Hasta La Creative!

Waitrose’s Easter television campaign will star a 10-year-old from Essex who plays a “mini” Heston Blumenthal, in a flashback to the 1970s.

Starcom managing director Matt James is to join the ex-pat community in the post of managing director of Mi9 a joint venture between Microsoft and Australian broadcaster Nine Entertainment.

DataXu, the US-headquarted demand side platform (DSP), has appointed its co-founder Bruce Journey to head up its international operations.

(TrendHunter.com) The photo shoot starring Meluxine by Shauna Phoon blends the best of two worlds: Old Hollywood of the 1920s and greaser gangs of the 1950s. There is a touch of grittiness thrown into the otherwise…

David Walliams has signed up to guest edit the Friday 23rd March editions of the Independent and its sister title i, for Sport Relief.

Incumbent Jump Co. will likely face an uphill battle in the coming pitch process, as Nascar looks for a shop with experience in youth, multicultural and digital marketing, as well as media planning, events and promotions.

It's too bad that "Mad Men" seems to locate the ad industry's glory days in the rearview mirror, says Droga5 Creative Chairman David Droga.

Microsoft has confirmed that the BBC iPlayer will launch on the Xbox, after an agreement between the two parties was reached not to charge for the BBC content.

Advertising Agency: Taxi, Canada
Executive creative director: Dominique Trudeau
Creative Director: Jean-François Houle
Art Direction: Frédéric Roux
Copywriting: Martin Charron, Jean-François DaSylva LaRue
Project manager: Nada Debay
Agency producers: Maxime Boivin, Jacques Latreille
Photography: Alain Desjean
Retouching: Visual Box
Mac Artist: Patrick Saunders
Print producer: Hélène Joannette
Coordinator: Anne Gouin
Media: Média Experts
Video and sound editing: Minh Tran and Studio La Majeure
Social media public relations: Rock&Social
Public relations: Morin Relations Publiques
Stunt: ALT

To promote the 32nd Fantastic Film Festival we took advantage of the traditional clothes line that are part of the Portuguese urban landscape to invent a new media: How: At a cost of 50 bed sheets (5€ each), offered to the owners of the clothes line as a little gift for the space they kindly lent us, we were able to hang “bed sheet ghosts” in places with high visibility and spread a message saying that “terror has invaded the city” to hundreds of people.

Advertising Agency: DraftFCB, Lisbo, Portugal
Creative Directors: Duarte Pinheiro de Melo, Luís Silva Dias
Art Director: Ricardo Silveira
Copywriter: Viton Araújo
Photographer: Jarbas Teixeira Alves
Production: Manuela Fonseca