Celebrity Wedding Photographers – Ashton Kutcher Nikon Ads (VIDEO)

(TrendHunter.com) A while back Trend Hunter told you about Nikon’s new campaign starring comedy actor Ashton Kutcher. The campaign has been very successful in reaching out to geeks, the celebrity-obsessed and the cool kids, all at the same time, thanks to the casting of the likable Kutcher.

Here are some of the pr…

Felt Animal Trophies – Feltidermy (GALLERY)

(TrendHunter.com) These whimsical, felt animal trophies made me smile the first time I saw them. The handcrafted beasties are the creation of girlsavage. These custom plaques are sure to please animal lovers and those who share the designer’s impish personality.

Girlsavage says, “I still love to create things that …

Controverisal Fashion for the Blind – Braille Tees

(TrendHunter.com) If one day you decide to wear the Blind Tee, designed by Barbara Loomis, do not blame the visually-impaired for reaching out to touch your breasts. Chances are, he only wants to decipher the message written on your clothing.

Because the blind can and do appreciate art, it is with designs like the …

Stomachs As Appliances 2 – Enzym Lefax Ads

Trend Hunter previously featured a witty Pepto-Bismol guerrilla campaign that turned Laundromats washing machines into stomachs. Here we bring you a print ad campaign that uses the opposite approach, transforming human stomachs into machines.

The new Enzym Lefax print campaign created by a student …

Charity Galas for AIDS – Life Ball 2008 (GALLERY)

(TrendHunter.com) From former US president Bill Clinton, actresses Sharon Stone and “Sex and the City” siren Kim Cattrall to Supermodel Linda Evangelista and hundreds of scantly clad models and attendees: only the 16th annual Life Ball, which was held in front of Vienna’s city hall, could draw such a diverse audience…

Hummingbird Fashion – The Protege Collection (GALLERY)

(TrendHunter.com) Project Protégé was created in Italy through the vision of Franca Sozzani, Editor of Vogue Italia; an idea that sees some of fashion’s most prominent figures identify and mentor promising, talented protégés over the months leading up to the launch of their collections. Designer Kristian Aadne…

Top Male Models – Highest Earners in Fashion

Quick, name an industry where women earn more than men! According the the Financial Post, there is only one, and that field is modeling.

Ask anyone into fashion who the top earning supermodel is, and they’ll quickly blurt out Gisele Bundchen. Ask them about the top male supermodels, and you’ll lik…

Top Male Models – Highest Earners in Fashion (VIDEO)

(TrendHunter.com) Quick, name an industry where women earn more than men! According the the Financial Post, there is only one, and that field is modeling.

Ask anyone into fashion who the top earning supermodel is, and they’ll quickly blurt out Gisele Bundchen. Ask them about the top male supermodels, and you’ll lik…

Double-Ended Jars – Skforlee PB & J Jar (GALLERY)

(TrendHunter.com) This has got to be one of the most ingenious, practical, yet obvious designs ever developed. Skforlee is promoting his ingenious double-ended jar for peanut butter, but the applications would not be limited to peanut butter. I feel I’m always wasting the last bit of mayonnaise as well. He should a…

Evo Luxury Yachts – The Green Jet by Erik Sifrer (GALLERY)

(TrendHunter.com) The Green Jet that designer Erik Sifrer has put together is an 187 foot sail yacht that runs on both wind and hydrogen power. The luxury yacht uses two automated Aero-sail systems that can be controlled by a touch screen and an on-board computer which determines the best position for the water craft…

Sliding Catwalks – Neon Makes Strutting Even Harder (VIDEO)

(TrendHunter.com) Massive gloves, rockin’ bathing suits and heart-shaped glasses skid across the catwalk for Neon’s fall/winter 2008 show. Models may have had a harder time balancing even though stilettos were replaced by flats for this the technologically advanced moving sidewalk. With a strong focus on urban be…

The Non-RSS Subscription Model

My dad’s a retired dairy exec. He used to read The Milkweed, a dairy industry trade rag that’s been in continuos operation for 27 years. He relates to AdPulp through that lens. So, it was neat to see Peter Hardin, The Milkweed’s editor and publisher in this morning’s New York Times.

