Carbon VFX Adds Marlo Baird Kinsey as West Coast Executive Producer

carbon-mbkinsey_press-2Full-service creative studio Carbon VFX has announced the hiring of Marlo Baird Kinsey as west coast executive producer out of the company’s Los Angeles offices. She will be responsible for overseeing “all aspects of production in Carbon’s L.A. office, including bidding for visual effects, CG, motion graphics, color correction and finishing.”

Marlo joins Carbon VFX with a unique blend of VFX post-production and editorial experience, most recently serving in a production role at The Mission. With over ten years of post-production experience, Marlo has worked as a freelance producer for myriad visual effects studios, production companies, television networks and editorial collectives. She has worked with clients including VW, Nike, and Samsung. Additionally, Marlo has extensive experience working in the worlds of non-profit and political activism, including time as a community organizer for the Barack Obama Campaign. She also serves on the board of the L.A. Contemporary Dance Company.

“It’s a pleasure to welcome Marlo on board to run production ops in L.A. Her experience, versatility and great personality make her the perfect person to build upon the success this office has experienced in the short time we’ve been in this market,” said Frank Devlin, executive producer and partner at Carbon VFX.

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Socialbakers Appoints Mike Ainslie CFO

Mike AinslieLeading social media analytics and optimization company Socialbakers has announced the appointment of Mike Ainslie as chief financial officer. Ainslie joins the company from PE Investment, where he served as CEO and took the company from $25m to $90m in four years.

Ainslie joins Socialbakers with over 26 years of experience, including stints as chief financial officer at World Check, president and managing director at NGH Inc. Nationwide and CEO of the London branch of Bank One.

Socialbakers’ founder and CEO Jan Rezab said, “Mike has extensive experience building high growth international businesses, he will be instrumental in driving the business to the next level and we are excited to have him on board.”

Ainslie was excited about his new position, stating, “Socialbakers is truly an international business and I am joining it at a particularly exciting time, following its rapid growth leading to a new funding round of $26m. Opportunities like this rarely arise, and I am excited to be working with such a dynamic team to drive international growth.”

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RTO+P Appoints First West Coast CD


Philly-based independent creative agency, Red Tettemer O’Connell + Partners today announced the appointment of Ryan Scott as its first west coast vice president and group creative director. In the newly crated position, Scott will report directly to partners Steve Red (President and CCO) and Steve O’Connell (ECD).

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UX Director Peter Gallo Goes from Tribal to Code and Theory

Peter-UX-600x200-2To follow up on last week’s post about changes at Tribal Worldwide, we’ve confirmed that Peter Gallo left the position he held there for less than a year to become a UX Director at Code and Theory.

Some quick background: prior to the Tribal gig, Gallo served as UX strategist at Grey New York after five years at @radical.media.

The agency had no comment beyond confirming the hire.

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Here’s Episode 1 of ADC’s Portfolio Night All-Stars

As we mentioned earlier this week, here is the first of five episodes launching from ADC regarding its Portfolio Night All-Stars. The happenings went on at the ADC Gallery in Chelsea, NY and feature the likes of DDB worldwide CCO, Amir Kassaei. The mission involved? Rethink the Ford Focus. Let’s see what the kids come up with.

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Humans of the World

Ce magnifique projet réalisé par le designer Adrien Colombié, consiste à capturer l’empreinte digital de gens très différents dans divers endroits dans le monde. Le but étant de rassembler ces différentes empreintes, en rapport avec leur histoires dans différentes pièces, un livre, une oeuvre d’art.

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Bonfire Labs Adds Three Top-Level Hires

Tim PriesJohn_Hunt_5 copyJudy Leung

Creative content agency Bonfire Labs continues its growth with the addition of three top-level hires: executive producer Tim Pries, producer John Hunt and designer Judy Leung. The company, which grew by 33% last year, sees the hires as a means “to accommodate burgeoning client demand and enhance its staff infrastructure.”

