Aug 23

Concerts Have Always Left Hidden Wastelands. This Music Festival Puts Sustainability on the Main Stage

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Since the dawn of the modern music festival, environmental sustainability has been a challenge for the sprawling events. At the iconic Woodstock Music and Art Fair in 1969, attendees left mountains of trash–the impacts of which are still visible at the site of the festival, decades later. So when experiential marketing firm Superfly launched its…

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