Naldecon: Sharks

End nasal congestion. Naldecon, against flu symptoms.

Advertising Agency: Fischer & Friends, São Paulo, Brazil
Creative Directors: Beto Rogoski, Sthefan Ko, Mário D’Andrea
Art Director: Vitor Menezes
Copywriters: André Lima, Kiko Borger
Illustrators: Carlos Karan, Leandro Dessoy, Sthefan Ko, Vitor Menezes

Naldecon: Children

End nasal congestion. Naldecon, against flu symptoms.

Advertising Agency: Fischer & Friends, São Paulo, Brazil
Creative Directors: Beto Rogoski, Sthefan Ko, Mário D’Andrea
Art Director: Vitor Menezes
Copywriters: André Lima, Kiko Borger
Illustrators: Carlos Karan, Leandro Dessoy, Sthefan Ko, Vitor Menezes

Lipton Ice Tea: Bear

Lunch looks better with Lipton.
Positive drinking

Advertising Agency: DDB, Sydney, Australia
Creative Director: Jen Speirs
Art Director: Harry Neville-Towle
Copywriter: James Sexton
Account Director: Alex Ball
Illustrator: Andrey Gordeev
Print Producer: Leesa Murray

Lipton Ice Tea: Lion

Lunch looks better with Lipton.
Positive drinking

Advertising Agency: DDB, Sydney, Australia
Creative Director: Jen Speirs
Art Director: Harry Neville-Towle
Copywriter: James Sexton
Account Director: Alex Ball
Illustrator: Andrey Gordeev
Print Producer: Leesa Murray

Lipton Ice Tea: Crocodile

Lunch looks better with Lipton.
Positive drinking

Advertising Agency: DDB, Sydney, Australia
Creative Director: Jen Speirs
Art Director: Harry Neville-Towle
Copywriter: James Sexton
Account Director: Alex Ball
Illustrator: Andrey Gordeev
Print Producer: Leesa Murray

87 Custom Bicycle Accessories – From Foldable Bike Helmets to Futuristic Bike Headlights (TOPLIST)

(TrendHunter.com) One way to be more productive is to make your bike into more tailored ride; these bicycle accessories are a great way to customize your ride while making it more functional. It’s one thing to…

Famous Eyeglasses

Focus sur le directeur artistique italien Federico Mauro qui présente son dernier projet personnel : une série d’illustrations représentant des gens célèbres au travers de leur simple paire de lunettes. Une création divertissante à découvrir sur son portfolio et en images dans la suite de l’article

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Nesting Doll-Style Storage – These Sleek Storage Units can be Tucked Away Inside One Another (GALLERY)

(TrendHunter.com) These fantastic storage units from TwentyTree are vibrantly colored and created in the style of nesting dolls. At first glance, one sees only a large orange cabinet, but once it’s been opened…

MyProvence Festival Winners

Le Festival Myprovence est un concours de création organisé chaque année par Bouches-du-Rhône Tourisme. Photo ou création graphique, tous ceux qui le souhaitaient ont proposé leurs créations sur le thème « bain de foule ». Guillaume Martial, Benoit Paillé et Alexandre Ciancio ont décroché les premiers prix.

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Corner Myprovence sur Fubiz

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The Simpsons’ ‘Homer’ Car Turned into Reality by Racing Team


Forget bailouts, could this be the saviour of the American auto industry?

When Homer Simpson was asked to design his dream car, in series 2 of The Simpsons, he came up with ‘The Homer’: a customized set of wheels with features like gigantic cupholders, restraints and muzzles for quarreling kids and three horns blaring La Cucuracha.

Priced at $82,000, it never came to market in the show, but now racing team Porcubimmer has made it a reality. According to TIME’s Techland, a race car version of “The Homer” will be competing at the 24 Hours of LeMons race on June 29 in Buttonwillow, California. We hope Detroit is watching closely.

Continue reading at AdAge.com

Feathered Fashion Photography – ‘The Hunt’ is a Fashion Photo Series Focused on a Red-Headed Beauty (GALLERY)

(TrendHunter.com) This stunning series by photographer Martins Melecis is called ‘The Hunt’ and focuses in on a pale red-headed beauty in dark and lovely feathered attire. While some of these gorgeous…

The Vendetta Against the Press

Jeremy Scahill speaks up.

Read more on Adbusters.org

Sony Begins ‘Upfront’ Sales of Ads for PlayStation 3

The video game system is a useful tool for reaching young men, who can elude advertisers. Sony estimates advance sales will reach about $10 million.

