It may not be every creative’s dream to work on a toilet paper account when they grow up, but FCB London’s latest taboo-busting work for Andrex shows it doesn’t have to be dirty work. The agency has launched “Get Comfortable,” a bold new campaign for the U.K’s largest toilet roll manufacturer that wants to encourage…
Pro tennis player Madison Keys promotes La Roche-Posay Anthelios 60 Ultra-Light Sunscreen.
The online frenzy over Catherine’s health escalated despite a reserved approach by Fleet Street — which promptly blamed Americans for the furor.
(TrendHunter.com) The TentBox GO rooftop tent is a lightweight piece of gear for avid car campers to help them spend more time enjoying a local trip and less time setting up their campsite. The tent is constructed…
(TrendHunter.com) The New Balance Fresh Foam X Hierro v8 shoes are the latest version of the namesake trail-ready footwear style created with technical capabilities in mind and an insight-driven construction. The…
(TrendHunter.com) Thai artist Warisa ‘I-See’ Jaidee, who is also recognized as Izon Falzo online develops the Cosmos Persona Quiz. It is a whimsical and playful quiz inspired by the Myers-Briggs Type…
(TrendHunter.com) Thai artist Warisa ‘I-See’ Jaidee, who is also recognized as Izon Falzo online develops the Cosmos Persona Quiz. It is a whimsical and playful quiz inspired by the Myers-Briggs Type…
(TrendHunter.com) Thai artist Warisa ‘I-See’ Jaidee, who is also recognized as Izon Falzo online develops the Cosmos Persona Quiz. It is a whimsical and playful quiz inspired by the Myers-Briggs Type…
“They know they can’t control the online world,” one expert on the royal family said about the recent spate of revelations about the health of Catherine and King Charles III.
On this week’s episode of Marketing Vanguard, host Jenny Rooney welcomes Quad CMO Josh Golden for a discussion on the evolving landscape of marketing and his experiences leading change in various organizations. During the conversation, Golden highlights the dynamic nature of the marketing industry, which demands innovative decisions and impactful actions. Golden shares his journey…
Organizations nationwide, especially ad agencies, say offering balance is key to attracting and retaining women talent. From unlimited PTO and job-sharing opportunities to remote work and childcare allowances, we’ve received many undeniably excellent benefits to support caregiving responsibilities and promote well-being. But the fact is, women still can’t have it all. Promoting work/life balance as…
According to Taste editor in chief Matt Rodbard, the grocery store is content. And as marketers very well know, content is king. On this episode of Yeah, That’s Probably an Ad, ADWEEK community editor Luz Corona sat down with the founding editor of the chic digital cooking and food culture magazine to discuss the current…
Many impassioned sports fans watching a game from home may have harbored the secret suspicion that they could do better than the coach. What if they got the chance to prove it? Nathan Owolabi, a 23-year-old Londoner, is one such fan. He’s obsessed with soccer: watching it, working as a tour guide at Wembley Stadium…
O SXSW 2024 terminou há pouco, mas já podemos dizer que, para quem acompanhou in loco ou de modo virtual, existe de forma clara um antes e depois. Isso porque, além de discutir as principais tendências que eram aguardadas, como inteligência artificial, energia e realidade aumentada, o evento abriu portas e mentes de maneira enfática …
Leia SXSW 2024 – Humano e Artificial: os desafios de manter a mente sã na íntegra no B9.
Her new role as a commentator on NBC and MSNBC programs comes shortly after she stepped down as the leader of the Republican National Committee.
(TrendHunter.com) Pure Culture Organics is introducing a new line of kefir products featuring 12 unique probiotic strains and boasting over 50 billion CFUs (colony-forming units) per serving. Made without lactose,…
A queue of people spills out onto the pavement outside a quaint, blue-fronted cafe in North London. Kate Bush’s “Running Up That Hill” finds its way back onto the charts after 37 years. Bridgerton-inspired corsets, gloves and empire waisted ball gowns feature heavily on the 2024 Oscars red carpet. This isn’t a string of unconnected…
Ahead of the release of Ghostbusters: Frozen Empire in theaters on March 22, Sony Pictures launched an AR campaign on Snapchat featuring two augmented reality Lenses and a video ad. The AR Slimer Lens allows users to answer a fake video call from Trevor, a character in the film played by Finn Wolfhard. Once the…
Want to take over a 10′ x 10′ meeting space from MediaLink at the splashy Cannes Lions advertising festival this June? Be prepared to pay about $850,000, according to a pitch deck obtained by ADWEEK. The deck revealed sponsorship opportunities for potential partners for its numerous spaces across the Palais–the central hub of the Cannes…
Newly public Reddit has to level up its performance-driving products, and–after 20 years–figure out how to more fully monetize its signal-rich chat-based content. Reddit’s long-awaited IPO values the platform at $6.5 billion on 2023 revenues of $804 million (98% driven by ads), with a loss of almost $91 million. While it’s growing, it missed its…
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