Cobra campaign delivers pub sales message
Posted in: UncategorizedLONDON – Joshua G2 has helped create a nationwide ad campaign for Cobra beer, announcing that the brand is now available in pubs.
LONDON – Joshua G2 has helped create a nationwide ad campaign for Cobra beer, announcing that the brand is now available in pubs.
(TrendHunter.com) The Haptica is a very attractive braille wrist watch for the visually-challenged. The contours of the case are meant to provide an ergonomic, yet intuitive and efficient interface. The dials are protruding circles with a Braille dot located on the outer edge of the top side of the timepiece and the …
(TrendHunter.com) Fans of the Indiana Jones LEGO game and pop culture phenomenon trilogy films must be really excited about the Indy game to be dropped shortly after the fourth film- Indiana Jones and the Kingdom of the Crystal Skull- hits theaters in the USA on June 3rd. The latest trailer of the LEGO game includes …
Now that the fad of tattooing corporate logos on one’s skin has run its course, a Canadian man named Nate Smids has upped the ante by selling ad space on his prosthetic leg! Smids is hoping to upgrade to a higher class of leg, but they don’t come cheap, so he’s off, hat in hand, to advertisers. We’ll spare him our usual scorn for ideas like this because a) we can’t pick on a guy with one leg, and b) his idea to use “removable, laminated logos [and] rotate ads on a regular basis†is genius. He should get companies to sponsor him in fun runs and turn himself into a human Nascar.
—Posted by David Kiefaber
LONDON – Orange is trialling a handheld electronic newspaper device in France from next week that can store the equivalent of 200 newspapers and will be automatically updated with news every hour throughout the day.
The kids over at Engadget have “no idea what Samsung’s getting at” with the video above, but it’s fairly obvious to us: The Samsung Soul cellphone is a three-dimensional object that’s thin enough to pass for two-dimensional. Which is fine by us, since our cell phones are getting a little pudgy. The bigger question here is, why did they need the help of an annoying hipster and his Magic Eye Overstock warehouse of optical illusions to promote it?
—Posted by David Kiefaber
Dear Dave: Thanks for submitting a urine sample for our annual AdFreak drug screening. We’d share the results, but you know our motto: Pass, fail—it’s all good! Much as we’re impressed with the volume of your posts (and occasionally the quality of them), we are astonished with the volume of your output in this regard. We’re hiring a trucking company to haul away the container, so your paycheck this week may be lighter. You know, this “giant urine sample†idea is exactly the kind of wacky notion that could build some buzz for … oh, let’s say, HealthPartners in Minneapolis. Especially if Twin Cities agency Kerker & Associates fashioned the creative. The campaign also includes a bunch of YouTube videos featuring Petey P. Cup, a walking and talking pee cup. Let’s get a quick item on this! And for God’s sake, cut down on the coffee!
—Posted by David Gianatasio
Check out the video to see the vending machine in action.
Advertising Agency: NetWork BBDO South Africa
Executive Creative Director: Julian Watt
Art Director: Angie Batis
Copywriter: Este du Plessis
Operations: Clinton Mitri
LONDON – Russell T Davies, the man who reinvented ‘Doctor Who’ for a new generation of fans, is to step down from his role as lead writer and executive producer to be replaced by Bafta-winning writer Steven Moffat.
LONDON – WCRS has won the April ad of the month in this year’s Awards for National Newspaper Advertising, for its April Fool BMW ad featuring a canine repellent alloy protection system.
LONDON – Volkswagen has promoted Steve Reynolds to UK head of marketing.
LONDON – Lowe has unveiled a press and outdoor campaign highlighting the natural ingredients used in Twinings herbal tea.
Yes yes, I know that you’ve already seen it and I apologise forbeing late to post this poster, it was the “new Burma viral vid” post by timwhirledge in the forums that kicked my tush, there’s more to this story than just a poster and a film.
The filmmakers from creative production company Shilo (www.shilo.tv) recently collaborated with an extraordinary group of individuals and organizations to create a powerful animated :90 public service announcement (PSA). The piece, entitled “Burma Viral,” uses footage of warplanes bombing Burma with flowers as a dramatic call-to-action, inviting viewers to visit a new Burma Arts Board website, noneofusarefree.org, where they can send messages of support to the people of Burma in honor of their continuing struggles against the notorious practices of their oppressive military government, learn more about the devastating effects caused by the recent cyclone, and find ways to contribute to relief efforts.
At noneofusarefree.org one can find ways to contribute to the relief effort, learn about the effects of the recent cyclone and “send messages of support to the people of Burma in honor of their continuing struggles against the notorious practices of their oppressive military government” though I honestly don’t see how that helps.
LONDON – Asda has been threatened with sanctions by the Advertising Standards Authority after it ruled the grocery chain had breached rules over price comparison ads for a second time.
LONDON – Asda has been threatened with sanctions by the Advertising Standards Authority after it ruled the grocery chain had breached rules over price comparison ads for a second time.
Creative Agency: TBWA\Chiat\Day
Worldwide Creative Director: Rob Smiley
Associate Creative Director: Lew Willig
Copywriter: Meghan Simmons
Art Director: Megan Williams
Agency Producer: Jamie Grady, Nathy Aviram
Production Company: Psyop
Director: Marco Spier, Chris Staves, Mate Steinforth
Post Production: Psyop
Designer: Mate Steinforth
Executive Producer: Lucia Grillo
Producer: Nathan Jew
Assistant Producer: Tarun Charaipotra
Director of Photography: Martin Ahlgren
TD: Jacob Slutzky
Lead Flame Artist: Nick Tanner
Flame Artists: Chris Staves, Theo Maniatis
Live Action Producer: Paul Middlemiss
Sound Mixer: Peter Holcomb, Sound Lounge
Music: Small Sails, Somnambulist
Creative Agency: TBWA\Chiat\Day
Worldwide Creative Director: Rob Smiley
Associate Creative Director: Lew Willig
Copywriter: Meghan Simmons
Art Director: Megan Williams
Agency Producer: Jamie Grady, Nathy Aviram
Production Company: Psyop
Director: Marco Spier, Chris Staves, Mate Steinforth
Post Production: Psyop
Designer: Mate Steinforth
Executive Producer: Lucia Grillo
Producer: Nathan Jew
Assistant Producer: Tarun Charaipotra
Director of Photography: Martin Ahlgren
TD: Jacob Slutzky
Lead Flame Artist: Nick Tanner
Flame Artists: Chris Staves, Theo Maniatis
Live Action Producer: Paul Middlemiss
Sound Mixer: Peter Holcomb, Sound Lounge
Music: Small Sails, Somnambulist
(TrendHunter.com) Piezoelectric materials (crystals like quartz) can be used inside microphones and speakers in order to convert incoming electricity to sound, but they are brittle and bulky. Material scientist, Michael Yu, at Johns Hopkins University in Baltimore has found and patented a way to make piezoelectric de…