Media Decoder: WNET’s New Advertising Campaign Uses Reality TV as a Punchline
Posted in: UncategorizedCampaign Spotlight: Charity Promotes a New York State of Mind
Posted in: UncategorizedOutside Group Starts Spending to Block Quinn
Posted in: UncategorizedM.T.A. Ad Space Becomes Platform for Mideast Politics
Posted in: UncategorizedAdvertising: Social Marketing Drives a New York Renaissance
Posted in: UncategorizedA Trip to Arizona, in a Short Subway Ride
Posted in: UncategorizedGiant Double-Sided Touchscreen Wins Contest to Redesign NYC Pay Phones
Posted in: Uncategorized
The vendor contracts for New York's pay phones expire next year, so the city put together a Reinvent Payphones Design Challenge to get some free labor out of an already overworked design community. Oh, and to keep its pay phones relevant, I guess. Still, I like the idea of keeping these phones from total obsolescence. Sage & Coombe Architects won the public vote with its really cool "NYFi" design, reimagining pay phones as multipurpose kiosks comprising free WiFi hubs, bus-ticket machines, MetroCard dispensers and bicycle share stations. There were six others finalists, which you can see here. The city won't use any single design in its entirety, but was simply looking for ideas—and gauging what residents want. When the project is finished, whatever the finished design looks like, we'll surely have to explain to future generations what those weird boxy street-corner things are when they watch movies made before 1997. Via Wired.
Debriefing: Questions for Paul Kostick, Location Scout
Posted in: UncategorizedPaul Kostick, a location scout for film and advertising shoots, has seen the inside of more of the city’s homes than most New Yorkers.
Contest to Name Brooklyn Park Lawn Is Halted as It Gets Personal
Posted in: UncategorizedFlying People in New York City
Posted in: UncategorizedSur une musique de Tom Quick, “Flying People in New York City” est une vidéo créant l’illusion d’hommes volant dans New-York alors que ce sont en réalité des engins télécommandés avec l’apparence humaine. Une astuce visuelle réussie utilisée pour Chronicles.
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