Ambitious efforts are being made by legacy media companies like Time Inc. to join the frenzy of online video content creation that was set off by so-called digital natives like AOL, BuzzFeed and others.
Disney’s interest in the fast-growing digital media company, part of a routine effort to identify acquisition targets, faded after BuzzFeed provided a high valuation.
The partnership will give BuzzFeed access to Whisper, an app where people share secrets and make confessions anonymously, and to its content for possible articles.
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Ezra Klein’s decision to leave The Washington Post for Vox Media reflects the growing influence of new players in online journalism.
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People post on Twitter or write stories for online news organizations like The Huffington Post or Gawker that spread quickly on the web as if factual, when they really aren’t.
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Mark Schoofs has been hired away from ProPublica to lead a new team of about half a dozen reporters.
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Mr. Hastings, an intrepid war zone reporter in Afghanistan and Iraq, won a Polk Award in 2010 for his Rolling Stone magazine cover story, “The Runaway General.”
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Mr. Hastings, the journalist whose reporting led to the ouster of the commander of American forces in Afghanistan in 2010, was killed in a car crash, the news Web site BuzzFeed said.
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The social news site BuzzFeed recently posted a hiring notice for a foreign editor, saying it wanted “to build a new kind of national security and world news coverage.”
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The strategy of advertisers sponsoring or producing content that looks much like traditional editorial content has become increasingly common as publishers try to create more sources of revenue.
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