Now There’s a Home for Your Lame Home-Made Sports Videos

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That home is “Homestyle Sports.”

Applying a Print and Online Parallel Run for Newspaper Advertising

Canadian newspapers holding their own group

As far as newspapers are concerned, much of the call is geared towards shifting from the usual paper used printing news to the paperless online news circulars today. If you will notice, a lot of newspapers today have a similar site online which many would find as redundant.

 

Apparently, this is because not all people are still familiar with the web. Add to the fact, the cost for advertising online compared to print advertising in the papers is different. There will be a preference on where to advertise as long as it targets the proper market being catered to.

 

As stated earlier, not all people are adept with technology and knowledge of accessing news and other standards newspaper articles may need a little bit more time for them to get used to.

 

That is one reason why print and online news are still present today. They cater towards different markets which in turn will drive the proper modes of targeted advertising.

Related Source: Canadian newspapers holding their own group

PubMatic Launches Online Ad Network Pricing Service

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Want to know what other advertisers are paying to advertise on websites? As a publisher, want to know how to competitively price your ads?

Geico Caveman Finally Peaks, Begins Slow Humiliating Decline

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And he’s channeling John Travolta!

Sony Bravia Embraces Blogs, Blank Palettes and Bubbles

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Sony’s PR people sent The Bottom Rung some teaser shots for the 2008 Bravia campaign. Instead of deluging us with color like in previous ads (yarn pyramid, technicolor bunnies), looks like Bravia’s gone soapy, sudsy, foamy white.

Once You Go Black, You Go Jeff Dahmer. Wait, What?!

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That probably generated traffic trouble.

Yahoo AMP to Improve Targeted Advertising

Yahoo AMP

 

 

We are all aware the web is full of advertising tactics to help promote products and services covered by various companies. But while these online advertising practices are indeed something to behold, the question of effectiveness and consistently hitting the actual target market really leave a large cloud of doubt.

  

Yahoo knows this all too well and apparently this is what their planned release of AMP. AMP intends to simplify the whole buying and selling process through online ads which is a welcome development for businesses sorely lacking in getting results from their online targeted advertising.

  

According to a company statement, the platform will enable advertisers to “precisely yet easily” target audiences, while also allowing publishers to “better monetise their content”.

  

“While online advertising grows more sophisticated, the process of doing business today is surprisingly cumbersome and manual,” stated Hilary Schneider, executive vice president of global partner solutions at Yahoo!.

 

(Source) Bigmouthmedia

Charity Sexes Down, Fanboys Get Website, Make Your Own Mexican, Alkies Go on Tour, and Go Get Yourself Fired

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– YAI, a charity for people with disabilities, used easy sex to bait youth into volunteering.

Estonian Air: Across Airope

Estonian Air: Across Airope

Check out the advergame: http://www.estonian-air.ee/airoopa/

Advertising Agency: Velvet, Estonia
Executive Creative Director: Janno Siimar
Creative Director / Art Director: Teele-Reet Tõrs
Creative Group Head: Pärtel Vurma
Copywriter: Mart Kase
Flash Designer: Pavel Pevnitskyi
Illustrator: Kristjan Luiga

Devon and Amanda Denialer Drop in on Toronto Life

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Had another run-in with the Denialer family, the stars of Mackenzie Investments’ “Burn Rate” ad campaign, over the weekend.

Voyeurism, Vodka and Nudity Wave the Flag for High Art

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Over 21? Neato. That means you can see Christi naked, or at least flashes of nakedness while Christiania — a vodka company that digs nudity — walks you through its 2008 CLASSIC NUDE ART competition rules and regs.

Cash Sweepstakes Promotes Fantasy Stock Speculation

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Tomorrow The Street relaunches its Beat the Street stock game, which is essentially fantasy stocks with prize money.

It’s Second Life for Internet World

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If you’re into online games about trade show then this one for Internet world from TAMBA Internet might just be your thing.

Nothing Spells Scandal Like Fantasy Baseball!

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America’s two favourite pastimes, baseball and soap operas, meet at this most unexpected intersection.

April Fools Around the ‘Net: From Handhelds to Email, Everybody Wants to Fuck with You

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– Qualcomm debuted the Handsolo today. It’s waterproof, battery-free and has unlimited expandable memory. Also, you can wank off with it.

Corona Beer: Corona Beach

Corona Beer: Corona Beach

Check out the microsite: http://www.thecoronabeach.com/

Aquafina Pins Piniella for Daily Words of Wisdom

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If the bobblehead starts talking to you, squeeze the wheel and look straight ahead. It’s probably just an Aquafina ad.

Around Here, We Call Him the Poetic Prophet.

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It’s a dude rapping about design coding!

Mortgage Crisis ‘Splained, More Sites Go Siteless, Car Porn Covered, Go Blog for Book Deals

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– Kevin Horne reminded us of the existence of the Subprime Primer. All that fucked-up logic isn’t just acid caricature. The mortgage crisis really happened this way.
– Modernista wasn’t the only brand to go siteless. So has this Britney Spears fan site. And Jung von Matt in Stockholm.

To Combat Underage Drinking, Alabama Targets Parents, Not Kids

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The Parentalyzer was put together by Red Square Agency to combat underage drinking in Alabama. It includes stats on drinking and driving, tips for keeping tabs on teens, and ads where parents openly admit to letting their critters sip the sauce every once in awhile.