BioWare Releases Six Dragon Age Origin Stories

For the hardcore gamers in the crowd, BioWare, a division of Electronic Arts has announced the highly anticipated details of all six Origin Stories featured in the upcoming dark, heroic fantasy Dragon Age™: Origins. Each Origin Story starts the player off with a unique series of locations, characters and events that establish their motivations and lay the groundwork for the adventure to come.

With each Origin Story boasting several hours of unique game play, as well as challenging strategic combat and exploration, these 6 distinct preludes make Dragon Age: Origins the first BioWare game to offer not only multiple endings, but also multiple beginnings.

Dragon Age: Origins offers an immersive, beautiful and often threatening world in which the player will live out a fantasy of epic proportions. With six unique paths to choose from, the choice of Origin Story will be the first of many important decisions players will face in Dragon Age: Origins.

(Source) Press

Win $100 Million Dollars with a Perfect Bracket

If you happen to be a sucker for online fantasy manager games today, you may be rewarded lucratively if you use your lucky stars and manage online properly. You can win as much as $100 Million if you pick a “perfect bracket” during the annual men’s college hoops tournament in March.

To enter the free contest, basketball fans can visit any website that has the official Game of the Century logo. To play, simply fill out the bracket of the 64 teams competing in the 2009 Men’s Division I college basketball championship. The person who correctly picks all of the winners—with a perfect bracket—will win the $100 million ultimate prize.

In addition to the $100 million ultimate prize, PickManager.com is giving away many other prizes beginning the week of February 9, 2009. There are eight La-Z-Boy recliners up for grabs, one per week. Participants can qualify for the weekly random drawing by answering poll questions and selecting one out of four recliners to win if chosen. The grand prize is an extravagant sports den, featuring Lay-Z-Boy seating, a flat screen TV and a surround sound stereo system. It will be awarded to the person with the highest-scoring, “non-perfect” bracket.

(Source) Press

Feel the American Idol Experience at Walt Disney World Resort

walt-disney-world-769770There is a new attraction in Disney World and it is something quite familiar to all. American Idol is show that most people follow on television and now you can get something better when you drop by the Walt Disney World Resort.

“The American Idol Experience” will capture the energy and excitement of the TV series and global phenomenon, with guests at Disney’s Hollywood Studios auditioning to take the spotlight onstage, while fellow guests cheer them on from the audience and vote for their favorite singer.

The attraction, which has its grand opening Feb. 14, 2009, was developed by Walt Disney Imagineering in conjunction with FremantleMedia Enterprises and 19 Entertainment. It is based on American Idol – produced by 19 Entertainment and FremantleMedia North America – and is designed to immerse park guests in the authentic feel of a live television production.

(Source) Press

Jordan Brand Makes $100,000 Donation

Jordan Brand, a division of Nike, made a $100,000 donation to the Make-A-Wish foundation. But that was not all. A sidelight was also granting the wish of a couple of teenagers to watch the upcoming NBA All-Star game in Phoenix.

Jordan Brand teamed up with the Make-A-Wish Foundation to grant two deserving teenagers their fondest wishes; the chance to attend the All-Star game and its weekend of festivities as well as meet Michael Jordan and All-Star Team Jordan athlete Chris Paul.

Jordan, the newly appointed Chief Wish Ambassador for the Make-A-Wish Foundation, enhanced the teens’ wishes with a surprise appearance during a special luncheon where Jordan Brand executives presented the Foundation with a check for $100,000.

“These kids are incredibly brave and their stories are beyond inspiring,” said Michael Jordan. “On behalf of the Jordan Brand, our Team Jordan athletes and myself, we’d like to thank the Make-A-Wish Foundation for providing us with the opportunity to make wishes come true for these amazing children and their supportive families.”

(Source) Press

Parthas | The Font this Friday

Parthas, this Friday’s Font, created by Nabina GhoshParthas

Parthas

Web 2.0 Hordes Called On to Attack Stimulus Bill

Can Web 2.0 warriors have an impact where Republicans couldn't?

