NEW YORK (AdAge.com) — In newspapers' discouraging new paid circulation report, showing an average weekday decline of 10.6% from a year earlier, things are both a little better and a little worse than they seem. Among the 25 largest papers by weekday circulation, 15 reported double-digit drops and only one, The Wall Street Journal, reported a gain.
A fotógrafa teen Arielle Nadel fala sobre o seu projeto “Os 365 Dias de Danboard”. Leia a entrevista.
Post originalmente publicado no Brainstorm #9
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Monroeville, na Pennsylvania, é a cidade em que George Romero filmou seu clássico “Despertar dos Mortos”, em 1978. Por isso, já pode ser chamada de cidade-zumbi.
Post originalmente publicado no Brainstorm #9
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La société Splitterwerk a conçue la très originale façade du siège de Prisma Engineering, appelée aussi Frog Queen et basée en Autriche. La devanture de l’établissement ressemble à une importante boîte de pixels avec 10 teintes de gris. Plus d’images dans la suite.
(TrendHunter.com) The Gadgets website has compiled a list of the top twelve most unusual and bizarre Apple concepts designed by fans of the brand. Either they have too much time on their hands or are supreme Apple loyalists…
Check out Tweeagle, “a real-time collection of the dirtiest words and wordsmiths on twitter.”
Oct. 27 marks the 15th anniversary of the industry's first banner display ads, which appeared on Hotwired.com. To the many of you reading this who weren't in the business back then, that's not a typo; I'm not referring to www.HotWire.com, the travel site, but HotWired — the first commercial digital magazine on the web and the offshoot of Wired magazine.
Personal brands don't benefit from brand parity, so you need to manage yours exceptionally. One way to do that is by cultivating personal-brand advocates.
NEW YORK (AdAge.com) — Nothing may illustrate the risk inherent in NBC's much-scrutinized launch of "The Jay Leno Show" than a hard look at the drop in ad prices the General Electric network managed to get in the program's time slot this season.
LOS ANGELES (AdAge.com) — Public broadcasting sponsors have a new name to add to their Rolodex. Stephen Moss is the new CEO of National Public Media, the corporate sponsorship firm for National Public Radio, PBS and WGBH, taking the reins for departing CEO Robert Williams, the founder of National Public Broadcasting who retired in June.
Advertising Agency: Euro RSCG, Chicago, USA
Creative Director: Steffan Postaer
Art Director: Rei Young
Copywriter: Curtis Green, Regan Kline
Illustrator: Rei Young
Published/Released: October 2009
We didn’t think a cute little video about the challenges a single mother faces would affect us all that much but then, as we watched, we realized there are a lot of struggling women out there with mouths to feed who need help and don’t have it all that easy.
Admit it. You’ve done it. At least once. You’ve walked into a glass door thinking it was open.
LOS ANGELES (AdAge.com) — Live reads, or radio ads delivered by on-air talent, are perhaps the oldest form of sponsored entertainment. A century later, they're making a comeback, but with a different playbook.
The best person for a job may not necessarily have brand or category experience, but may have other skills which are far more important to the successful running of the business.
We were so busy enjoying Golden Kiss Mayo on Friday (OK, not really), we didn’t have a chance to share these radio jingle outtakes with you.
O Yahoo! Brasil anunciou nesta segunda-feira o grande vencedor da edição 2009 do prêmio Big Idea Chair, apresentado em primeira mão no EBP 2009. O case Fiat T-Racer, criado pela Agência Click, foi eleito pelos jurados, e, este ano, com ajuda dos internautas, a “Grande Idéia da publicidade brasileira”. Além do prêmio dado ao case, a Fiat também levou a super desejada poltrona roxa, símbolo do concurso, como sendo o melhor anunciante do ano.
O case “Como mostrar toda a esportividade e tecnologia no novo Fiat Punto T-Jet” trouxe o personagem Tony T., chefe da equipe de corrida T-Racer, em busca de um novo piloto para sua escuderia. Durante a campanha os participantes puderam mostrar suas habilidades em um simulador de corrida no site www.t-racer.com. Os dez melhores colocados foram para o desafio final, que ocorreu no autódromo de Jacarepaguá, no Rio de Janeiro, dia 4 de julho, e foi transmitido ao vivo pela internet. Eles competiram virtualmente contra o piloto profissional Cristiano da Matta: ele na pista e os concorrentes no cockpit do game virtual. O competidor Erick Domeneghetti fez o melhor tempo e levou um automóvel Punto T-Jet para casa. Gostou? Então assista em primeira mão o vídeo case postado agora há pouco pelo pessoal da Click, e saiba quais foram os resultados da campanha. Parabéns aos envolvidos 
Une superbe direction artistique pour cette campagne de la Volkswagen Polo BlueMotion, basé autour de trois tableaux des célèbres artistes Bosch, Dali et Magritte. Une baseline sur la faible consommation du carburant et des visuels imaginés par l’agence DDB Berlin.
The best viral video show on the web If you want to know what is viral this week, you need to watch every week this top 3 viral videos. All the weekly archives are available here. if you want this show on your blog, just copy/paste this code in the HTML of you post or yout side bar. the […]
While we’re not quite sure what appearing in a MoveOn commercial hyping a public health insurance option will do for her career, we are very sure she – and all of her hot, blond curvaceousness – has caught the eye of the very bloated, for-profit insurance companies.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
