Comedy Central Bought This Full-Page New York Times Ad to Send Off Jon Stewart

Many of Jon Stewart’s fans—and even his longtime nemesis, Arby’s—are sending him well wishes today, and his longtime employer is no exception.

Comedy Central took out a full-page ad on the back of The New York Times’ A Section today, marking the end of Stewart’s 16-year run as host of The Daily Show. 

Quite perfectly, the ad references the show’s iconic Moment of Zen, which has marked the end of each episode since the days when Craig Kilborn filled the anchor seat. 

Here’s the original design file for the print ad:

First to Tweet and Take Selfies? It Was This Horrid Family From a Century Ago

Kim Kardashian may be the queen of selfies, with a bestselling book to prove it, but she’s not the first over-sharing, narcissistic reality show star. That dubious title would go to the Bellacourts of the upcoming Comedy Central series Another Period.

They’re the debauched, filthy-rich members of a famous-for-being-famous clan that the cable channel is calling “the original ballers.” The Rhode Island bluebloods never fail to make an entrance (think upskirts and crotch shots), and they’re social media early adopters (credited with early, crude tweets and swipe lefts). They know a thing or two about virality, quite literally—they are 19th century celebrities, after all.

A handful of promo spots, created in-house, launched this week. They mix the show’s turn-of-the-century twisted Downton Abbey-esque setting with today’s tropes. “We wondered what these hilariously terrible people of another time would do with modern technology,” said Lu Chekowsky, the channel’s svp of brand creative, “and wanted to play with all the ingredients of the show that make it great—the gilded age, the reality show excess and the hip-hop sensibility.”

The 10-episode series, from writer-producer-stars Natasha Leggero and Riki Lindhome, also features Michael Ian Black, Christina Hendricks, Paget Brewster and Jason Ritter.

The show debuts June 23.



How Pepsi, HBO, Denny's and a Dozen Other Brands Are Celebrating 4/20

Brand tweets can seem unnecessary, even annoying, on many holidays. But 4/20? Seeing them get creative with cannabis references? Well, that’s actually kind of fun. 

We’ve rounded up some of the better brand tweets so far.

Check them out below:  



Justin Bieber Spoofs His Own Calvin Klein Ads in Promo for Comedy Central Roast

Justin Bieber is officially eating his own tail.

To promote his upcoming roast on Comedy Central slash desperate plea for respect, Canada’s cruel revenge on America participates in a parody of his much-buzzed about, possibly-but-he-swears-it-totally-wasn’t-Photoshopped Calvin Klein ads.

Jeff Ross dresses as model Lara Stone and does a good job of creeping hard on Bieber, who keeps playing the same drum fill over and over, like the greasy pop machine he is, posing as the real boy he seems to be.

It’s not as funny as Kate McKinnon’s SNL parody, but Bieber gets points for self-deprecation. And while he doesn’t really have to do anything special to be comical, he does up the ante a little, pretending to be anxious, rebuffing Ross’s grabs, and ultimately returning the favor.

The brief high point, though, might be the comedian’s jiggly beer-belly dance. Overall, the video makes for a pretty good teaser … or at least, a reminder that there might be some entertainment value in watching Bieber get chewed out.

And while it’s impossible not to wonder what Martha Stewart, Shaq and Snoop Dogg might have to say to Bieber, it can’t be a good sign—if not surprising—that Seth Rogen seems to have something better to do that night.



Larry Wilmore Is Ready for ‘The Minority Report’

Larry Wilmore, a seasoned television writer and producer and “Daily Show” regular, prepares to lead his own commentators on “The Minority Report With Larry Wilmore.”

A Successor to ‘Colbert’ Is Named

The Emmy-winning “Colbert Report” will be succeeded by “The Minority Report,” starring Larry Wilmore, a performer who has been a regular on “The Daily Show.”



