Jun
07
Facebook Says It Will Simplify Options for Advertisers
Posted in: UncategorizedThe social network said it would overhaul the way it sells ads, and eliminate about half of the existing styles, to simplify the process for marketers.
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Apr
08
Sponsors Now Pay for Online Articles, Not Just Ads
Posted in: UncategorizedThe strategy of advertisers sponsoring or producing content that looks much like traditional editorial content has become increasingly common as publishers try to create more sources of revenue.
No Comments | Tags: Advertising and Marketing, BuzzFeed Inc, Cisco Systems Inc|CSCO|NASDAQ, Computers and the Internet, eMarketer Inc, Fedex Corporation|FDX|NYSE, General Electric Company|GE|NYSE, Google Inc|GOOG|NASDAQ, Johnson & Johnson|JNJ|NYSE, online advertising, Peretti, Jonah, Qualcomm Inc|QCOM|NASDAQ, Sullivan, Andrew
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