At School Papers, the Ink Is Drying Up

Fewer resources, lack of interest and the Internet have led to fewer high school newspapers in the city’s public schools.

    

Media Decoder: WNET’s New Advertising Campaign Uses Reality TV as a Punchline

The PBS station in New York is straying from its traditional advertising tack by promoting five ridiculous reality series that do not actually exist.

    

Campaign Spotlight: Charity Promotes a New York State of Mind

An antipoverty campaign by the Robin Hood Foundation celebrates archetypal Big Apple behaviors, like knowing the best place to get dim sum.

    

Outside Group Starts Spending to Block Quinn

A coalition of left-leaning labor unions and Democratic activists who say they are not backing any one candidate had pledged over $1 million to defeat Christine C. Quinn, a front-runner.

M.T.A. Ad Space Becomes Platform for Mideast Politics

Though M.T.A. ads have often attracted — and actively courted — controversy, they have also provided the authority with an unlikely revenue source.

Advertising: Social Marketing Drives a New York Renaissance

Marketers are being drawn to digital realms like social media, in which agencies in New York — home to Silicon Alley as well as Madison Avenue — are increasingly proficient.

A Trip to Arizona, in a Short Subway Ride

For weeks, Manhattan riders have witnessed the fruits of the Arizona city’s daring gamble: that an advertising campaign will lure a very skeptical audience.

Giant Double-Sided Touchscreen Wins Contest to Redesign NYC Pay Phones

The vendor contracts for New York's pay phones expire next year, so the city put together a Reinvent Payphones Design Challenge to get some free labor out of an already overworked design community. Oh, and to keep its pay phones relevant, I guess. Still, I like the idea of keeping these phones from total obsolescence. Sage & Coombe Architects won the public vote with its really cool "NYFi" design, reimagining pay phones as multipurpose kiosks comprising free WiFi hubs, bus-ticket machines, MetroCard dispensers and bicycle share stations. There were six others finalists, which you can see here. The city won't use any single design in its entirety, but was simply looking for ideas—and gauging what residents want. When the project is finished, whatever the finished design looks like, we'll surely have to explain to future generations what those weird boxy street-corner things are when they watch movies made before 1997. Via Wired.

Debriefing: Questions for Paul Kostick, Location Scout

Paul Kostick, a location scout for film and advertising shoots, has seen the inside of more of the city’s homes than most New Yorkers.

Contest to Name Brooklyn Park Lawn Is Halted as It Gets Personal

Brooklyn Bridge Park started a contest to name one of its lawns, but when a campaign arose to name it after Chris Hondros, a war photographer from Brooklyn who died in 2011, the park declined.

Flying People in New York City

Sur une musique de Tom Quick, “Flying People in New York City” est une vidéo créant l’illusion d’hommes volant dans New-York alors que ce sont en réalité des engins télécommandés avec l’apparence humaine. Une astuce visuelle réussie utilisée pour Chronicles.



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