Hasta La Creative!

Yahoo is starting to push into two of the hottest areas of Internet advertising: stream ads and so-called native ads.

The company predicted continued growth through the first quarter of this year.

A colorful entrepreneur named Andrew Paulson wants to turn chess into the world’s next mass-market spectator sport, complete with commentators who dissect the action and show potential moves.

Apple, named most valuable brand by Interbrand, a corporate identity and brand consulting company, is one of five technology companies among the top 10.

Emerging competitors, decreasing cable subscriptions and rising political opposition to bundled channels have created a precarious environment for ESPN, which is fighting back.

While change is coming to the television set, for now the best way to get access to online video is through game consoles and other devices like Apple TV and Google’s Chromecast.

Mr. Britt, 64, will be succeeded by Robert Marcus, who at 48 represents generational change both for the company and the industry.

Hulu’s sale could signal the end of one of the pioneers of online streaming, which has become an increasingly popular way to watch television.

The company, which makes computer processors, has used “Sponsors of tomorrow” as its marketing theme since May 2009. It is replacing the phrase with “Look inside.”