“Touareg. The luxury off-road.”
Advertising Agency: AlmapBBDO, São Paulo, Brazil
Chief Creative Officer: Marcello Serpa
Executive Creative Director: Marcello Serpa
Creative Directors: Luiz Sanches/Dulcídio Caldeira
Copywriter: Gustavo Sarkis
Art Director: Renato Fernandez
Photographer: Leonardo Vilela
Illustrator: Platinum
Advertising Agency: AlmapBBDO, São Paulo, Brazil
Chief Creative Officer: Marcello Serpa
Executive Creative Director: Marcello Serpa
Creative Director: Marcus Sulzbacher
Copywriters: Gustavo Sarkis, Andre Kassu
Art Director: Marcos Kotlhar
Photographer: Daishi Pais
Illustrators: Manu, Fabio Girardi, Rene Corine, Marcos Kotlhar
Advertising Agency: M&C Saatchi, Melbourne, Australia
Creative Director: Steve Crawford
Art Director: Murray Bransgrove
Copywriters: Sandra Galiazzo, Doogie Chapman
Photography: Paul Torcello
Retouching: Ed Croll, Julia Cornelius
Account Service: Chantelle Warren, Bree Woodhouse
Advertising Agency: Unitas/RNL, Santiago, Chile
Executive Creative Director: Pancho González
Creative Director: César Ojeda
Art Director: Michael Burgos
Copywriters: Raúl Estrela, Pancho González
Illustrator: Michael Burgos
Account manager: Alexis Sfeir
Une nouvelle étape pour les boutiques de sneakers Foot Locker, avec cette campagne “Get it early” autour du thème de la naissance. Une idée intéressante imaginée par l’agence SapientNitro en Australie. Le tout sur des clichés du photographe Jesse Stevens, à découvrir dans la suite.
(TrendHunter.com) Possibly the most creative t-shirt/clothing designs I have come across in a long time, the human anatomy t-shirts and skull clothing are ridiculously endearing and I want one.
The human anatomy t-shirts…
Colaboradores, anunciantes e agências fazem seus depoimentos sobre os benefícios que uma marca pode ter ao utilizar o Facebook como uma ferramenta de marketing e engajamento. O vídeo faz parte de uma campanha isolada que a rede social promove especialmente para atrair a atenção dos mídias e dos profissionais do mercado publicitário. Take a look 
(TrendHunter.com) German model Julia Stegner travels a ‘Long Distance’ in Vogue Spain. The thigh-high boot-highlighting editorial does not leave much to the imagination. Photographed by Paola Kudacki, the sexy stunner struts…
LONDON – A poster ad for Vodafone promoting international calls from 5p a minute has been banned by the Advertising Standards Authority.
LONDON – Two ads for a Miele vacuum cleaner have been banned over claims that the machine could last for 20 years.
Bands using maps to create interactive experiences
This weekend Mojo & ZenithOptimedia launched a new website for Jetset Travelworld Group’s Ready Rooms.com service to be supported by TVC, performance media and a complimentary paid search campaign.
Ready Rooms offers fantastic deals on hotels and, unlike most other travel sites, you can book up to 12 months in advance.
Check it out at www.readyrooms.com when […]
(TrendHunter.com) Did you own one of the original Nintendo Entertainment Systems? If you did, did you love it enough to get yourself a Nintendo tattoo? Super Mario Brothers and Duck Hunt are two of my all-time favorite…
(TrendHunter.com) The Manolo Blahnik Spring 2010 Collection was recently unveiled and during the fete the epitomes shoe designer declared, “I hate celebrities, all those pointless girls – I won’t name names, but you know…
Une superbe étagère et bibliothèque pensée par le designer coréen Shawn Soh. Le principe : les livres sont tous repartis sur les différentes branches de l’arbre qui a été conçu entièrement en acier. Un concept très réussi à découvrir dans la suite.
D’autres bibliothèques murales sur Fubiz.
(TrendHunter.com) Playing off of the success that was the lobster baby Internet phenomenon (which was essentially a small child dressed in a lobster suit sitting in a pot emulating the boiling of a crustacean), the lobster…
No próximo domingo, dia 25 de outubro, o YouTube fará a primeira transmissão ao vivo de um show musical na íntegra. A apresentação do U2 no Pasadena Rose Bowl Stadium, Califórnia, poderá ser vista pelos fãs no local, e por mais 15 países (incluindo o Brasil).
Além de negociar os direitos de exibição, o Google declarou ter preparado uma tecnologia e logística mais complexa dos que os eventos ao vivo que transmitiu em novembro do ano passado, através do YouTube Live.
Preparado para receber milhões de usuários simultanênos, o endereço youtube.com/U2 contará com publicidade, “formatos ainda a serem definidos”, conrfome declarou Chris Maxcy, diretor de desenvolvimento do YouTube. Além disso, será implementado um botão de doações para a campanha RED, da qual Bono é embaixador.
O streaming começará às 20h30, horário do Pacíficio, 1h30 da manhã aqui no Brasil, com o horário de verão. Os países que poderão assistir o show são Estados Unidos, Reino Unido, França, Canadá, Itália, Espanha, Japão, Brasil, Austrália, Nova Zelândia, Irlanda, México, Índia, Israel, Coréia do Sul e Holanda.
Depois da transmissão ao vivo, a apresentação do U2 ficará arquivada no canal YouTube.com/U2official.
Post originalmente publicado no Brainstorm #9
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MINNEAPOLIS (AdAge.com) — While it was always CBS's purpose, "Accidentally on Purpose" may be turning into an accidental success, as the critically-panned CBS sitcom may be a comedic keeper, if not a hit. On Monday night it tied its series premiere rating in the ad-centric adult 18-49 demographic, delivering a 3.3/8 rating and share, which was near full retention of critical darling "How I Met Your Mother" (3.4/9).
NEW YORK (AdAge.com) — Best Western International has selected Interpublic Group of Cos.' Gotham to replace ISM as its North American agency of record after a pitch.
NEW YORK (AdAge.com) — Twitter was the brainchild of Jack Dorsey, but it was birthed in 2006 by Mr. Dorsey and 13 others assigned to a team within a failing podcasting startup, Odeo. What if you were on that team, contributed materially to the development of the microblog service, only to get laid off, by Odeo? It happened to Dom Sagolla, (@Dom), who develops apps for iPhones today (including one for Barack Obama '08), but has oddly made a career as a Twitter outsider, including a book to be published by Wiley, "140 Characters: A Style Guide for the Short Form."
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