    

Mark Crummett fotografa miniaturas como humanos que habitam máquinas

O fotógrafo Mark Crummett enxerga beleza na tecnologia moderna. Para ele, as máquinas e dispositivos que usamos todos os dias não são apenas funcionais, mas carregam uma estética atraente. Especialmente o seu interior.

Crummett tenta destacar essa beleza na série de fotografias Ghosts in the Machine, onde coloca bonecos dentro de partes de computadores antigos, fazendo com que os processadores, cabos e placas formem uma espécie de paisagem urbana de outro mundo.

Ventiladores do computador se tornam ícones da arquitetura pós-moderna e placas-mãe novos ecossistemas.

Os bonecos das fotos são modelos em miniaturas, usados em maquetes de construções de linhas de trem. Eles foram escolhidos por serem de um tamanho adequado, por estarem em posições de trabalho braçal e por usarem roupas que os fazem parecer dos anos 40. Colocados no meio de partes de computadores, os bonecos se passam por viajantes do tempo.

“Somos tão cercados por tecnologia que ela se tornou nosso ambiente, nossa segunda natureza.” – Crummett

Outros personagens que se distinguem destes bonecos trabalhadores, como os coelhos, idosos e crianças, funcionam como metáforas de vírus.

Todas as fotos foram montadas em seu estúdio, após meses recolhendo todos os materiais necessários, criando e recriando cenas, para que o instante da foto contasse, de fato, uma história.

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Six Things You Didn’t Know About DDB’s Lisa Bennett


Lisa Bennett, the exec VP-creative of DDB North America, is responsible for DDB San Francisco’s first ever Cannes Lion — winning the agency that accolade in 2005. Since then, she has ensured a steady stream of awards, for the shop, with work for Clorox Bleach, Kingsford and Green Works. A former Leo Burnett creative director, Ms. Bennett divulges six interesting things you probably didn’t know about her, as part of an ongoing Creativity series.

1. She moves fast.

She graduated from college, moved to Chicago, started her first job and got married all in less than 4 weeks.

Continue reading at AdAge.com

Why the ‘N’ Word Caught Up With Deen After She Survived an Earlier Crisis


Paula Deen hid her diabetes diagnosis for three years and then came out with her illness while signing on as spokesperson for a diabetes drug, all the while continuing to promote sugary, high-calorie recipes like Twinkie Pie, Deep Fried Cheesecake Fried Stuffing on a Stick.

Her brand, which is all about food, survived.

Yet somehow she couldn’t survive using the “N” word. The key with the “N” word is to own the mistake, explain it and apologize right away. When she did the no-show with Matt Lauer, that raised questions. Though she had already admitted using the word, folks felt she had something to hide.

Continue reading at AdAge.com

Facebook to Shield Ads From Offensive Content

The company said it would remove advertising from pages with content that might be offensive or controversial.

    

Floating Room Installations – The ‘Monte-Meubles’ Features a Living Room Suspended in Mid-Air (GALLERY)

(TrendHunter.com) Suspended in mid-air, a sculpture called ‘Monte-Meubles’ makes it look as if a God decided to detach a room and lift it into the air. Created by artist Leandro Erlich, the surreal…

Meet the Law Firm Driving the Intern Lawsuits


The law firm Outten and Golden is representing clients in the bulk of lawsuits brought against media companies by former unpaid interns. The firm is currently litigating cases against Hearst Magazines and Conde Nast. It represents clients who filed suit against Fox Searchlight Pictures, a case in which the judge this month ruled in favor of the plaintiffs. And it represented unpaid interns who sued Charlie Rose, who agreed to settle the case and pay his former interns.

According to Sally Abrahamson, an associate at Outten and Golden, the firm is not trying to destroy the intern system, but instead it seeks to reform it. “This is a social justice issue,” she said. The firm said it is not soliciting former interns; instead, according to its attorneys, the interns are finding Outten and Golden.

Among its marketing strategies is the blog Unpaid Interns Lawsuit, which is managed and written by Outten and Golden employees. Content on the blog includes information about the firm’s cases as well as news and information about internships and the law. The blog is among the first sites that appears in a Google search for “unpaid intern lawsuits.”

Continue reading at AdAge.com

DealBook: S.E.C. Begins an Inquiry of Thomson Reuters Data

The Securities and Exchange Commission is investigating why certain clients of Thomson Reuters received and traded on manufacturing data ahead of its official release.