Executive producer Tim Pries is already a familiar face around Bonfire Labs, having worked with many of the Bonfire crew throughout his career. His most recent collaboration came while he was an executive producer at Google’s Brand Studio. Before that position, Pries served as executive producer at Goodby, Silverstein & Partners’ post/motion division, eLevel, where he worked alongside several Bonfire alums creating work for the likes of TDAmeritrade, Chevy, Sprint, HP, Adobe, Cisco, YouTube, NBA and Comcast. He began his career at the San Francisco based VFX studio, Radium.

John Hunt arrives at Bonfire following eight seasons as a live-action producer on the Discovery Channel’s MythBusters. His resume also includes work on Emmy Award-winning legal drama The Practice, and showson FOX, Animal Planet, and Australia’s Nine Network. In addition, Hunt “has been a presenter on educational programming at the National Science Teachers Association Conference, and produced digital media for Discovery in partnership with General Electric.”

Judy Leung “is accomplished in multiple design disciplines, ranging from graphic design and typography through to photo color correction and retouching.” She has previously worked with the Pacifica Chamber of Commerce, Hyphen Magazine and as a team lead for Minted.

“We are pleased to add these uniquely talented individuals to the roster of talent already at Bonfire Labs,” said Bonfire Labs’ managing director Jim Bartel. “Each of them will make a valuable contribution as we continue to leverage our unique position in the industry.”

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Wolff Olins Loses One CEO to Apple, Gains Another

IjeUK brand consultancy Wolff Olins just lost its CEO–and gained another in short order.

Last Friday brought news that global CEO Karl Heiselman would leave the agency after 14 years for an as-yet-undisclosed role atop Apple’s marketing communications team. Today Olins officially “revealed” his successor–London managing director Ije Nwokorie.

Nwokorie has served in that role for the past four years; he says his goal as agency leader will be to “help clients find creative ways to build deeper, richer human experiences that have both social and commercial impact.”

Heiselman approves, writing: “I can’t imagine a better person on the planet than Ije to take on the role of CEO.”

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Ann Mack Leaves JWT for ‘Facebook’ Startup (Memo Included)

ann mackToday we received confirmation that Ann Mack–a former Adweek reporter who worked with JWT for the past ten years, most recently as Director of Trendspotting–will leave the agency for a position on the Facebook team.

Here’s the memo from chairman/CEO Bob Jeffrey on her West Coast relocation:

I have some bittersweet news to share.

After a very successful 10-year run at JWT, Ann Mack will be leaving us at the end of April. She is going west to Silicon Valley and joining Facebook to help build their market insights practice.

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The Marketing Store Hires Ben Felton as CSO

Ben FeltonBen Felton, most recently executive planning director at MRM Meteortie, has joined The Marketing Store as its new chief strategic officer.

In his new role, Felton will be responsible for leading the agency’s strategy and planning team, working across all of the agency’s client partners, and will report to managing director Lisa Bonney. Felton joins The Marketing Store with over 17 years experience “leading strategy for both pure-play digital shops and fully-integrated agencies.” Over the course of his career, he launched the UK’s first price comparison website, and led strategy at Global Beach, MRM, and Wunderman Interactive. He was part of the team that built Wunderman Interactive into a European network, after which he took a role as managing partner at agency.com. Felton has worked with clients including Ford, Harper Collins, IKEA, Intel, Jaguar, Motorola, Nationwide, Pringles, Tampax, and Virgin.

The Marketing Store managing director Lisa Bonney said, “We’re delighted to have Ben on board. He’s a gifted and highly creative planner, driven by insights and genuinely understands brands and their audiences. With Ben’s arrival and additional recent senior hires, we’re well positioned for the next phase in our evolution as an agency.”

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Huge Hires Tim Nolan as GCD from BBH Labs

8bb4241e6565c9e74627fb8242214606Today we got confirmation that former BBH Labs creative director Tim Nolan is group creative director at Huge as of this week.

We have no official statement or press release (and you didn’t want to read one anyway), but we do have a bit of background: before joining BBH, Nolan worked at JWT for just over a year, contributing to such accounts as Johnson & Johnson.

Prior to the stint at JWT, Nolan worked creative at DUMBO’s HUSH as well as Firstborn and Poke.

