Tisseo, in the heart of rugby.
Advertising Agency: DDB Nouveau Monde Toulouse, France
Creative Director: Philippe Domenech
Art Director: Marc Grasset
Photographer: Studio Ze
Copywriter: Jean-Marie Boilot
(TrendHunter.com) We’ve covered street fashion on a number of occasions, and it seems the prominence of the movement seems stronger with each fashion season.
One photographer, known best as The Sartorialist, deserves the title, King of street fashion. His blog is featured on Style.com, and now Paris Vogue has opene…
(TrendHunter.com) INFO Live is a bracelet PC concept that merges smartphone, a mobile device and a PC into a pretty, fashionable accessory. INFO Live is one of the concepts that emerged from the 2008 Next-Gen PC Design Competition that ended in February. Right now this is just a pretty bracelet. Gearfuse says, “Use …
COLUMBUS, Ohio (AdAge.com) — As if you didn't know this already, a new report from Nielsen Online proves it: When it comes to going green, companies just can't fake it. When it comes to conversations bout "greenwashing," the most popular blog topic is the contradictory actions of companies, comprising 25% of all discussions on greenwashing in 2007.
(TrendHunter.com) The Flower Filament by designer Ha-Na Yeom combines nature with technology. The Flower Filament lights up only if there is a flower in it but the flower also acts as the switch to light up the hollowed out, light-bulb like design. I’m kinda slow right now so it took me a while to comprehend the conc…
PATTAYA, Thailand (AdAge.com) — If last week's lackluster AdFest — the regional ad show that is building a global reputation as Asia's Cannes festival — is a harbinger, there won't be big winners from Asia at the Cannes Lions International Advertising Festival this year.
(TrendHunter.com) If you don’t have your own Livestrong bracelet, it’s pretty much a guarantee that you’ve seen one. Based on that assumption, you’d know right away that this skinny travel mug is branded with the logo for Lance Armstrong Foundation in support of cancer.
Unlike other to-go mugs, the Livestrong Trave…
We don’t just do sounds. We create pictures.
Advertising Agency: DraftFCB, South Africa
Creative Directors: Rob Mclennan, Adam Wittert
Art Director: Ivor Forrester
Copywriter: Adam Wittert
Published: January 2008
We don’t just do sounds. We create pictures.
Advertising Agency: DraftFCB, South Africa
Creative Directors: Rob Mclennan, Adam Wittert
Art Director: Ivor Forrester
Copywriter: Adam Wittert
Published: January 2008
We don’t just do sounds. We create pictures.
Advertising Agency: DraftFCB, South Africa
Creative Directors: Rob Mclennan, Adam Wittert
Art Director: Ivor Forrester
Copywriter: Adam Wittert
Published: January 2008
(TrendHunter.com) Hands-free flushing in public restrooms is a must. If you find yourself in a bathroom that’s not high-tech with motion-sensors to the flushing for you, I suggest getting yourself a Foot Flush for work; everyone at the office will appreciate it.
It hooks up to a regular toilet and sits on the groun…
Kate Hudson is widely known for her natural ways, from her boho style of dressing to the environmental causes she supports. Most recently she’s supported WildAid in a project which saw her team with her long time hair stylist, David Babaii, to launch an eco-friendly haircare line.
Hudson will don…
NEW YORK (AdAge.com) –- Boston-based Modernista is taking a radical approach to the company website to try to prove it "gets" the Web 2.0 revolution. Instead of building and maintaining its own site, Modernista's URL redirects visitors to information about the company at Web 2.0 services including Wikipedia, YouTube, Flickr, Del.icio.us and Skype.
(TrendHunter.com) If you’re in Paris any time soon, it’s worth it to pay a visit to the Citroen flagship showroom. Even though it’s just a world showroom and it’s not possible to buy a Citroën there, this place is fantastic. It’s almost like visiting a museum from the glass facade with the double chevron, to display…
In yet another display of corporate legal idiocy, T-Mobile parent Deutsche Telekom sent a letter to Weblogs, Inc.’s Engadget Mobile asking them to stop using the color magenta in their logo.
Ferrari recently launched a new “One-to-One Personalisation Program†at the Geneva Motor Show. The program allows buyers to fully customize their car by choosing details and materials they want in consultation with the Italian carmaker’s experts. The personalization program is inaugurated with…
BATAVIA, Ohio (AdAge.com) — Wal-Mart should discontinue the implied advertising claim that consumers can save $2,500 annually by shopping there, the National Advertising Division of the Council of Better Business Bureaus recommended in a statement Monday.
“Refreshingly Brazilian, a Bit more exciting” that’s what the campaign for Brazilian Bit Copa beer claims. I say, more than just a bit exciting!
The print ads successfully create a Brazilian carnival atmosphere with hot barely dressed girls holding Bit Copa beer while various local Brazilian cultur…
So I’m in a jam packed pub in Charlotte, NC with my buddy “Vinnie the Concrete Salesman” watching Davidson play Kansas yesterday. (I know this sounds like a joke but any attempted fabricated humor does not do Vinnie justice, he is a breathing billboard of excessive humor in his own right). For those of you who don’t know, Davidson is a small college right outside of Charlotte. Their marque player is Stephan Curry who has been tremendous in Davidson’s march to the Elite 8. Stephan’s father is Dell Curry, a former Charlotte Hornet who is still revered by the Charlotte community even though the Hornets packed their bags long ago for New Orleans.
About half way through the second half, the camera cut to Dell who was sitting in the stands wearing a NIKE WITNESS shirt.
 
The Witness brand of apparel is getting a huge push by NIKE via spokesman Lebron James (who coincidentally was in the stands on Friday night). When I saw Dell Curry I just looked at Vinnie and asked “Coincidence”. Vinnie gave me his familiar sarcastic look of disdain and said, “Dude, when I get a beer from this crappy bartender in less than ten minutes after I’ve finished my last one, that’s a coincidence. Curry is totally shilling for NIKE.”
And Vinnie is right. NIKE had to knowthat Dell would get air time, he had in all the other televised games. So the shirt was donned. Maybe it was a favor to Lebron but more than likely it was a marketing move. And a good one. NIKE’s style of brand and logo pronouncement is legendary. What may be even more impressive is that they consistently come up with innovative ways to subtly get their messaging out there. Very impressive. Oh and by the way, Vinnie is still parched.
Irresistibly tasty.
Advertising Agency: DDB Nouveau Monde Toulouse, France
Creative Director: Philippe Domenech
Art Director: Marc GRASSET
Photographer: Studio Ze
Copywriter: Jean-Marie Boilot
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
