For better or worse, just about everything Prince Harry does these days is sure to make the news. So it was no surprise that the blogs and gossip pages began buzzing in March of last year when the Duke of Sussex turned up at the Stockyards Championship Rodeo in Texas. It wasn’t just that he…
They say if you do something you love, you’ll never work a day in your life. Argelia Martinez has managed that twice over–forging a career she is passionate about while turning her hobby into a successful side hustle. By day, Martinez is the managing director of marketing communications firm HausCo, providing senior-level counsel and overseeing…
Soccer has been growing in popularity in the U.S.–thanks, in part, to a dominant women’s national team. But as any good marketer knows, a celebrity can change the game. On July 15, Inter Miami CF announced the signing of 36-year-old global phenomenon Lionel Messi to a contract that runs until the end of the 2025…
Google anunciou o lançamento uma nova ferramenta que permite aos profissionais de marketing medir o impacto de suas campanhas publicitárias na era pós-cookie. Por que isso importa Em um cenário onde cookies de terceiros estão sendo eliminados, a capacidade de mensurar o sucesso de campanhas publicitárias se torna um desafio. O Google Ads Data Manager …
Leia Google revela ferramenta de métricas para era pós-cookie na íntegra no B9.
Walmart partnered with beauty and fashion technology company Perfect Corp. to allow shoppers to try on makeup and beauty products in augmented reality before making a purchase. Available through the Walmart mobile app, this virtual try-on technology will allow people to “try on” more than 1,400 products from over 20 beauty brands, including Almay, CoverGirl,…
Stress is natural but it can also be lethal. Thus, we need to develop skills to properly manage our daily stresses. In other words, we need to learn to “let it go.” Learning to let go is a critical survival skill. It is also the new call to action from Colombian juice brand, Soka. While […]
The post Learn To Let It Go With Soka appeared first on Adpulp.
Not leveraging Google My Business marketing for your business can be one of the biggest mistakes you may make as a business owner. This platform is one of the best and most effective mediums for generating awareness about your business.
Moreover, using the right type of images and videos in your GMB profile can be extremely transformative. It can unlock a huge opportunity to engage, entice, and convert your audience into a customer.
Getting your message across in today’s fast-paced, digitally saturated, and highly competitive landscape can be tough. Google My Business is a platform that allows business owners to invest in local marketing practices and engage with the customers in their proximity. In short, using Google My Business marketing for your enterprise isn’t an option; it’s a necessity.
So, are you ready to supercharge your local marketing with visual craft? Let’s learn about how and why it’s done.
Prerequisite for Adding Photos and Videos to Your GMB Profile
First things first, you must complete all the steps to verify your Google My Business account. A verified GMB account is crucial for gaining full control over your profile. It allows you to access, review, and edit detailed information about your enterprise. Moreover, it’s one of the prerequisites for adding photos and videos to your GMB profile.
And when it comes to Google Maps marketing, the maxim “a picture is worth a thousand words” sounds truer than ever! The photos and videos you choose to add to your local maps marketing profile can be quite growth-inducing and transformative.
They’re an excellent way to highlight your business’s values, offerings, and USP without overburdening the audience with lots of textual information. These images and videos also help a GMB profile rank higher as they’re picked by Google’s Images and Videos result pages more quickly.
Before we dive into how you can add photos and videos to your GMB profile and its benefits, let’s check out some interesting statistics about Google My Business SEO:
Step-By-Step Guide to Adding Photos and Videos to Your GMB Profile
Adding videos and images to your Google My Business (GMB) page is an excellent strategy to boost your online visibility and attract prospective customers. Follow these step-by-step instructions to guarantee your GMB listing is visually appealing:
Recommended Read: What is Google’s Local 3-Pack and How Can You Use It to Rank?
Step 1: Sign in to Your Google My Business Account
Visit https://www.google.com/business/ to sign in to your Google My Business Account. If you do not have a GMB profile, you can make one for free. Follow this guide to learn how: How to Set Up Your Google Business Profile.
Step 2: Choose Your Business
This step applies to users who have more than one business listed on their Google My Business account. Locate and choose the business you want to add images and videos to by clicking on it. It will take you to the particular business’s GMB listing and details.
Step 3: Navigate to the Photos and Videos Section
Once you’re in the GMB listing section, click on the left-side menu and choose the tab labeled”Photos” or “Media.” (It depends on your GMB version)
Clicking on it will take you to the photos and videos section, wherein you can add, delete, and edit the visuals for your local SEO marketing.
Step 4: Add Photos and Videos to Your GMB Profile
Here, you’ll see an “Upload” button. Click on it and pick the visuals stored on your computer. Before moving forward, let’s discuss a few tips and tricks on what kind of visual matter you should be using for your Google My Business marketing profile:
Recommended Read: SEO Content Guide to Search Engine Ranking Factors
Step 5: Review and Publish
Lastly, once you’ve added all the required photos and videos to your GMB profile, spend some time editing, organizing, sorting, and reviewing the visual content. Make sure it aligns with Google’s business policy and follows the local marketing best practices.Keep your GMB profile up to date by posting new photographs and videos frequently. This keeps potential consumers interested and notifies Google that your business is active and up to speed.
