Orange, T-Mobile brands retained by new company Everything Everywhere

LONDON – The newly-merged parent company of Orange and T-Mobile is to be called Everything Everywhere.

Parties face struggle to replenish ad budgets

LONDON – The Labour Party and Liberal Democrats’ lack of marketing funds would put them at a disadvantage in the event of a second general election this year, according to industry experts.

Barclays in F1 tie-up search

LONDON – Barclays is believed to be eyeing up opportunities for sponsorship within Formula One.

OMO: Washing machine tissue box

“Omo. Whitening, powerful formula.”

Advertising Agency: Lowe, Istanbu,l Turkey
Executive Creative Director: Deniz Mukan
Creative Director: Emre Noyan, Can Apayd?n
Creative Team: Levent Karakaya, Mustafa Ölemez, Caner Bilgiç, Didem Gezginci
Copywriter: Tayfun Kisacik
Illustration: BOF Digital
Published: March 2010


Shanghai World Expo – UK Pavilion

Retour sur le pavillon qui représente le Royaume Uni à l’exposition universelle de Shanghai. Conçu par le studio Heatherwick, il s’agit d’un cube lumineux d’une hauteur de 20 mètres avec près de 60 000 tiges colorées par une source lumineuse et diffusé pour afficher différentes formes.



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Previously on Fubiz

England manager launches branded player-rating system

LONDON – Fabio Capello is to cash in on his position as England manager by launching the Capello Index, a player-rating system that he will use to pick his World Cup team.

ASA investigates Paddy Power ad after 400 complaints

LONDON – The ASA has launched a formal investigation into a Paddy Power ad featuring a team of blind footballers, after it received 400 complaints.

Kraft consolidates $120m Cadbury US media buying into Publicis

LONDON – Kraft has consolidated its $120m US media-buying duties for its Cadbury brands into Publicis Groupe.

E.ON creates two-year ‘Energy Fit’ strategy

LONDON – E.ON is launching a two-year push to encourage consumers to improve their energy efficiency and reduce bills.

Bernard Matthews plots ‘chef’ products

LONDON – Bernard Matthews Farms, the turkey products brand, plans to build on its relationship with celebrity chef Marco Pierre White by launching a line of co-branded products.

Facebook set to roll out location-based facility

LONDON – Facebook is to introduce location-based status updates that would allow brands to target consumers with geographically relevant marketing.

Skittles: Tube Sock

Advertising Agency: TBWA\Chiat\Day, New York, USA
?Chairman & CCO: Mark Figliulo
Creative Director: Rob Baird
?Art Director/Creative Director: Jonathan Mackler
Copywriter: Jim LeMaitre
Executive Producer of Media Arts: Matt Bijarchi
?Senior Producer of Media Arts: Jason Souter ?
Production Co: ?Smith and Jones Films
?Director: Ulf Johansson
?Executive Producers: Philippa Smith
Line Producer: Megan Moore
?Director of Photography: Andrzej Sekula
Production Designer: Ramsey Avery
?Editorial: ?MacKenzie Cutler
?Editor: Ian MacKenzie
Assistant Editor: Valerie Sachs
Sound Designer: Sam Shaffer
?Executive Producer: Melissa Miller ?
EFX Company: Framestore
Head of Flame: Murray Butler
Flame Operator: Miyuki Shimamoto
Head of Production: Laney Gradus
?Telecine:?Co3?Colorist: Tim Masick?
Title Graphics: Brand New School
Executive Producer: Ned Brown
?Creative Director: Jens Gehlhaar
Producer: Josh Wakefield
?Animators: Robin Kim, Peter Murphy
?Audio Mix:?Sound Lounge
?Mixer: Tom Jucarone
??Cast: ?Woman: Barbara Singer?Man: Todd Martin
Tube Sock: Eric Filipkowski
AVO: Larry Kenney


Italian Culture Week: Full integrated campaign

Advertising Agency: Saatchi & Saatchi, Milan, Italy
Creative Directors: Agostino Toscana, Alessandro Orlandi
Deputy Creative Directors: Luca Lorenzini, Luca Pannese
Art Director: Luca Pannese
Copywriter: Luca Lorenzini
Supporting Creative Team: Davide Iacono, Andrea Afeltra, Riccardo Gianangeli
Published: April 2010


Social Media has overtaken pornography

After the first Social Media Revolution, here is the video of the Social Revolution 2.

Is social media a fad?

Or the biggest shift since the industrial revolution?

Welcome to the revolution

Over 50% of the world’s population is under 30 years old.

96% millennials have joined[…]

The Phantom Recorder

64k

The Phantom Recorder system projects a cold and damp sensation onto the skin surface, triggering the brain to hallucinate a phantom. As the phantom movement stimulates the peripheral nerves, its activity is captured by the neural implant and external wireless machinery continue

HP Printers Campaign

Une très belle campagne publicitaire à propos du rendu des imprimantes de la marque HP. Un travail de l’agence CLM BBDO sur des clichés du photographe Joseph Ford. Des visuels disponible en 3 déclinaisons “Panda, Rocker, Elephant” dans la suite de l’article.



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En grand format : PandaRockerElephant

Previously on Fubiz

Bulletproof Luxury Vehicles – The Knight XV Offers Both Comfort and Security (GALLERY)

(TrendHunter.com) The Knight XV will be the new luxury car for those who want to combine comfort, security and luxury. This massive car is three feet longer than a Hummer and has a ballistic-tested steel plate exterior…

Wearable Computers – Holo 2.0 is the Computer for the Year 2015 (GALLERY)

(TrendHunter.com) Elodie Delassus, Pradeep Kamath, Rucha Shinde, Taha Poonawala and Asher Kandelar have developed a futuristic, ecologically powered computer, called HOLO 2.0, that can be worn.

HOLO 2.0 is a multi-functional…

Scared Bag

Face-O-Rama is an ongoing series by Sachin Karle, CD, Cartwheel Creative, where he finds faces in everyday objects.

Você viu? Meninos da Vila dançando Single Ladies

Tem um monte de gente dançando para convencer o Dunga a convocar os meninos da Vila, mas por essa ninguém esperava. Pintou ontem no intervalo do Fantástico e dividiu opiniões. O filme da África, para Seara, com criação de Marcelo Tas mostrando Robinho, Ganso e Neymar homenageando o clipe de Single Ladies de Beyoncé: hit ou pesadelo?

Brainstorm #9Post originalmente publicado no Brainstorm #9
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