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MetaDesign Welcomes Lindsay Gravette as Design Director

Lindsay GravetteGlobal branding and design firm MetaDesign has welcomed Lindsay Gravette aboard as design director. Gravette brings over 20 years of interactive and strategic design experience to the position, which he will begin immediately.

“Gravette brings a wealth of identity design and creative expertise to the table,” said Stan Zienka, MetaDesign creative director. “His strategic approach to both brand and interactive design will no doubt fuel our growth and success.”

Lindsay previously served as design director of Duncan/Channon, “where he helped expand their growing design and branding practice with work for Palms and Hard Rock International.” Prior to joining Duncan/Channon, the California native spent over 15 years at his own practice, working with Fortune 500, tech and startup companies, and creative firms including IDEO and Larson. Gravette’s award-winning work has been featured in the San Francisco Museum of Modern Art Permanent Collection.

“I’m very proud to be joining a firm I’ve admired my entire career and who has been a direct influence on my work,” said Lindsay. “…MetaDesign is still the firm to look to for what’s best in identity design.”

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Falusi, Paterson Move Up the Ranks at Ogilvy NY

corinnafalusi1-140SOgilvy’s NY HQ has given the bump-up to two of its senior creatives as the agency has promoted group creative director Corinna Falusi, who works on IKEA and Coke, to ECD, and creative director Michael Paterson, who works on American Express, to senior partner/GCD. Falusi, you may recall, joined O&M nearly two years ago from StrawberryFrog, where she spent nearly a decade and last served as ECD. Paterson, meanwhile, has been with Ogilvy’s New York office for five years, during which time he’s also worked on the “A Smarter Planet” campaign for IBM as well as efforts for Gap.

From what we’ve been told, the pair isn’t replacing anyone in their respective positions, but are just being promoted “due to their great work and the need for creatives at a higher level.”

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CP+B Boulder Names Ralph Watson CCO

Ralph_WatsonCrispin Porter & Bogusky Boulder have announced the appointment of Ralph Watson as the office’s new chief creative officer, AdAge reports.

After the departure of worldwide chief creative officer Rob Reilly in December, CP+B “announced a new, decentralized model that gave its offices in various cities more autonomy.” Watson joins the agency from BBDO, where he led the Bud Light account. Before that he was at Goodby Detroit, where he oversaw Chevrolet. The industry veteran has also spent time with Leonard/Monahan, Team One, Arnold and Saatchi & Saatchi New York. He has created award-winning work for clients such as Miller High Life, Fruit by the Foot, and AT&T.

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Arcade Edit Bolsters Roster with Pair of Editors

arcade2arcade1Bicoastal Arcade Edit has strengthened its roster with the addition of editors Jen Dean and Mark Paiva.

Dean joins Arcade Edit from Whitehouse Post, where since 2011 she has honed her skills for brands including Google, New York Times, Cotton, BMW, TJ Maxx and Sprint. She began her commercial editing career under Hank Corwin (Natural Born Killers, Tree of Life) at Lost Planet, where spent almost 12 years. Dean discovered her love of film while studying under legendary experimental filmmaker Stan Brakhage at the University of Colorado.

Paiva joins Arcade Edit with over 10 years of experience. Last year alone he worked with agencies including 180 Amsterdam, Droga5, The Corner and Wieden+Kennedy. Back in 2009, he helped found Poster Boy Edit, which recently merged with Toronto-based Saints Editorial, of which Paiva is also a founding member. He was recently honored with the 2013 Craft Award for editing at The Bessies?.?

“Mark is able to visualize the possibilities of a project from the early stages of pre-production to the finished product, and his collaborative nature has attracted a large client base that looks forward to sitting with him in an editing suite and exploring new creative solutions,” said Arcade Edit partner and executive producer, Sila Soyer. “Jen is a natural fit for Arcade. She has a fantastic ability to craft compelling visual stories that engage viewers with poignant emotional resonance. Their respective talents are a valuable addition to Arcade Edit.”

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Editor Lucas Eskin Joins Cut+Run

LucasAward-winning editor Lucas Eskin has joined production company Cut+Run.

