Guy Ritchie directs the latest film for Nike, starring Wenger, Fabregas, Gallas, Ronaldo and Rooney.
Advertising Agency: 72andsunny, Amsterdam, The Netherlands
Via: adgoodness
(TrendHunter.com) Hearing the aspirations of others can be really inspiring, and it’s exactly the premise behind 43things.com, a community dedicated to sharing goals and things that motivate people.
The site is open for anyone to join, giving them access to read posts as well as submit their own Life Lists. If you …
As a companion to their editorial-style print ads, Prime TV collaborated with DRAFTFCB ad agency, Auckland on a naughty outdoor billboard campaign for the British TV show Secret Diary of a Call Girl.
Just like the subtle editorial ads, the billboards seem innocent at first, showing a formally dress…
Nick Denton, Publisher of Gawker Media is worth a lot of money. He didn’t get that way from making dumb moves. Even so, he raised a few eyebrows with his recent announcement that he would part with Wonkette, GridSkipper and Idolatar.
Here’s his reasoning:
Everybody says that the internet is special; that advertising is still moving away from print and TV; and Gawker sites are still growing in traffic by about 90% a year, way faster than the web as a whole. But it would be naive to think that we can merely power through an advertising recession. We need to concentrate our energies, and the time of Chris Batty’s sales group, on the sites with the greatest potential for audience and advertising.
The dozen sites that remain represent some 97% or our 228m pageviews per month, and an even higher proportion of our growth and advertising revenue.
Idolatar was purchased by Buzznet, a music-focused web and social network.
Gridskipper is being taken over by Curbed, the network founded by Lockhart Steele, in which Gawker Media is a shareholder.
Wonkette is being spun off to its managing editor, Ken Layne.
(TrendHunter.com) This 40-inch water fountain has a speaker inside. SteroStone’s Fountain Speaker is an outdoor lawn speaker with a 250-watt, 8-inch dual voice-coil. By day, it’s a unique camouflage, but by night, you can crank on the internal lights for a hip, mood-setting ambiance.
“At night, the $600 Fountain Sp…
Come face-to-face with the top of the food chain. Book a behind the scenes tour with the lions at CalgaryZoo.com
Advertising Agency: Trigger, Calgary, Canada
Creative Director: Patrick Doyle
Art Directors: Todd Blevins, Elise Russell
Copywriter: David Delibatto
Photographer: Matt Barnes
Come face-to-face with the top of the food chain. Book a behind the scenes tour with the lions at CalgaryZoo.com
Advertising Agency: Trigger, Calgary, Canada
Creative Director: Patrick Doyle
Art Directors: Todd Blevins, Elise Russell
Copywriter: David Delibatto
Photographer: Matt Barnes
Football stars become Microstars
Advertising Agency: McCann Erickson, Milan, Italy
Creative Director: Gaetano Del Pizzo
Art Director: Davide Mosconi
Copywriter: Daniele Agliata
Photographer: Matteo Cremonini
Other additional credits:
Published: la Gazzetta dello Sport, April 2008
Football stars become Microstars
Advertising Agency: McCann Erickson, Milan, Italy
Creative Director: Gaetano Del Pizzo
Art Director: Davide Mosconi
Copywriter: Daniele Agliata
Photographer: Matteo Cremonini
Other additional credits:
Published: la Gazzetta dello Sport, April 2008
Football stars become Microstars
Advertising Agency: McCann Erickson, Milan, Italy
Creative Director: Gaetano Del Pizzo
Art Director: Davide Mosconi
Copywriter: Daniele Agliata
Photographer: Matteo Cremonini
Other additional credits:
Published: la Gazzetta dello Sport, April 2008
(TrendHunter.com) Visiting New York? How will you know where the best late night pizza place is or what museums are actually worth checking out? Ask someone that lives there!
“Just Ask The Locals” is a novel New York City tour campaign. It features about 30 celebrities familiar with the area and covers the areas of …
Grand Theft Auto IV… GTA IV… GTA4… it seems that’s all we’re hearing about these last few days.
Released worldwide (except in Japan) for PlayStation 3 and Xbox 360 on April 29, Grand Theft Auto 4 has gamers shaking in their boots with anticipation. The Rockstar Games product is expected to b…
Create your own monster.
Advertising agency: TBWA, Istanbul, Turkey
Creative director: Murat Arlı
Copywriter: Gökhan Yücel
Art Director: Barış Sarhan
(TrendHunter.com) Let me start by asserting that this is not a concept! 20 individual, beautiful Spada Codatroncadue are to be built in the near future. The price tag? More than £200,000 a vehicle.
(TrendHunter.com) As a companion to their editorial-style print ads, Prime TV collaborated with DRAFTFCB ad agency, Auckland on a naughty outdoor billboard campaign for the British TV show Secret Diary of a Call Girl.
Just like the subtle editorial ads, the billboards seem innocent at first, showing a formally dress…
Estee Lauder has split its $400 million global media planning and buying account between Omnicom’s M2M and WPP’s Mindshare.
(TrendHunter.com) Fiona Bennett is famous for her crazy hat creations which have resulted in her earning a very prominent following. As unexperienced as I am with wearing hats, I have to say some of her designs are rather overwhelming. However, her wedding collection took my breath away, and in a positive way. With F…
NEW YORK (AdAge.com) — Dockers, the traditional men's brand, is embracing a decidedly untraditional advertising strategy. The brand appeared in a live commercial during "The Tonight Show With Jay Leno." Then, DraftFCB, San Francisco, the brand's agency of record, took the exposure one step further by using "The Tonight Show" to launch a contest in which consumers will be able to create their own Dockers commercials.
(TrendHunter.com) Grand Theft Auto IV… GTA IV… GTA4… it seems that’s all we’re hearing about these last few days.
Released worldwide (except in Japan) for PlayStation 3 and Xbox 360 on April 29, Grand Theft Auto 4 has gamers shaking in their boots with anticipation. The Rockstar Games product is expected to b…
LONDON – Amazon has struck a deal with the manufacturer of ‘Grand Theft Auto IV’ which will allow gamers to buy and download any of the music featured in the newly launched video game from the online retailer.
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