Yet another contextual (or badly demo-segmented) ad fart. Here’s a funny little Flickr discussion sparked by a guy bamboozled by Facebook’s poke at his fidelity. Where is that $15 billion going? (It’s not us asking. But we’re sure the…
Right now AMC TV is pushing Breaking Bad, an online campaign to help promote a new series by the same name. It debuts on January 20 and has something to do with a chemistry teacher who “breaks bad,” raises…
For you so-called PPC “marketers” who write “intuitive” ad text and bid just as intuitively (read: wastefully), a thoughtful guy named Ian Fernando put together a Google Docs tool to (quantitatively!!!!) determine who clicks on what keywords, and how…
Cracked.com posted a list of the 10 Most Laughably Misleading Ads. It’s scored 3439 diggs so far. The description: “So you’re an inventor, and you’ve just created a product that actually sucks quite a bit more than the ones…
Sassy bloggers, take note: Gawker might be down to drop you a few thou if you can raise traffic amongst its sites, which include Gizmodo and Defamer. Jason Calacanis, the golden child of Weblogs Inc., looks at the compensation…
Something for the true ad junkies: Ad Tunes’ Top Ad Music of ’07! Show-stoppers in the more musical component of advertising include Beyonce, who made appearances in ads from Armani, AmEx, DirecTV and Samsung; the Beatles, which enjoyed a…
To bribe — oops, drive — people to wordherinnerd.be, a campaign subsite for Bongo gift coupons, Duval Guillaume gives us “There are better ways to be remembered!” Here’s a taste. Back at the subsite, users can upload humiliating videos…
Does anyone read the DrudgeReport anymore? Apparently they do because Mediabistro’s FishbowlNY called our attention to an ad that appeared on the front page of Drudge Sunday, December 30. Viewing the screenshot FishbowlNY took you might ask “what ad?”…
Advert microsite: http://www.guirohero.com
Christmas time is all about music in Puerto Rico. One of the traditional instruments played is the Güiro. So to create a rocking Christmas Card, JWT San Juan decided to unite Puerto Rico’s passion for güiros with this holiday’s top gift, Guitar Hero. The result? A fast spreading viral game called Güiro Hero.
Advertising Agency: JWT San Juan, Puerto Rico
Creative Director: Jaime Rosado
Art Director: Héctor Buscaglia
Copywriters: AnÃbal E. Quiñones, Pablo Torres
Interactive Designer: Haziel Acosta
Sound: Carlos Dávila, Pablo Torres
Published: December 2007
To push HP Total Care for small and mid-sized businesses, Moxie Interactive put together a few digital spots that depict hard-up SMB owners raising money for hardware. See Carwash and Experts. Total Care acts as a kind of financing…
Advertising Agency: The One Centre, Australia
Check out the Christmas microsite: http://www.feuer-ag.de/sing-o-mat/
Advertising Agency: Feuer AG, Munich, Germany
Creative Director: Majid Katzer
Art Director: Maurice Redmond
Copywriter: Peter Voightmann
Illustrator: Maurice Redmond
Photographer: Volker Schmidt
Programmer: Milan Grbovic
Released: December 2007
Print and radio channels were used to lead people to www.wordherinnerd.be. On this contest blog people could upload stories related to gift moments that went wrong, in a funny or embarrassing way. Three commercials were posted on several video sharing websites.
Advertising Agency: Duval Guillaume, Belgium
Print and radio channels were used to lead people to www.wordherinnerd.be. On this contest blog people could upload stories related to gift moments that went wrong, in a funny or embarrassing way. Three commercials were posted on several video sharing websites.
Advertising Agency: Duval Guillaume, Belgium
Print and radio channels were used to lead people to www.wordherinnerd.be. On this contest blog people could upload stories related to gift moments that went wrong, in a funny or embarrassing way. Three commercials were posted on several video sharing websites.
Advertising Agency: Duval Guillaume, Belgium
Nothing like the threat of a rising new economy to get the blood flowing (thanks, Vlad!). Internet-wise, there’s a lot happening in Russia: Mail.ru became its first billion-dollar online company, Blackberries plan to invade, LiveJournal was sold to a…
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