Former WBBM anchor Brad Edwards has a new career after leaving the Chicago CBS-owned television station. He told Axios that he was let go from the station and is leaving journalism to start a communications firm. “‘I’m a word nerd at heart, a sentence parser, and I’m driven by impact,” he wrote on Facebook. “Now,…
We’re still in the midst of conference season. ADWEEK’s Mediaweek is back, bringing you the sharpest insights and industry-leading speakers, whether you’re attending in person in New York or virtually, make sure you don’t miss it. From Oct. 29 to 30, C-suite media execs, brand marketers, and platform leaders will convene to discuss the state…
LiveIntent has laid off 35 people, according to a warn notice filed this week with the New York State Department of Labor. The data and identity company was acquired by Zeta Global for $250 million in a deal that closed Oct. 21. The acquisition was first announced on Oct. 8. New York-based LiveIntent had 159…
The advertising and marketing ecosystem is fueled by brand budgets, but agencies, publishers, vendors, and other constituents have not been aligned on marketer growth. That’s the view of Bob Liodice, CEO of the Association of National Advertisers (ANA), who sat down exclusively with ADWEEK at the organization’s flagship Masters of Marketing conference in Orlando, FL….
Fox wants to reimagine its ad sales approach. Today, Jeff Collins, Fox’s president of advertising, sales, marketing, and brand partnerships, announced the company is implementing a strategic ad sales team restructure to strengthen its advertiser relationships and drive innovation. “The new structure reimagines a modern-day sales organization,” Collins said in a statement. “It’s designed to…
Winnie Dortch is out of the Intensive Care Unit and continues to make a “miraculous” recovery, according to Cleveland CBS affiliate WOIO. Dortch was shot in a domestic incident earlier this month. WOIO said Dortch still has months of therapy ahead of her, but is “doing well and can’t wait to get back to work!”…
Long-time KTIV sports director Brad Pautsch died on Saturday, October 19. He was 58. Pautsch underwent surgery to remove a malignant tumor from his brain in March 2021. After his surgery, he suffered a stroke. He made it through the seven-hour procedure, five rounds of chemotherapy, and stem cell treatments at the Mayo Clinic. In…
The numbers Interpublic Group (IPG)’s third quarter net revenue decreased by 2.9% to $2.24 billion, while organic growth was flat year on year. For the first nine months of the year, net revenue was down 0.9% to $6.75 billion, with organic growth of 1%. Its performance trails peers Publicis and Omnicom, which last week reported…
A former general counsel for the Florida Department of Health said he resigned rather than “complying with the directives” of DeSantis’s executive staff to send more cease-and-desist letters to TV stations running the ad. The Washington Post reports that the letters that threatened Florida TV stations with criminal penalties, if they aired a political ad…
Jennifer Hancox has been named director of Creative Services for New York NBC-owned station WNBC. In her new role, Hancox will lead and manage WNBC’s Creative Services team, overseeing the day-to-day functions and creative execution for the department. She will also collaborate with sister station Telemundo 47, as well as with NBCUniversal Local, NBC network…
Heineken wants people to put down their phones. In its latest bid to foster IRL social connections, the beer brand hacked two music events — Mexico’s Live Out festival and Amsterdam Dance Event’s opening party — to discourage phone use on the dance floor. With its creative agency LePub, Heineken installed technology that delivered a…
Guinness has hired Uncommon Creative Studio New York as its strategic and creative agency partner in the U.S. as the Diageo-owned stout brand continues to grow its sales and consumer base globally, the agency confirmed exclusively with ADWEEK. Uncommon’s one-year-old New York office won the business after a competitive pitch that also involved Forsman &…
Opportunities to reach the undecided become fewer and fewer for the presidential candidates and their running mates to deliver their closing messages as the days leading to election day grow shorter and shorter. With early voting already underway in some of the battleground states, TVNewser has a round-up of where you can watch interviews of…
Opportunities to reach the undecided become fewer and fewer for the presidential candidates and their running mates to deliver their closing messages as the days leading to election day grow shorter and shorter. With early voting already underway in some of the battleground states, TVNewser has a round-up of where you can watch interviews of…
Publicis is increasing its guidance again for 2024, despite uncertainties around the economy, high inflation and the upcoming U.S. presidential election. The holding company now expects 5.5% growth this year. It had forecast 4% to 5% growth at the top of the year, and predicted a 5% increase in July. “There is a lack of…
Bill Lamb has returned to Louisville Fox affiliate WDRB as general manager and president of the broadcast division of Block Communications. CEO Allan Block re-introduced Lamb to the staff on Monday afternoon. Lamb left Louisville in 2019 to run the Los Angeles Fox owned stations KTTV and KCOP. He stayed for three years before retiring….
ABC News’ Good Morning America widened its total viewer gap over NBC News’ Today as it remained in the top spot for the third week in a row. Meanwhile, Today stayed ahead of its rival in the advertiser-coveted Adults 25-54 demo. News on Hurricane Milton’s approach and destructive landfall almost certainly boosted both networks to…
Griffin Media has replaced one of its two helicopters, which was destroyed by a tornado, with a state-of-the-art replacement. More than a year after a tornado destroyed both helicopters for Griffin owned KWTV and KOTV, said chopper pilot Jim Gardner and Bob Mills SkyNews 9 are back in the air with a cutting-edge helicopter equipped…
Happy Friday to all who celebrate. In this week’s roundup of stories we didn’t post for one reason or another, we see the usual to and fro of local talent. We also see that an Atlanta artist is paying tribute to Jovita Moore, who died from brain cancer in 2021 and a GoFundMe has been…
Domino’s is fueling gaming sessions and solving beauty emergencies with a novel buy one, get one free offer in the second flight of its “Emergency Pizza” campaign from agency of record WorkInProgress. Domino’s Rewards members who spend $7.99 or more through Jan. 19 will receive an offer in their account for a free medium, two-topping…
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