative Officer: John Patroulis
Executive Creative Director: Ari Weiss
Associate Creative Director: Nate Able
Copywriter: Peter Rosch
Art Director: Nate Able
Head of Broadcast: Lisa Setten
Agency Producer: Calleen Colburn
Business Affairs Manager: Laurie Litonjua
Business Director: Armando Turco
Account Director: Mandy Dempsey
Strategy Directors: John Graham, Griffin Farley
Strategist: Eric Fernandez
Production Company: Rattling Stick
Director: Ringan Ledwidge
Production Company Partner / EP: Jennifer Barrons
DP: Matthew Libatique
Line Producer: Pat Frazier
VFX Company: The Mill NY
Producer: Charlotte Arnold
VFX Supervisor: Iwan Zwarts
Colorist: Fergus McCall
Lead Flame: Iwan Zwarts
Flame Assist: Albert Cook
CG product : Isaiah Palmer
Editorial: Work
Editor: Rich Orrick
Assistant Editor: Healy Snow
Editorial EPs: Jane Dilworth, Erica Thompson
Music Composer: Phil Kay
Music Company: Woodwork Music
Sound Designer: Brian Emrich
Mix Company: LIME
Mixer: Rohan Young
(TrendHunter.com) The Rodolfo Moraga ‘The Role Of Pinatas’ series recreates moments from classics with paper-mache. The installation uses a mix of sculpture, video, sound, dioramas and photography. Moraga is…
Advertising Agency: Y&R DUBAI
Chief Creative Office: Shahir Zag
Creative Director: Shahir Zag, Husen Baba
Copywriter: Shahir Zag, Guillaume Calmelet
Art Director: Shahir Zag, Husen Baba
Illustrator: Kristy Ligones
Account Supervisor: Sarah Locke
Advertiser’s Supervisor: Jean Atik
Account Manager: Pierre Farra
(TrendHunter.com) This Nokia Easy mobile phone has the potential to do very well on the market, catering to a consumer base of the elderly who have been left behind in the speedy progress of technology. Boiling the…
(TrendHunter.com) The Conoscenti Shelving Unit reminds me of that Unblock logic game, and the beauty of it is that you can actually rearrange the storage boxes too! Assembled to an array of different depths, heights…
Assim como acontece em qualquer site de bebida alcóolica, seguir uma marca do tipo no Twitter também vai exigir verificação de idade a partir de agora.
Ao clicar para seguir um perfil de bebida, uma mensagem direta é enviada solicitando que o usuário selecione uma data. Esses famosos age-gates dependem exclusivamente da honestidade do usuário, e em alguns tipos de verificação basta um clique para dizer que é maior de idade.
Essas práticas de marketing funcionam mais como auto-regulamentação da indústria do que obrigatoriedade, e, obviamente, diversas entidades não estão satisfeitas com o modelo, já que não impede ninguém de acessar o conteúdo.
O Twitter, em parceria com a Buddy Media, está habilitando o age-gate para as marcas interessadas, que solicitarem através do site age.twitter.com.
O Facebook e YouTube também fazem verificação de idade para bebidas alcóolicas, mas nesses casos o processo é mais fácil, já que o usuário precisa preencher a data de nascimento no momento da criação do perfil na rede social.
Post originalmente publicado no Brainstorm #9
Twitter | Facebook | Contato | Anuncie
Home-page ads will be more widely available to advertisers since minimum-buy commitment is removed.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
