Menstruation and reproductive health are often stigmatized, but hormonal birth control ring maker Annovera is looking to change the narrative. A new spot from McCann Worldgroup airing though social, digital and online video ads urges women to “Un-apologize” and embrace what they want and don’t want in life and in a contraceptive. The spot, which…
Anyone who experiences lactose intolerance or related digestive issues knows that the cost of a glass of milk can go beyond the dollar amount. However, milk has changed a lot over the years, and new options could provide a little relief. Leaning into showing consumers that some milks are easier on the body than others,…
A buddy movie for a set of balls is essentially the outline for a brand campaign to promote Veet Men–an intimate hair removal kit targeting a new consumer base for the RB-owned brand. Veet is known as a brand which produces several hair removal solutions aimed at women for “different skin types, different styles and…
May is Mental Health Awareness Month, though discussions around the topic have become more common year-round over the last few years. On social platforms, people are sharing their experiences dealing with issues like anxiety, depression and even dissociative identity disorder. TikTok creator Rod Thill has found freedom by being open with his struggles with mental…
It can be hard to seek mental health care when you can’t find a provider you can connect with and who understands your problems. That issue is especially prevalent in marginalized communities given that, according to the U.S. Bureau of Labor Statistics, only one in four mental health counselors are people of color. Furthermore, The…
Soccer players regularly give on-field interviews after a match about the game’s most memorable moments, but Racing Club captain Leo Sigali provided some unusual answers on April 2. When a TNT Sports journalist asked the player about a key moment when he had the chance to tie up the game and what coach Fernando Gago…
In November 1991, Chelsea Clinton was at her father’s presidential campaign headquarters stuffing envelopes while a news segment aired. Magic Johnson had earlier that day publicly disclosed he was HIV positive. News commentators, Clinton remembered, remarked on Johnson’s “courageous decision” to disclose his HIV status. Tony Coles, president of the Black Information Network, interviewed Clinton…
The British government has delayed its much-debated plans to introduce an advertising ban on foods that contain high fat, sugar and salt (HFSS) by a year as well as pushing back the introduction of deals and limiting the locations of unhealthy foods positioned in stores. Citing the soaring cost of living as the reason for…
For a company that’s managed to stick around for over a century, there are many moments to look back on with nostalgia and pride. But for Huffy, which turns 130 this year, the year 1995 wasn’t one to remember. Struggling to compete with less expensive Asian imports, Huffy lost $10.5 million that year. It would…
The fight to find a cure for cancer is ongoing, but there have been major strides in treatment and testing over the years. With the number of deaths caused by cancer on a steady decline, there’s little denying that funding has played a major role in enabling more precise research that has saved countless lives….
Peloton’s crew of spirited instructors have become high-profile personalities in their own right, transcending the brand in ways that have made them part of the pop culture zeitgeist. Now, the brand is recognizing their powerful influence in a refresh that positions them as the motivational stars they are. In a new campaign by Mother LA…
Last December, the millions of fans who tuned in for And Just Like That, the much-anticipated sequel series to the late ’90s cult phenom Sex and the City, were in for a big surprise–literally. Leaving aside the challenge of updating Carrie, Miranda and Charlotte with a bit more wisdom and a bit less collagen, there…
Vivendi-owned advertising network Havas has begun an investigation into allegations made against members of its leadership in Paris leading to two executives stepping aside. Julien Carette and Christophe Coffre, CEO and creative director, respectively, have both stepped down while the investigation is conducted following the anonymous accusations made on the Instagram account Balance Ton Agency…
Agencies are taking a broader look at the media ecosystem and committing to varying degrees of equitable buying. GroupM, for example, pledged to invest $75 million to support the media collective Group Black. Dentsu Media, for its part, launched an economic empowerment practice to create equitable investment benchmarks for clients. Those are two of many…
Artists like Rembrandt and Rafael secured their places in history through their abilities to convey the human condition with mere brush strokes. Approximately 500 years later, a new campaign illustrates how some of the most revered works of art may contain more than intimately captured moments–like previously overlooked hints at their models’ health. Argentina’s Breast…
Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment! Morsel #1: Tostitos gets festive for Cinco de Mayo Action star Danny Trejo and pop singer Sofia Reyes join forces to change how people celebrate Cinco de Mayo–and party throughout the summer, really. To help out, Frito-Lay chip…
From rogue beard hairs and night sweats to hormonal rage, lube-fueled intimacy and bladder weakness; the menopause throws up a host of challenges for women. Though despite its impact on half the population it’s still a taboo topic. Enter, incontinence brand TENA, which has been rewriting the narrative through its marketing. The business, owned by…
Anyone who has ever dealt with a sick pet knows that there aren’t many worse experiences than seeing your usually buoyant furry friend experiencing health issues. Juggling finances at the last minute to get them the care they need only adds to the stress, making pet insurance an increasingly necessary part of many families’ crisis…
Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment! Morsel #1: Tide helps out Doctor Strange Tide has gone fully Marvel-lous with an adventurous campaign that leverages the power of Doctor Strange. The spot–from Saatchi & Saatchi, Marvel Studios and The Bullitt Agency–features Doctor Strange’s pal Benedict…
Even though he’s toured the world, won four Grammys, sold 40 million records, acted in several Hollywood films and, as a child, sat on Duke Ellington’s lap while the jazzman played piano, Lenny Kravitz has one particular memory that’s never left him. And it’s got nothing to do with fame or music. Since 1989, the…
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