The_Milkweed.jpg

The Milkweed has over 7500 subscribers and accepts no advertising. Which, of course, is a wonderful way of building trust with one’s audience.

I can’t help but wonder, would you trust us more if we stopped running ads? Would it make for a better pub?

Recycled Soda Can Jewelry – Eco Art by the Disabled (GALLERY)

(TrendHunter.com) Most people know about fair trade coffee, but there are also fair trade artisans who stand to gain a better standard of living if what they produce fetches fair prices. The Mombulu Workshop in Mombasa, Kenya is a group of disabled artisans who make some pretty funky jewelry out of recycled soda pop…

Sun Goggles – Eyewear Of The Future

(TrendHunter.com) Sunglasses are the most important summer accessory, and with the prominent use of fluorescent colours, exaggerated angles, curves, and metallic detail shown in this summer’s collections, I’ve been in search for the perfect pair of sunglasses to accompany the futuristic look. The problem I found …

Dog Dentures – Flatazor Senior Diet Ad

This poor old guy is still going strong, apparently thanks to his healthy ‘Flatazor Prestige Senior’ diet, but unfortunately he just wasn’t able to keep his dentures in while playing Frisbee. The shocked & embarrassed expression on the airborne terrier’s face is priceless. This hilarious pri…

180 Amsterdam and HTC Set Fingers Free

180 Amsterdam launches “Set Your Fingers Free” for HTC, one of the fastest-growing companies in the mobile device market. The integrated campaign is headlined by a :60 second TV commercial, initially for the US market, which illustrates the new experiences people have at their finger tips today. This TV spot will be underpinned by rich media banners, in the same visual style, which go live on May 12.

“It is about the experiences and the freedom these devices give us,” said Adam Chasnow, creative director at 180 Amsterdam. “It goes way beyond wireless data speeds and the specific technologies. It’s about how smart devices, like the HTC Touch, fit into the lives we are already leading.”

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LES: Turn off

LES: Turn off

We asked the theatre to turn off this sign.
They complied to help us make this point – everyone can save money by turning off lights they don’t absolutely need.
P.S. Did you leave any lights on at home?
Use LES to save more.

Advertising Agency: Bailey Lauerman, Lincoln, USA
Creative Director: Sean Faden
Art Director: Ryan Dillon
Copywriter: Jim Watson
Retouch: Gayle Adams
Published: June 2007

FilmCore’s Tiffany Burchard Shops for Laughs at Bloom

Exercising her talent for quirky storytelling, FilmCore’s Tiffany Burchard has edited a new campaign for Bloom and Charlotte, North Carolina agency BooneOakley that positions the upscale market as having the answer to any problem a consumer might have—no matter how weird.

Burchard collaborated with Director Rick Lemoine and a team of agency creatives who share her off-kilter sense of humor. Each of the dozen 15-second spots features the same set up: a man or woman pushes a shopping cart through the market (without somehow seeming to walk) while describing some peculiar life calamity.

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Animal Liberation: Bobby Calf

Animal Liberation: Bobby Calf

Every year 1 million five-day old calves are slaughtered to supply the veal market. Please reconsider your order of veal products.
www.animal-lib.org.au

Advertising Agency: Ideaworks, Australia
Art Director / Copywriter: Kevin Bathman
Photographer: Animal Liberation
Published: January 2008

Arimidex: Straws

Arimidex: Straws

Can you pick which of your breast cancer patients will have a recurrence?
There’s no way to predict which of your patients will have recurring breast cancer. So it makes sense to treat all patients as women with some risk. Versus tamoxifen, Arimidex can improve every patient’s chance of staying disease free.

Advertising Agency: G2, Auckland, New Zealand
Creative Director / Art Director: Stuart Hinds
Copywriter: Duncan Blair
Released: September 2007