Sydney’s VIVID Light is drawing to a close, but you still have a chance to experience some of the fascinating interactive light installations created by international artists. Have a look at a video of the opening night.
I was honoured to curate a Best Of VIVID Light for TimeOut magazine which you can read here. The ‘Screaming […]
I will be speaking at Sydney’s AdTech 2012 on “Fragmented Storytelling In An Evolving Media Environment” (Wednesday 11am). My co-panelist is Jeff Julian, a great production designer who among other films has worked on Spielberg’s ‘Minority Report’. I thought it might be a cool idea to document the evolution of my own talk here:
http://storify.com/tbuesing/fragmented-storytelling
Storify is […]
This week’s Klubi takes in a strange mix of topics. From game and music mashups to the fate of three little piggies there is a little something of everything. Well, almost everything. Enjoy.
Now this is how you launch a game. Angry Birds in Space. Real space.
The new Guardian promo shows how the story of the […]
We are pretty excited about an innovative project coming out of the Publicis stable: “Snake the Planet!”
Publicis Mojo, Finch and Mobile Projection Unit (MPU) Sydney have developed and documented a world-first in terms of mobile gaming: Called “Snake the Planet!”, the classic mobile game Snake has been adapted for the urban canvas and can now […]
We couldn’t help but notice our many creative instagramming colleagues at Mojo, Zenith Optimedia and Razorfish.
We are now gathering a collection of ‘Best of Mojo, ZO and Razorfish’.
No need to email. As you would know the simplest way is to add a hashtag, in this case #mozoraz to a pic and it shall automatically be […]
This weekend Mojo & ZenithOptimedia launched a new website for Jetset Travelworld Group’s Ready Rooms.com service to be supported by TVC, performance media and a complimentary paid search campaign.
Ready Rooms offers fantastic deals on hotels and, unlike most other travel sites, you can book up to 12 months in advance.
Check it out at www.readyrooms.com when […]
Our latest launch for client Virgin Mobile.
Virgin Mobile’s Members’ Lounge is the pointy bit of a new approach to Telco marketing based around rewarding members for their custom, rather than hooking them in on fancy plans and deals and then forgetting about them.
In the new world of Virgin Mobile, members get benefits like:
Access to […]
We recently launched the digital component of the Daylesford campaign for Tourism Victoria with a homepage takeover of NineMSN.
Users were encouraged to click on an MREC banner, whereupon the takeover panel popped up and delivered a 60-second version of the Daylesford TVC featuring Isabel Lucas. A massive 32% of browsers chose to do so!
[…]
We have just completed a nifty little flash application for Toyota, allowing users to create a cartoon hero version of their Dad.
Launching this week, is the nab Event-u-lator . The Event-u-lator was conceived as part of a broader campaign with the objective to engage with a younger adult audience and educate them on nab’s transaction account
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