Marketers: Don’t Stop Innovating Because of Budget Cuts

Conde Nast Considers Beckman for Parade Top Job

NEW YORK (AdAge.com) — Conde Nast Media Group chief Richard Beckman is among the executives being considered to succeed Walter Anderson as chairman-CEO of Parade Publications, a Conde Nast insider confirmed today.

BMB tops AAR’s pitching table

LONDON – Beattie McGuinness Bungay, Albion and M&C Saatchi were among the top new-business performers last year, according to new figures from the AAR.

HomeForm launches agency review

LONDON – HomeForm, the parent company of Moben Kitchens and Dolphin Bathrooms, is looking for an agency to handle its £15 million account.

Visit Wales calls ad pitch

LONDON – Visit Wales, the Welsh Assembly Government’s tourism body, has called a pitch for its £7.5 million advertising and direct marketing accounts through the AAR.

Textured Wall Accents – Depth Charge Your Interior Decor With 3D Wallpaper (GALLERY)

(TrendHunter.com) What a wonderful, fun and luxurious wall covering! The images in the gallery above are 3D porcelain wallpaper pieces in airplanes, crosses and droplets from Pirsc Studios in the Czech Republic.

Some…

Designing the Obama campaign logo

Sol Sender from Mode explains the design process of the Obama campaign logo.

Search Engines unite to reduce duplicate content

Google, Yahoo and Microsoft have coming together in rare agreement on a standard for identifying canonical links to reduce the impact of duplicate links through the introduction of a new HTML tag: <link>. This new <link> tag helps reduce duplicates by documenting the preferred URL form to access each page. Duplicates can come about for […]

Ketel One on the Lookout for New Creative Agency


NEW YORK (AdAge.com) — Diageo-backed vodka brand Ketel One is seeking a new creative agency, according to executives familiar with the matter.

Fox Delivers Broadcast Box Office With Boffo ‘Idol’


MINNEAPOLIS (AdAge.com) — "Hooray for Hollywood!" is what "American Idol" fans and Fox executives may be saying today after last night's two-hour "Hollywood" round was big box office on the small screen. With a dominating 9.5/23 rating and share in the ad-centric 18-to-49 demographic, Fox's Wednesday margin of victory made rivals look like elements of the movie industry as well.

Google Gets Out of Radio Ads

Google is getting out of radio after a three-year trial that yielded few new advertisers for the medium. The move comes just a month after Google shut down its Print Ads program.

FTC to Marketers: Self-Regulate Behavioral Targeting

WASHINGTON (AdAge.com) — The Federal Trade Commission seemed to give a major victory to marketers today when it confirmed it will let them self-regulate behavioral-marketing privacy issues in cyberspace, rather than introduce government regulation. It also narrowed the scope of advertising that will face regulation.

Sony Ericsson: Instant C905

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O site da Sony Ericsson para o seu Cyber-shot C905 (www.instantc905.com) não é só uma ação virtual para promover o lançamento do produto, que aconteceu no final de 2008, na França. Ele é uma forma de fixar o conceito dele, concebido como meio de integrar a tecnologia e as pessoas através de suas funções.
A principal delas é a fotografia.

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Sendo assim, todas as pessoas que possuem o aparelho são engajadas a tirarem fotos com ele. Mas tem uma regra. Todas as fotos devem ser tiradas às (9h05m)  da manhã, e enviadas para o site. As melhores imagens são postadas no site oficial do produto, como sendo uma galeria virtual de fotografias (personalizada).

Mostrar a potência de seus 8 pixels, construindo, assim, uma comunidade fã da marca, geradora de conteúdo e etc, continua sendo o grande objetivo da estratégia, concebida em conjunto com a agência francesa Arthur Schlovsky.

‘The Graduate’-Inspired Editorials – Helena Christensen Ed Westwick in Harper’s Bazzar (GALLERY)

(TrendHunter.com) Like it or not, “Gossip Girl” has a big influence on fashion. Its wardrobe is desired by a large number of fashion-loving fans. On the official website, you can even browse and find related and similar…