Guardian and Observer launch membership scheme

LONDON – Guardian News & Media ( GN&M), the publisher of The Guardian and The Observer, has launched a new membership scheme as it looks to enhance its subscriber base and drive up reader numbers.

Really, London?


One day later, the world is still in shock and mourning over Wednesday's introduction of Wenlock and Mandeville, the official mascots of the London 2012 Olympics.

Umbro signs up for England World Cup hosting bid

LONDON – England football team sponsor Umbro has signed up as an official partner of the country’s bid for the 2018 World Cup and is supporting it with a viral campaign featuring celebrities.

Government outlines media plans, including more transparency at the BBC

LONDON – The Government has outlined its key media policies, reiterating its commitment to giving the National Audit Office full access to the BBC’s accounts.

PHD Snags Kraft’s $70M U.K. Media Business

NEW YORK (AdAge.com) — Omnicom Group's PHD has won the $70 million consolidated U.K. media planning and buying account for Kraft Foods' Kraft and Cadbury brands after pitching against fellow incumbent Publicis Groupe's Starcom.

Is This the Dawn of the Facebook Credit Economy?


There have been a series of developments that are pointing to Facebook Credits, Facebook's "virtual" currency, becoming something much bigger than what it is today.Here's what it may look like in the very near future.

Communisis and Equifax set up partnership

LONDON – Print-to-data analysis provider Communisis and credit data company Equifax have established a strategic partnership around marketing data and analytics.

Truphone appoints Chris Moss as chief marketing officer

LONDON – Global mobile operator Truphone has appointed former 118 118 chief executive Chris Moss as chief marketing officer.

P&G’s top digital marketer departs

LONDON – P&G UK’s associate director of new marketing models and e-commerce Emma Jenkins is leaving the FMCG giant to launch her own company.

Why CBS Needed Charlie Sheen


NEW YORK (AdAge.com) — CBS is truly happy that negotiations with actor Charlie Sheen, which have been the subject of public debate for weeks, didn't turn its popular sitcom "Two and a Half Men" into "One and a Half Men." Leslie Moonves, chief executive of CBS Corp., told a version of that joke at least twice Wednesday. But if the network had not cemented Mr. Sheen's participation in "Men," it might not have been able to challenge NBC so directly and broadly next fall.

Royal Mail set to be part-privatised under coalition government plans

LONDON – The Royal Mail will be part-privatised under new government proposals put forward by business secretary Vince Cable, with the nation’s 12,000-strong Post Office network set to stay state-owned with only the infrastructure placed out to tender.

Loewe – Swan Lake

Advertising Agency: Scholz & Friends Berlin
Creative Director: Matthias Spaetgens, Oliver Handlos
Copywriter: Caspar Heuss
Art Director: Michael Schmidt
Director: Reto Caffi
Production Company: Element E Filmproduktion GmbH
Post Production: Deli Pictures GmbH
Music Arrangement: Supreme Music


Ford Fiesta – Ready Pa’Tu Mundo

Here are the other 2 “mundos”

Alex’s

http://www.youtube.com/watch?v=5Sq3vpoYCGI

Xavi’s

http://www.youtube.com/watch?v=Ecx-1ZLyFtc

Novartis Otrivin: Octopus, Lobster, Seahorse

“Let The Sea Help You Breathe. Otrivin.”

Advertising Agency : BBR Saatchi & Saatchi Tel Aviv, Israel – Saatchi & Saatchi, Switzerland
Chief Creative Officers: John Pallant, Roger Kennedy, Derek Green
Executive Creative Director: Yoram Levi
Creative directors: Nadav Pressman, Ad Noy
Art directors: Yuval Zuckerman, Udi Ovadia, Fiona Parkin
Copywriters: Idan Regev, Eliad Friedman
VP Planning: David Kosmin
Senior Planner: Guy Gordon
Planner: Carolyn Dateo
Account supervisors: Stéphanie Rupp, Kirsten Kollerie
Advertiser’s Supervisor: Philippe Zell
Account Managers: Mélanie Foucher, Elena Ballestreros
Published: April 2010


BLM name to disappear after 20 years

LONDON – Havas is rebranding its Arena BLM media agency operation in a move that will see the disappearance of the BLM name after 20 years in the market.

OgilvyOne appoints Ross Keenleyside as its new creative partner

OgilvyOne has appointed Ross Keenleyside as its new creative partner.

Eastern Design Office

Une sélection des différents projets et travaux du cabinet d’architecture japonais Eastern Design Office, avec ces imposantes maisons en béton. Les façades sont souvent percés par de fines fentes verticales, jouant alors avec la lumière pour un rendu très réussi. Plus d’images dans la suite.



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Previously on Fubiz

Experian chief: We need Sky for hosted database edge

LONDON – Spinning off Experian’s hosted database business into a joint venture with Sky will sharpen its competitive edge, Jim Hodgkins, the UK managing director of Experian Marketing Services has claimed.

Paper Round (20 May) – a look at the day’s newspapers

LONDON – The twist in yesterday’s story about a British woman arrested in a Spanish hotel under suspicion of smothering her children continues to hold the front pages of the tabloids, while the qualities focus on political developments on both sides of the political spectrum.

Photorealistic Busts – Marc Sijan’s Human Sculptures are Incredibly Lifelike (GALLERY)

(TrendHunter.com) Looking at Marc Sijan’s human sculptures is almost no different than looking at an actual human. Only actual humans breathe, and most of us aren’t cut in half and set on a pedestal. Well, most of us……