John Oliver Introduces ‘Last Week Tonight’ on HBO

On Sunday John Oliver, the “Daily Show” veteran, will launch “Last Week Tonight,” his new satirical news show on HBO.

Letterman Introduces His Successor on ‘Late Show’

Stephen Colbert, who will succeed Mr. Letterman next year on “Late Show With David Letterman,” appeared on the show Tuesday night and did not bring out his satirical character.



The Top 10 Things That Would Happen on The Late Show With Stephen Colbert

Today, Mashable reported that Comedy Central icon Stephen Colbert is a front-runner to replace David Letterman on CBS' Late Show. Only time will tell if there's truth to the speculation, but it's left us wondering about what would happen if such a transition came to pass. And, of course, we had to put it in the form of a Top 10 list.

10. Conan O'Brien would explode.

9. Bill Carter would get another book out of it.

8. John Michael Higgins would stand a chance of appearing on the show.

7. CBS's highest-profile employee would be a man who once told off a sitting president in front of the D.C. press corps.

6. Interns would continue to be featured prominently on the show.

5. Probably not as prominently, though.

4. #CancelColbert could declare victory.

3. The time for The Bee Buzz might arrive.

2. All of New York would agree to do Colbert spur-of-the-moment favors. Oh, wait, that already happens.

1. The show would maintain continuity in terms of the level of respect showed to Bill O'Reilly:

 




Ads for Comedy Central’s Kroll Show Imagine the Dumbest Awards Show Ever

With those saucy Two Broke Girls hosting and a category that pits the Bible against Sharknado, the People's Choice Awards, airing live Wednesday night on CBS, should be a hoot. No, not really. It'll be a snoozefest. For a much more entertaining time, check out the Kroll Choice Awards, a Comedy Central-produced set of digital promos hyping the Jan. 14 second-season return of sketch comedy-based Kroll Show.

The videos feature star-writer-producer Nick Kroll's coterie of ridiculous characters in a glitzy awards show setting, complete with a J. Law tumble up the stairs, lord-and-savior shout outs, prodigious bling and false modesty. The cable channel execs said they wanted to trot out as many Kroll creations as possible, like gigolo Bobby Bottleservice and white-trash homie C-Czar, treating the characters' shows-within-a-show like award-worthy contenders. Alas, their statues are only make-believe.

Kroll Show, known for its star cameos, will continue its relationship with Hollywood's honored crowd in Season 2 with the likes of Amy Poehler, Will Forte, Seth Rogan, Lizzy Caplan and Zach Galifianakis.


    

Stephen Colbert Gets Crackin’ as Super Bowl Star for Wonderful Pistachios

At this year's Super Bowl, Wonderful Pistachios will take a break from its usual "what's hot this minute" approach and feature a star with a bit more lasting power: Stephen Colbert. The host of Comedy Central's Colbert Report will appear in two game-day ads for the brand, kicking off a campaign themed "Get crackin', America." Ads will continue to roll out throughout 2014 as part of a yearlong contract with Colbert.

The spots will be directed by Tom Kuntz, who helmed Old Spice's "The Man Your Man Could Smell Like," the unforgettably odd Skittles "Beard" spot and Volkswagen's 2013 Super Bowl ad, "Get Happy."

In a statement, the marketing chief for Wonderful Pistachios parent Paramount Farms praised his brand's 2013 Super Bowl ad. "Last year's Super Bowl spot featuring Psy drove significant brand awareness and incredible buzz among consumers," said Marc Seguin. "This year, we wanted to extend and deepen that enthusiasm beyond the Super Bowl with talent that excites and resonates with our core consumer target over the full year. Mr. Colbert is the perfect fit for our brand and for this campaign."


    

Time Warner Cable, Bruised After Its Battle With CBS, Extends Viacom Deal

The cable company announced that it had reached a multiyear agreement to renew distribution for Viacom Inc., whose networks include MTV, Comedy Central and Nickelodeon.

