Adrienne Roark Leaving CBS to Join Tegna

Adrienne Roark, president of Paramount’s Global news division, is planning to leave the company. NYC newsletter Breaker along with subscription newsletter Status say she will go to work as an executive for Tegna. Roark, along with Jennifer Mitchell, started overseeing CBS News and CBS’ local stations in August in a move to combine the two…

MyFitnessPal Hires Grubhub’s Marnie Boyer as CMO

Marnie Boyer has logged into global nutrition and food tracking app MyFitnessPal as its new chief marketing officer (CMO). She succeeds Katie Keil, who left the company in September 2024 after nearly four years. Boyer was vp of growth marketing at Grubhub since 2022, leading initiatives including the food ordering and delivery platform’s partnership with…

Saturday, Feb. 15 Evening Cable News Ratings: Fox News’ The Big Weekend Show Dominates

The recently expanded The Big Weekend Show, which went from one hour to two on Fox News, has resonated with the network’s audience, becoming the most-watched show of the evening in total viewers and Adults 25-54. The return of Have I Got News for You for a second season on CNN enabled the network to…

Sunday, Feb. 16 Evening Cable News Ratings: Fox Finishes First in Total Viewers and Adults 25-54

Fox News continued its first-place dominance in total viewers and Adults 25-54, led by The Big Weekend Show. MSNBC occupied second place in total viewers, while CNN finished as the No. 2 news network in the demo. 25-54 Demographic (Live+SD x 1,000) Total Day: FNC: 146 | CNN: 48 | MSNBC: 36Prime: FNC: 132 |…

Poppi vs. Olipop: Influencer Marketers Break Down the Healthier Soda Brands’ Strategies

Move over, Coca-Cola and Pepsi–the next soft drink duo duking it out to win market share are prebiotic soda makers Poppi and Olipop. The two brands recently ended up in a social media scuffle when Poppi sent 32 full-sized vending machines to big influencers to promote its $8 million Super Bowl ad. Backlash was swift,…

Week of Feb. 10 Cable News Ratings: The Cable Nets Experience Declines

This is TVNewser’s basic cable network ranker and cable news report for the week of Feb. 10, 2025. It was a second straight week of declines by the big three cable news networks in total viewers and the Adults 25-54 demo. The absence of significant breaking news and the continuing coverage of President Donald Trump’s…

Democracy Did Not Die In Darkness, But A Formerly Important Newspaper Did

Associated Press reporters have been barred from the White House and Air Force One because the venerable media business refuses to change the Gulf of Mexico to the Gulf of America. On the other side of the Constitutional issue is The Washington Post, which is doing whatever it can to please the nation’s Supreme Ruler. […]

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ADWEEK to Expand Marketing Vanguard Platform

ADWEEK is bolstering its Marketing Vanguard platform for chief marketing officers, bringing aboard Liz Kneebone as vice president of community programs and development to lead the effort. Kneebone had been vice president of the Sustainability Collective and global CMO Growth Council at the Association of National Advertisers. In her nearly three years with the ANA,…

Week of Feb. 10 Morning News Ratings: Good Morning America Reclaims Top Spot in Total Viewers

After a 15-week drought, ABC News’ Good Morning America returned to the top spot as America’s most-watched morning news program for the week of Feb. 10. This was not a surprise, as GMA had been steadily moving closer to this position over the past few weeks. For example, only 6,000 total viewers separated it and…

Judge Orders Mississippi Newspaper to Remove Editorial, Alarming Press Advocates

The owner of The Clarksdale Press Register said he planned to challenge a judge’s order against an editorial that criticized city officials.

Week of Feb. 10 Evening News Ratings: ABC Has Gains in Total Viewers and Adults 25-54

ABC World News Tonight is posting gains; however, for the third straight week, the new look CBS Evening News continued to see no viewership growth in total viewers and the Adults 25-54 demo. CBS Evening News was the only evening broadcast for the week of Feb. 10 to experience week-to-week declines. Once again, CBS News’…

Ultra-Limited Single Malt Whiskeys – The Macallan Unveils 'The Macallan Folio 8' in the U.S.

(TrendHunter.com) The Macallan has introduced ‘The Macallan Folio 8,’ the latest release in its ‘Archival Series,’ now available in the United States for the first time. As part of this highly sought-after…

Elon Musk’s X Seeks Financing at $44 Billion Valuation

In what is believed to be its first investment round since going private, Elon Musk-owned X is in talks with investors to raise money based on a valuation of $44 billion, reports Bloomberg News. If that $44 billion figure sounds familiar, it should. In 2022, Musk purchased then-Twitter for $44 billion. Bloomberg first reported on…

WKOW Promotes Dana Fulton to Weekday AM Anchor

Dana Fulton has been named anchor and executive producer of the WKOW morning newscast. She was the morning meteorologist for the ABC affiliate in Madison, Wisconsin. “Dana has been a crucial member of our Wake Up Wisconsin team and her previous experience managing and anchoring the news made her the perfect choice to lead our…

Colle McVoy Named Media AOR for Bob Evans Farms

Bob Evans Farms has hired Colle McVoy as its first media agency of record. The appointment covers the Bob Evans namesake brands, as well as Egg Beaters, Owens Sausage, and Simply Potatoes. The manufacturer of quick-to-table, farm-inspired food said the competitive pitch process kicked off last July and was led by its internal marketing procurement…

Thursday, Feb. 13 Evening Cable News Ratings: MSNBC’s The Rachel Maddow Show Had 2 Million Total Viewers

MSNBC’s The Rachel Maddow Show crossed the two million total viewer mark. Meanwhile, Fox News and CNN’s two top programs were at 5 and 8 p.m. ET. The Five led on Fox News, followed by Jesse Watters Primetime. On CNN, The Lead with Jake Tapper landed in the top spot, followed by Anderson Cooper 360….

Special’s Amy Ferguson Wants To Make ‘Responsibly Unhinged’ Advertising

Big Ideas is ADWEEK’s series in which we talk to the industry’s top creative minds. If Amy Ferguson, partner and chief creative officer of Special New York, had a mantra for her creative style, it might be: “responsibly unhinged.” Ferguson jokingly coined the phrase when talking about her ambitions for the agency: creating work that…

WOWT Promotes Brian Mastre to Weekday Evening Anchor

Brian Mastre will take over as main co-anchor of the WOWT evening newscasts Sunday through Thursday, beginning March 16. Mastre was the Omaha NBC affiliate’s investigative reporter and weekend co-anchor. He’ll take over for John Knicely, after his retirement. “Brian is a veteran reporter and anchor who has established a standard of professional journalism which…

WOWT Promotes Brian Mastre to Weekday Evening Anchor

Brian Mastre will take over as main co-anchor of the WOWT evening newscasts Sunday through Thursday, beginning March 16. Mastre was the Omaha NBC affiliate’s investigative reporter and weekend co-anchor. He’ll take over for John Knicely, after his retirement. “Brian is a veteran reporter and anchor who has established a standard of professional journalism which…

WOWT Promotes Brian Mastre to Weekday Evening Anchor

Brian Mastre will take over as main co-anchor of the WOWT evening newscasts Sunday through Thursday, beginning March 16. Mastre was the Omaha NBC affiliate’s investigative reporter and weekend co-anchor. He’ll take over for John Knicely, after his retirement. “Brian is a veteran reporter and anchor who has established a standard of professional journalism which…