Lachlan Murdoch Sues Australian News Site Crikey

The news outlet Crikey challenged the younger Murdoch in an open letter, saying it wanted to make the dispute a test case for Australia’s strict defamation laws.

How DTC cremation company Solace is building a brand in the death business

Solace, a direct-to-consumer cremation brand, is disrupting the death business by offering a more transparent and simplified product for customers.

See Champs Sports' new back-to-school campaign from Orchard

Ads are the retailer’s first from Orchard, formerly Lightning Orchard, under new Chief Creative Officer David Kolbusz.

Concerts Have Always Left Hidden Wastelands. This Music Festival Puts Sustainability on the Main Stage

Since the dawn of the modern music festival, environmental sustainability has been a challenge for the sprawling events. At the iconic Woodstock Music and Art Fair in 1969, attendees left mountains of trash–the impacts of which are still visible at the site of the festival, decades later. So when experiential marketing firm Superfly launched its…

Zero-party data and brands—how marketers are continually navigating privacy crackdowns

Consumer goods brands are finding that the best way to get consumer data is to simply ask for it.

‘It’s Not a Dirty Word’: The Gen Z Sex Toy Brand Taking on Big Tech

Sex might sell, but the truth is for sexual wellness brands, it doesn’t. That’s the issue facing a growing number of pleasure producers, which are accusing platforms like TikTok, Google and Facebook of censorship. Among them is Lelo, a Swedish-founded brand that sells vibrators, Hex condoms and more across 160 markets. Billed as the “Apple…

Goodfood Channels Bob Ross by Painting an Image of a Happy Little Dinner

Bob Ross’ fame has grown significantly since his death in 1995 as new audiences discovered the soothing art lessons he delivered on his show The Joy of Painting through Twitch and Netflix. Canadian meal kit delivery service Goodfood is tapping into his zen demeanor by using his likeness for a new ad campaign. Developed by…

Instagram Kicks Off Creator-Focused Digital Campaign ‘It Pays to Be You’

Instagram teamed up with creative agency Mojo Supermarket on “It Pays to Be You,” a digital campaign aimed at showcasing the ways creators can make money across its platform simply by using their voice and following their passions. The campaign will be made up of six-second and 15-second digital ads designed to help creators learn…

Harvest Snaps and Agency of Record, Cutwater, Launch Music-Driven TikTok Experience

digital

Food

Cutwater Launches Music-Driven TikTok Experience for Harvest Snaps

Harvest Snaps and Agency of Record, Cutwater, Launch Music-Driven TikTok Experience

digital

Food

Cutwater Launches Music-Driven TikTok Experience for Harvest Snaps

Snapchat+: How to Set Your #1 Best Friend

In June, Snap Inc. debuted Snapchat+, a premium subscription service that gives subscribers access to exclusive and experimental features in the Snapchat application. One of these exclusive features is called “Best Friends Forever,” and it allows subscribers to mark a Snapchat friend as their “#1 Best Friend” within the app. When a Snapchat+ subscriber sets…

10 Million Watched ‘House of the Dragon’ Premiere, HBO Says.

The network said viewership for the “Game of Thrones” spinoff was the biggest start for a series in its history.

Dog Lovers Can Get Tattoos of Their Furry Friends Through a Bark Contest

Bark, home of the popular subscription service for toys and treats, is offering dog devotees the ultimate accessory: a free tattoo of their furry friend. Time with a beloved pet might be fleeting, but body art is forever. The program, launching today on TikTok, celebrates both the brand’s 10th anniversary and National Dog Day on…

Australian News Site Tells Lachlan Murdoch: Sue Us Already

Mr. Murdoch has threatened to sue Crikey, a small news organization, over an opinion article he said contained defamatory claims.

HBO’s ‘House of the Dragon’ becomes most-watched cable/streaming premiere of 2022

First-day viewership of the ‘Game of Thrones’ prequel far surpassed Netflix’s ‘Stranger Things 4’ haul earlier this year.  

Break Free of the Agency Blame Game—Listen and Take Ownership

In the case of client-agency relationships, grievance is not a substitute for good ideas, nor does it lead to particularly creative solutions. Rather, it facilitates an environment rife with negative emotions and blame-wielding. As long as you are the one pointing the finger, the finger can’t be pointed back at you. But what will you…

Ben & Jerry’s loses bid to block ice cream’s sale in West Bank

A judge on Monday denied Ben & Jerry’s request for a preliminary injunction.

To Dine For Podcast: Ronne Brown, Founder of Girl CEO and Herlistic

On this week’s episode of To Dine For, host Kate Sullivan is joined by Ronne Brown, founder of female entrepreneur membership club Girl CEO, natural skincare line Herlistic and author of the book From Mopping Floors to Making Millions on Instagram. On top of being a branding expert, professional speaker, author, mentor and mother of…

NFTs from Nike, Dolce & Gabbana top leaderboard for branded collections

New data from Dune Analytics shows which brands lead in revenue, transactions and more.

Nextdoor Names 2022 Neighborhood Favorites Winners

Neighborhood social network Nextdoor revealed the winners Monday of its sixth annual Neighborhood Favorites awards program, which enable neighbors to vote for their favorite local businesses. American Express sponsored Neighborhood Favorites for the second consecutive year. Nextdoor said the leading category among the 2022 winners was home service providers, followed by go-to restaurants, pet care…