    



John Oliver to Leave ‘The Daily Show’ to Host Weekly Show on HBO

Mr. Oliver was widely praised this summer, when he filled in for Jon Stewart. His new show will have many of the same satirical elements.

    



Loki’s Not Feeling the Love From Those AT&T Kids


    

The Perfect Ad for Anyone Who’s Ever Wanted to See James Franco Get Punched in the Face

Are you so tired of James Franco's artsy Instagram pictures, his smirking superiority, his pretentious poetry, his cornrow-sporting Spring Breakers white gangsta, his incessant everywhere-ness—so much so that you could just punch him right in his boyishly handsome face? Here's the perfect video snippet for you. The actor-writer-producer-"student of life" already let slip—in a recent Instagram video as laconic and lifeless as his Oscar co-hosting gig in 2011—that he'll be the subject of an upcoming Comedy Central roast. Now the cable network is starting its own promotion, creating the piece of performance art below that a lot of haters will no doubt really dig. Take that, pretty boy! But the 35-year-old star is still standing, of course. He'll play a young Hugh Hefner in the upcoming flick Lovelace, about Linda Lovelace and the porn game-changer Deep Throat, premiering next week. And there's that book of poetry on the way. What a great time for a beatdown. The cable channel roast airs Sept. 2.


    

Historical Images Get a Little Tipsy in Ads for Comedy Central’s Drunk History

High school would've been so much more bearable if we'd had a tipsy teacher spouting U.S. history, pausing during key Watergate moments not for dramatic effect but just long enough to puke. Who wouldn't ace that part of the test? Comedy Central is doing its part to make up for those slept-through second periods. The cable channel has nabbed a popular Web series, as it's done successfully in the past, for one of its new summer offerings called Drunk History, which is combination re-enactment, cult celebrity fest and kegger. Stars like Adam Scott, Aubrey Plaza, Bob Odenkirk, Fred Willard, Stephen Merchant and Jack Black will take part in loopy re-enactments of the Scopes monkey trial, the Battle of the Alamo, the Haymarket riot and other seminal historical events. They aren't really shitfaced, but the show's narrators are (for the sake of argument, that is). Advertising for the series, launching July 9, is appropriately booze-soaked. Suds float up to cover dynamic online banner ads, like cold draft being drawn from a tap, and famous politicians flash bottles of hooch instead of peace signs. Lingering question: How in the world did George Washington ever make it across the Delaware with all that beer? Our 11th-grade class left out all the good stuff.

    

Comedy Troupe Prepares to Improvise Three-Minute Ad on Live TV

Forgetting that a lot of improv comedy stinks, ad agency 18 Feet & Rising is partnering with British improv troupe Mischief Theatre to produce a live ad that will air on U.K. Comedy Central on the evening of June 17. The idea is simple: With no advance preparation, the Mischief players will get three minutes to improvise an ad live on the air for a product selected without their knowledge beforehand. Three-minute ads are too much when the material is written ahead of time, but I have to admire Mischief's willingness to take this project on. Pulling a legitimate commercial—even a bad one—out of thin air is no easy task, although it's probably more pleasant than soliciting topics from a typical improv comedy audience.

    

Comedy Central to Host Comedy Festival on Twitter

Comedy Central will use Twitter to host a comedy festival. The partnership between the two companies represents the evolving relationship between television and social media.

    

Comedy Central: Bird

Comedy Central: Bird

Advertising Agency: kempertrautmann, Hamburg, Germany
Creative Director / Art Director / Copywriter / Illustrator: Mathias Lamken
Photographer: Karsten Wegener
Graphics: Simon Jasper Philipp
Published: April 2008

Comedy Central: Chair

Comedy Central: Chair

Advertising Agency: kempertrautmann, Hamburg, Germany
Creative Director / Art Director / Copywriter / Illustrator: Mathias Lamken
Photographer: Karsten Wegener
Graphics: Simon Jasper Philipp
Published: April 2008