Advertised brand:WHIRLPOOL KITCHENWARE
Stop carrying that smell around.
Odour free kitchenware.
Advertising Agency: DRAFT FCB, India
Creative Director: Shiveshwar Raj Singh
Art Director: Gursimran Kaur
Copywriter: Kingshuk Dey
Photographer: Sushmendra Dubey
Published: January 2008
Advertised brand:WHIRLPOOL KITCHENWARE
Stop carrying that smell around.
Odour free kitchenware.
Advertising Agency: DRAFT FCB, India
Creative Director: Shiveshwar Raj Singh
Art Director: Gursimran Kaur
Copywriter: Kingshuk Dey
Photographer: Sushmendra Dubey
Published: January 2008
For most people in North America, memories of Renault consist of temperamental cars like LeCar and the AMC/Renault co-branded Alliance (both examples of model naming at it’s best). But Renault is alive and well in the rest of the world, competing bumper to bumper with the other industry leaders. They consistently produce some impressive advertising, and this newest spot for The Megane Sport by Publicis London is no different.
A simply beautiful concept. An exquisite “Everything is Sport” tagline that speaks volumes. Quite possibly one of my favorite automotive tags/concepts of late. It positions the Megane Sport perfectly and actually begins to define and mold the target as well. And the direction and production, paired with Vivaldi, produces something memorable. Not just as a cool spot, but as a spot for the Megane Sport, which is another impressive feat in and of itself. Now I just need to figure out how to get a Megane Sport over to this side of the Atlantic.
Namely, the producers of Moment Of Truth, yet another all-time low in the ongoing social tragedy that is reality television. Here’s the show’s official synopsis:…
Is your international roaming bill killing you?
Advertising Agency: Equus Red Cell, New Delhi, India
Creative Director / Copywriter: Swapan Seth
Art Director / Illustrator:Anusheela Saha
Published: January 2008
Is your international roaming bill killing you?
Advertising Agency: Equus Red Cell, New Delhi, India
Creative Director / Copywriter: Swapan Seth
Art Director / Illustrator:Anusheela Saha
Published: January 2008
The Ad Council just hopped aboard the online clue train and started its own e-newsletter, the Ad Council Creative.
Highlight yourself baby.
Advertising Agency: McCann Erickson, Milan, Italy
Creative Director: Federica Ariagno
Art Director: Erick Loi
Copywriter: Francesca Pagliarini
Photographer: LSD
Published: March 2007
Highlight yourself baby.
Advertising Agency: McCann Erickson, Milan, Italy
Creative Director: Federica Ariagno
Art Director: Erick Loi
Copywriter: Francesca Pagliarini
Photographer: LSD
Published: March 2007
Whatever is on your mind.
Advertising Agency: McCann Erickson, Milan, Italy
Creative Director: Federica Ariagno
Art Director: Erick Loi
Copywriter: Francesca Pagliarini
Illustrator: Sergi Sanchez
Published: February 2008
Whatever is on your mind.
Advertising Agency: McCann Erickson, Milan, Italy
Creative Director: Federica Ariagno
Art Director: Erick Loi
Copywriter: Francesca Pagliarini
Illustrator: Sergi Sanchez
Published: February 2008
Whatever is on your mind.
Advertising Agency: McCann Erickson, Milan, Italy
Creative Director: Federica Ariagno
Art Director: Erick Loi
Copywriter: Francesca Pagliarini
Illustrator: Sergi Sanchez
Published: February 2008
(TrendHunter.com) Leave it to the Japanese to save the planet by covering concrete buildings in fake plastic. In an effort to help keep Tokyo and other cities green and ease the so-called “heat-island” problem of rising temperatures in crowded metropolitans, Japanese brewer Suntory Ltd. has created an alternative to …
What? Second Life still exists? Oh yes, indeed, it does and L’Oreal Paris thinks it’s done a good job with a recent in-world campaign as do others.
“Watching anything but DIRECTV? Now, that would be painful,” croons the Misery antagonist with a trademark Stephen King psychotic expression.
(TrendHunter.com) It’s officially time to abandon any of the stories you were told about wearing white. It can be worn at any time, and if you’re capable of pulling it off, the more you wear the non-colour, the better. A big hit among celebrities these days are white coats and jackets.
Celebrities like Hayden Panet…
The Garden of earthly delights.
Advertising Agency: Proximity Prague, Czech Republic
Creative Director: Pavel Stanek
Copywriter: Klara Koubkova
Illustrator: Tomas Kubik
Published: January 2008
(TrendHunter.com) I try to avoid writing about negative things, but I am just astounded with the fascination with defamation and the schadenfreude associated with reality TV.
A new show called Moment of Truth is one of the worst I’ve seen, yet it’s getting exceptionally high ratings. Basically, people are hooked up…
Advertising Agency: Euro RSCG India
Creative Directors: Satbir Singh, Mani Jayaram
Art Director / Copywriter: Kamal Bhatnagar
Released: December 2007
This is one of those well-tempered print ads that forces you to really look before you know what’s going on.
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