Hasta La Creative!

If your girlfriend were a PC.
A Mac turns heads for the right reasons. Sculpted surfaces, gorgeous graphics – it’s always perfect eye candy.
No pain. More gain with Mac.

Advertising Agency: Intermarkets, Dubai, UAE
Creative Director: Ian Rowland Gerry
Copywriter: Tom Gattos
Art Director: Lucille Korwin
Illustrator: Ahmed Farsy
Published: November 2007

LONDON – Wind energy firm Vestas has appointed PHD International to handle its global media planning and buying account.

If Formula One were a PC.
Macs never require pit stops. No rebooting, no hassles and no hiccups when connecting new peripherals.
No pain. More gain with Mac.

Advertising Agency: Intermarkets, Dubai, UAE
Creative Director: Ian Rowland Gerry
Copywriter: Tom Gattos
Art Director: Lucille Korwin
Illustrator: Ahmed Farsy
Published: November 2007

With all the subtlety of a splattered skull, New Zealand highway-safety officials have launched a disturbing ad campaign with the tagline, “Sleep before you drive.” You can see (literal) executions here, here and here on Ads of the World. It’s an interesting campaign topic because it truly can affect anyone at any time. There’s no “Just say no” approach to getting sleepy like there is with drunken driving, and maybe graphic reminders like these will help people realize that they can be too tired for the road. For New Zealand, which is no stranger to gruesome road-safety ads, it’s certainly an issue of concern—the government estimates there were 134 fatal fatigue-related accidents from 2002 to 2004. Maybe the U.S. needs a similar campaign. According to this video about Volvo’s new fatigue-alert system, there are about 100,000 sleepy-driver accidents a year in America, with 1,500 people killed and 70,000 injured. Maybe the U.S. version can show a king-size, four-poster Hummer bed crushing my twin-size VW into a utility pole.

—Posted by David Griner

Because there are many ways to kill an idea.

Advertising Agency: Fuel Lisbon, Portugal
Creative Directors: Marcelo Lourenço, Pedro Bexiga
Art Directors: Pedro Bexiga, Paulo Perdigão
Copywriter: Marcelo Lourenço

Advertising Agency: Saatchi & Saatchi New Zealand
Executive Creative Director: Mike O’Sullivan
Art Director: John Koay
Designer / Photographer: Nick Smith
Copywriter: Veronica Copestake
Other Credits: Angelina Farry

NEW YORK (AdAge.com) — A global consortium of influential marketers, major ad-buying firms and popular media outlets have quietly funded research they hope will solve a tough mystery: As TV viewers exert more control over that small screen in the living room, can they still be persuaded to sit and watch advertising? That's what a project known as "Beyond :30" hopes to discover.

Has anyone watched FOX’s The Moment of Truth? Well, of course you have. You and 20 million others. It’s a good show for sure but is anyone else getting sick of the continued over hype and warnings from host Mark Walberg?

(TrendHunter.com) These very graphic, extremely disturbing ads are actually part of a real life AIDS campaign in France.

The print advertisements consists of images of a man having sex with a giant, black scorpion, and a woman receiving oral sex from an enormous, hairy tarantula.

The ads created by TBWA Paris are…

LONDON – Optimum Releasing has partnered with Urban Dead, the free multiplayer online zombie game, to promote the launch of George A Romero’s horror film ‘Diary of the Dead’.