Eskin spent years as an editor/owner at Mad River Post, before joining Beast as senior editor in 2009. He has worked on such notable projects as the Cannes Lion and Clio Award-winning Apple Vs. PC campaign for TBWA\Chiat\Day, multiple Nike spots for Widen+Kennedy, the “Boom De Yada” spot for Discovery Channel via 72andSunny, BBDO’s VISA Olympics “Extreme” featuring Gracie Gold and directed by Marcus Walter, and GM’s “Robot” spot directed by Phil Joanou (which was named one of Time Magazine’s best Super Bowl spots of all time).

“Lucas is so talented, which is evident in the scope and breadth of his work. He has an incredible passion for editing,” said Cut+Run EP, Carr Schilling. “When you say his name, people’s faces light up. Everytime.”

Eskin’s editing work for Cut+Run was already featured on the recent “Bedtime Story,” for the Newport Beach Film Festival via agency RPA.

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W+K Creatives Crack Dark Popsicle Stick Jokes

Schadenfreezers

W+K creatives Matt Moore and Jason Kreher have reimagined the corny popsicle stick jokes of your youth in a dark, hilarious way.

Their project, SchadenFreezers imagines dark, depressing humor in place of the corny puns you’d expect, and the results are often quite funny. The pair created a series of gifs with the different popsicle sayings, which you might describe as anti-jokes. The humor comes from the juxtaposition of the dark, depressing lines in the cheery context of a popsicle stick. “Why was the ghost sad? A lot of different reasons.” should give you an idea of what to expect, although things get considerably darker than that (and occasionally pretty fucked up). There are definitely some misses, but more than enough funny ones to make wading through them worthwhile. We’ve included a few favorites after the jump.  continued…

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Jay Benjamin Jumps to Saatchi & Saatchi as CCO

Jay BenjaminJay Benjamin has left Leo Burnett to fill the chief creative officer role at sister shop Saatchi & Saatchi, Adweek reports.

The transition should be smooth for Benjamin, with no shift in title and a move to a larger Publicis-owned agency. Benjamin joined Leo Burnett as an executive creative director for the Sydney office in 2008 and has held the chief creative officer title for the last four years. His work for the agency includes the Cannes Lion winning “New York Writes Itself” for the Village Voice. Prior to Leo Burnett, Benjamin served as executive creative director at J. Walter Thompson. He has worked for Saatchi & Saatchi before, as creative group head Saatchi & Saatchi New Zealand and Saatchi & Saatchi Sydney, respectively. He begins his new role on April 21st.

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Heather LeFevre Previews Upcoming Book at Creata London Offices

Heather LeFevreHeather LeFevre, the Planning Survey founder who returned to Miami CP+B as a group planning director about a year ago, (she recently got married in the office) was a guest speaker at the offices of Creata London yesterday afternoon.

LeFevre talked about her year traveling around the world, to different agencies in different cultures, which preceded her return to CP+B. She is currently working on a book about the experience, called Strategist Gone Rogue: Pearls of Wisdom Stolen From Around the World. During that year she picked up on different approaches from senior planners around the world and made many observations about the different marketing climates in different countries. Those pearls of wisdom were on display during the talk, something of a preview for the upcoming book. You can read more about Heather and her travels on her blog, “Buy me, I’ll change your life.”

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Tool Welcomes Christopher Neff as Digital Executive Producer

Chris-NeffProduction company Tool has just announced the addition of Christopher Neff as executive producer for their digital team.

Neff joins Tool from 180LA, where he served as director of interactive production. While at 180LA, Neff worked on such notable projects as Pepsi’s “Now is What You Make It” World Cup campaign and HP’s award-winning interactive YouTube experience “2Days Beat.” He also won a One Show Interactive award in 2012 for his work on Sony’s Facebook-based, Google Earth-enabled, $1 million digital treasure hunt.

Tool Digital Managing Partner Dustin Callif was excited to welcome Neff aboard, saying, “Chris brings a passion for digital production that is a perfect fit for what we’re looking to accomplish. He is an ideal person to help evolve and grow our digital capabilities.”

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