Remember that making your photos and videos on the Google My Business platform requires continuous edits, relevancy, and up-to-date local map SEO marketing. That’s when Search Berg can assist you. Their team of expert Google My Business SEO specialists can help you organize your GMB visual content and boost engagement and conversions. Check out their SEO services here. Contact their award-winning team now to get started.
This post was written by a senior Google Maps marketing specialist at Search Berg. She loves sharing the knowledge she has amassed in her decades of local map SEO marketing experience. She has also been at the forefront of various successful digital marketing projects at the content marketing firm.
(TrendHunter.com) Grand Seiko unveils a new exclusive limited-edition Grammar of Design timepieces in the form of the 44GS with references to its previous Heritage collection. It is exclusive to the European market…
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The Latinx population is one of the fastest-growing U.S. demographics, making up nearly 19% of the U.S. population. It is the youngest major racial and ethnic group in the U.S. By 2025, the Latinx community will account for 12% of all U.S. buying power. They are also digitally connected. A Nielsen study found that 60%…
Apple estreia no YouTube com um vídeo “Study With Me” de 90 minutos, protagonizado pela atriz e estudante Storm Reid, numa tentativa sutil de promover o MacBook Air. Storm atualmente está cursando a USC, com especialização em artes dramáticas, e convida os espectadores a estudarem junto com ela. Por que isso importa Em um mundo …
Leia Com Storm Reid, Apple entra na onda dos vídeos “Study With Me” na íntegra no B9.
No aniversário de Cartola, que faria 115 anos em 2023, Fluminense e Umbro lançam um terceiro uniforme que é mais do que uma camisa: é uma ode ao samba e ao futebol. Por que isso importa A camisa, como um símbolo cultural, une duas paixões brasileiras: o samba e o futebol. A homenagem a Cartola, …
Leia Fluminense e Umbro celebram Cartola com terceira camisa verde e rosa na íntegra no B9.
“Branca de Neve e os Sete Anões”, o filme que inaugurou a era da animação de longa-metragem, está de volta em uma versão restaurada em 4K no Disney+. Por que isso importa A restauração não é apenas uma celebração do centenário da Disney, mas também um marco na preservação da história da animação. O projeto …
Leia “Branca de Neve e os Sete Anões”: comemorando 100 anos, Disney restaura sua primeira animação em 4K na íntegra no B9.
The National Football League is dividing sponsorships into narrower categories and bringing more brands to the game, but Toyota wants automotive all to itself. The automaker just announced a multiyear sponsorship agreement with the NFL that gives it broad access to the league’s branding and symbols–as well as its roughly 205 million fans. The league…
In the first episode of TechMagic, tech futurist Cathy Hackl and technology lead Lee Kebler, share their insights on the latest stories in gaming, generative AI and fashion tech. Their discussion guides businesses and brands on how to discern which are fads and what is the future. Hackl and Kebler discuss the retirement of game…
Emergency contraceptive brand Julie is pitting male comedians against each other to debate who is more deserving of the last pill box in the drug store aisle: The guy who doesn’t know what a mortgage is and uses a Ziplock bag as his wallet or the man who can’t name a single U.S. senator and…
Increasingly, brands need to focus on establishing long-term relationships with the LGBTQ+ community and invest internally in cultivating a culture of diversity and inclusion. In a conversation with Adweek’s Brittaney Kiefer during Social Media Week Europe, Natalie Wills vp, brand, Booking.com, emphasized the brand’s deliberate year-round commitment to investing in the LGBTQ+ community. “We say…
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| THE ORIGINAL? Decathlon Sports Shop – 2022 It’s never too late to get off 1 stop earlier Source : Linkedin Decathlon Ag : BETC x Havas Media (France) |
LESS ORIGINAL Neoness Sports Club – 2023 We dare you to come out the bus two stops earlier Click the image to enlarge Source : Creapills Agency : The Pill Paris (France) |
Adobe – em conjunto com a Coalition for Content Provenance and Authenticity – introduziu um “ícone de transparência” que pode ser anexado aos metadados de imagens, vídeos e PDFs para indicar se foram criados com ferramentas de IA. Por que isso importa Em uma era de deepfakes e desinformação, a capacidade de verificar a origem …
Leia Adobe propõe ícone para sinalizar conteúdo gerado por IA na íntegra no B9.
Social publisher LadBible has seen revenue growth through its investment in short-form video across its vast portfolio of social platforms, three of its executives told Adweek on stage during Social Media Week Europe. Its scale offers it the opportunity to drive meaningful revenue from short-form, where other publishers would struggle due to the comparatively lower…
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