Jan
09
Major global brands trial InSkin video ads
Posted in: UncategorizedLONDON – Kia Motors has become the first advertiser to run a new Flash ‘skin’ ad format, to be used on Dennis Publishing’s Autoexpress.co.uk.
Jan
09
Oscars to air despite cancellation of Globes
Posted in: UncategorizedLONDON – US broadcaster ABC will not be offering Oscar advertisers refunds for lower-than-expected ratings, as it is confident the awards ceremony will air, despite the continuing screenwriters’ strike.
Jan
09
OMD retains bulk of £330m Visa global media account
Posted in: UncategorizedSAN FRANCISCO – After a lengthy review, OMD has retained media duties for Visa in Asia-Pacific and the US.
Jan
09
City Republic: the race for GCap and bad news for M&S
Posted in: UncategorizedWith GCap’s share price almost doubling, Stephen Foster looks at Global’s attempts to acquire it and examines the drop in sales at Marks & Spencer amid trouble on the high street.
Jan
09
HTC: Astronaut
Posted in: Uncategorized
Advertising Agency: Brandon Advertising, USA
Creative Director: Chris Vestal
Associate/Team Creative Director: Jon Leon
Senior Art Director: Colin Mulqueen
Copywriter: Jon Leon
TV Production Co: DV3 Productions
Aired: December 07
Jan
09
HTC: First time
Posted in: Uncategorized
Advertising Agency: Brandon Advertising, USA
Creative Director: Chris Vestal
Associate/Team Creative Director: Jon Leon
Senior Art Director: Colin Mulqueen
Copywriter: Jon Leon
TV Production Co: DV3 Productions
Aired: December 07
Jan
09
HTC: Doctor
Posted in: Uncategorized
Advertising Agency: Brandon Advertising, USA
Creative Director: Chris Vestal
Associate/Team Creative Director: Jon Leon
Senior Art Director: Colin Mulqueen
Copywriter: Jon Leon
TV Production Co: DV3 Productions
Aired: December 07
Jan
09
Match.com appoints Stockwood for global growth
Posted in: UncategorizedLONDON – Match.com has appointed Jason Stockwood as managing director, international, as the dating site looks to consolidate its European businesses.
Jan
09
Fresh bid expected for GCap as shares leap
Posted in: UncategorizedLONDON – GCap Media’s share price jumped 14% and pushed 15p past the 190p level offered by Global Radio in December, based on speculation that the Heart and Galaxy owner will come back with a higher offer.
Jan
09
Burson-Marsteller defends hold on global LG business
Posted in: UncategorizedSEOUL – LG Electronics has opted to retain long-term global PR incumbent Burson-Marsteller, after a review that also included GolinHarris.
Jan
09
McDonald’s shifts Thailand creative to TBWA
Posted in: UncategorizedBANGKOK – McDonald’s Thailand has shifted its advertising account from JWT to TBWA after a 14 month tenure with the WPP agency.
Jan
09
Bentoel hands more business to Zenith
Posted in: UncategorizedJAKARTA – Indonesian cigarette maker Bentoel has rejigged its US$25 million domestic media buying arrangements, awarding additional projects to ZenithOptimedia at the expense of fellow incumbent MEC.
Jan
09
Book now for Revolution’s Search Marketing Conference
Posted in: UncategorizedLONDON – More than 80 per cent of website visits begin in a search engine or directory service, and as consumers continue to get smarter in the way that they search, Revolution’s annual Search Marketing Conference is the perfect place to look at where you should be placing search within your marketing campaign.
Jan
09
Lynx unveils art of seduction in digital campaign
Posted in: UncategorizedLONDON – Lynx has launched ‘Get in there’, a pan-European digital campaign, which encourages guys to play the seduction game in real life rather than just spending time trying to get girls online.
Jan
09
Marks & Spencer shares plummet after drop in Christmas sales
Posted in: UncategorizedLONDON – Marks & Spencer saw its share price plummet this morning after reporting its first like-for-like drop in sales for two years, despite the success of its much-heralded advertising campaign.
Jan
09
Yahoo!7 Mail: Loosing Lincoln
Posted in: Uncategorized
Advertising Agency: Three Drunk Monkeys, Sydney, Australia
Creative Directors: Scott Nowell, Justin Drape
Art Directors: Justin Drape, Scott Nowell
Copywriters: Justin Drape, Scott Nowell
Director: Three Drunk Monkeys
Agency Producer: Thea Carone
Production Company: Radical
Production Company Producer: Johnny Greally
Jan
09
Yahoo!7 Mail: Ladyboy
Posted in: Uncategorized
Advertising Agency: Three Drunk Monkeys, Sydney, Australia
Creative Directors: Scott Nowell, Justin Drape
Art Directors: Justin Drape, Scott Nowell
Copywriters: Justin Drape, Scott Nowell
Director: Three Drunk Monkeys
Agency Producer: Thea Carone
Production Company: Radical
Production Company Producer: Johnny Greally
Jan
09
Fittydent Super: Shiffon Cake
Posted in: Uncategorized
Fittydent Super, adhesive for loose dentures.
Advertising Agency: Kingkong Bangkok, Thailand
Creative Director / Copywriter: Eaknarong Vijittissadee
Art Directors: Eaknarong Vijittissadee, Athipon Vijittissadee
Illustrator: Neabniyom
Photographer: Paapniyom
Published: October 2007
Jan
09
Fittydent Super: Candyfloss
Posted in: Uncategorized
Fittydent Super, adhesive for loose dentures.
Advertising Agency: Kingkong Bangkok, Thailand
Creative Director / Copywriter: Eaknarong Vijittissadee
Art Directors: Eaknarong Vijittissadee, Athipon Vijittissadee
Illustrator: Neabniyom
Photographer: Paapniyom
Published: October 2007
Jan
09
Carlsberg Chill touts fun
Posted in: UncategorizedGUANGZHOU – Carlsberg has launched its first major thematic drive since handing its China business to WPP agency Soho Square, calling on drinkers of its Chill variant to ‘stand up for fun’.
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