Dow is having a whole lot of fun with its Hopeiary dude, a sort of bush man, who wanders around London representing the planet’s Olympic dream; that humans don’t kill it with their environmental carelessness.
What was expected to be the blockbuster movie of the summer is now marked by tragedy and companies associated with 'The Dark Knight' face the challenge of how to respond.
Da mesma forma que fizeram com “Inception”, Christopher Nolan, Hans Zimmer e a produtora Reality Jockey criaram uma experiência sonora em realidade aumentada através de um app para iPhone.
Dessa vez o filme é “The Dark Knight Rises”, claro, e a trilha sonora do novo Batman interage e se modifica de acordo com as suas atitudes no mundo real.
Segundo o próprio Hans Zimmer, essa é uma maneira de fazer com que os fãs da trilogia possam ficar imersos com a atmosfera e ambiente sonoro do filme, levando a trilha para fora das telas.
Assim como no aplicativo de “Inception”, a melhor maneira de aproveitar a experiência é com um fone de ouvido.
O app traz ainda diversos clipes em áudio com o compositor e diretor contando o processo criativo da trilha sonora. Grátis na AppStore.
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Voici une initiative originale avec ce snowpark qui s’est transformé en un décor inspiré de l’univers de Mario et de Nintendo. Un travail sur la mise en scène à l’occasion du contest de ski et snowboard freestyle Kumi Yama organisé aux 2 Alpes pour la cinquième édition. Plus d’images à découvrir dans la suite.
(TrendHunter.com) The Wild Ones by Nathaniel Pierce is a rocky tropical rainforest editorial that features the models Carolyn Laws and Kathleen Murphy. The model’s faces have been painted by makeup artist Sara…
Voici le projet Stanley, un piano interactif pensé par DigitalKitchen. En effet, après avoir été programmé avec talent, le piano joue tout seul des morceaux demandés via des mentions Twitter. Ayant fait son début au Seattle’s Capitol Hill Block Party, ce projet très réussi se dévoile dans une vidéo explicative du plus bel effet.
As the company reported 2.8% organic growth for the first half of 2012, Publicis Groupe chairman-CEO Maurice Levy confirmed during a webcast today that he will be a part of Publicis for as long as it needs him.
Viacom reached a new programming fee agreement with DirecTV, ending a 10-day blackout for 20 million U.S. viewers.
Criado nos anos 1920 pelo movimento surrealista na França, o “cadavre exquis” – ou “cadáver esquisito” – é uma espécie de jogo coletivo utilizado para subverter o discurso literário convencional.
Cada pessoa deve adicionar uma nova palavra na sentença “O cadáver esquisito irá beber o novo vinho…”, sem saber o que foi escrito anteriormente. A mesma dinâmica também pode ser utilizada através de desenhos, criando “cadavre exquis” gráficos.
E é isso o que faz a The Exquisite Forest, o novo projeto do Chris Milk para o Google.
Trata-se de um experimento de arte online e colaborativa, em que cada usuário cria pequenos trechos de animação conectados a outros dentro de um tema específico. O resultado final dessas narrativas é apresentado na forma de árvores.
Além de participar e ver as animações através do site exquisiteforest.com, as árvores selecionadas se transformarão em instalações físicas na Tate Modern a partir de 23 de julho.
The Exquisite Forest faz uso de diversas tecnologias web e produtos Google, aproveitando principalmente as características do Google Chrome. Se você é um tecnólogo convicto, tem a obrigação de assistir o making of do projeto, onde Aaron Koblin, que é diretor criativo do Google, explica os detalhes com seu cabelo justin-bieber-style.
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Reducing the focus on outdated metrics such as Likes, CPM, CTR, and clicks in favor of engagement and view-through attribution.
Ignora o fato de que esses FIAT’s 500 para o mercado norte-americano são produzidos no México, e divirta-se com o comercial.
Os simpáticos carros imigram da Itália direto para a América. E quando digo direto, só seria mais literal se eles tivessem asas.
/dica do leitor Tiago Sebben
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Actuellement exposée aux Rencontres Internationales de la Photographie d’Arles, cette série de clichés « Space Project » du photographe français Vincent Fournier laisse rêveur. Reprenant tout l’univers du voyage spatiale en le détournant, le rendu est très impressionnant. Plus dans la suite.
Bradley Wiggins could earn up to £5m from off-track earnings, including sponsorship deals, should he achieve his expected victory at the Tour de France on Sunday.
Virgin Media has created a “brand amplification” team to boost its brand campaigns, V Festival, Virgin Media Shorts short film competition and the Pioneers initiative.
(TrendHunter.com) WestEast Magazine’s ‘Feel Love’ editorial is currently being featured in the Hong Kong publication’s Spring/Summer 2012 issue. Models Wang Xiao and Daisuke Ueda star…
Just Dance is the fun dance game series that anyone can pick up and play. But until now, the audience has been dominated by teenage girls. For the launch of Just Dance 3, in Europe and Australia, our brief was to expand the audience to those who wouldn’t usually play dance games. Our answer was Autodance, the app that makes anyone dance. Simply record your friends moving and the app syncs their movements to a choice of dance tracks from the video game. Like magic, your friends will be shaking their stuff in a branded music video, which can be shared online. Autodance is more than a fun app. It’s a fun tool to get people to make and share our ads for us. Each user-generated video acts as an advert for Just Dance 3, and features our tagline “Anyone can Just Dance”, along with an end card for the game. With no media spend, Autodance exposed Just Dance 3 to a new, diverse audience of millions. And over Christmas 2011, Just Dance 3 became the best-selling video game in Europe. Results since the release of Autodance, Oct 2011: App downloads: 4.2 Million User-generated videos: 19 Million Video views (in phone): 56 Million Total video shares (Facebook and Youtube): 1.6 Million Facebook likes: 2.5 Million Facebook comments: 1.6 Million Submitted videos to YouTube Channel: 450,000 (110,000 made public) App Store: No 1 Music app in 15 countries Top ten (overall) app in 10 countries App store reviews: 2647 Average score: 4/5.
Advertising Agency: CP+B, Gothenburg, Sweden
Executive Creative Director: Björn Höglund, Gustav Martner
Associate Creative Director / Senior Art Director: Mattias Berg
Senior Copywriter: Jim Connolly
Senior Art Director: Joakim Khoury
Producer: Mikael Lindqvist
Associate Experience Director: Jordan Clayton-Hall, Tommy Carlsson
Creative Technology Director: Per Rundgren
Head Of Interactive: Marcus Åslund
Visual Designer: Stephano Dinamarca Fernández, Mattias Nordenham
Senior Interactive Developer: Mikael Hellqvist, Stefan Hållén
Interactive Developer: Martin Furuberg
Motion Designer: Jörgen Bengtsson
Chief Creative Officer: Rob Reilly
Executive Creative Director: Gustav Martner
Business Director: David Clyde
Group Account Director: Charles Faircloth, Gavin May
The London 2012 Olympic’s communications chief today (20 July) claimed Seb Coe misheard the question, after the London 2012 chairman appeared confused as to whether the public would be allowed to wear Nike trainers at Olympic venues.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
![“Inception”, o aplicativo [iPhone]](http://www.brainstorm9.com.br/wp-content/uploads/2010/12/inceapp.jpg "“Inception”, o aplicativo [iPhone]")
