YouTube extended its blocking of access to channels associated with Russian state-funded media outlets worldwide, from just across Europe. The Google-owned video platform said the change is effective immediately, but it expects its systems to take some time to ramp up. After its recent move to pause all ads in Russia, YouTube extended that pause…
March Madness is in the air, and with the NCAA’s annual tournament kicking off March 13, many fans are planning to be among those cheering in the crowd. However, those hoping to attend the games will have to accomplish one final task beforehand: they’ll need to get their work shifts covered. As part of AT&T’s…
Michael Thompson, the longest-serving non-violent cannabis offender in Michigan history, walked out of prison in January 2021 after 26 years, three rejected appeals and two denials for clemency. His family, led by his daughter Rashawnda Littles, had almost given up hope for his release, despite a groundswell of support from activists, celebrities and the public….
For Women’s History Month, Adweek asked five brand and agency executives to share their best career advice for women marketers. In this installment of our Advancing Inclusion series, these leaders provided practical, actionable measures anyone can take to improve diversity and gender representation in the workplace. We’re joined by Nancy Reyes, CEO of TBWAChiatDay New…
A roundup of what’s happening in Austin.
As the “Old Spice Shopping Network” makes its return, so does its determined–and somewhat omnipresent– salesman and celebrated odor analyst, Bob Giovanni. “We’re excited to reintroduce our beloved ’80s pitchman Bob Giovanni in the most hilarious way that only Old Spice can do,” said Matt Krehbiel, Old Spice vp at Procter & Gamble, as the…
Digital advertising was supposed to make the process of connecting brands with consumers, through publishers, more efficient. But new research out this week underscores the potential for ongoing fraud, with advertisers lacking complete control over where and to whom their ads are shown. Despite billions of dollars spent and countless initiatives in digital advertising’s two…
CBS and Turner score with March Madness and spring travel season shows promise (with one caveat)—plus, why Kim Kardashian is drawing backlash.
There’s a wonderful art form that probably started on Madison Avenue, maybe around the 1950s. Certainly in America. There would be cubicles in which bespectacled men chain-smoked Marlboros while coining phrases and patting themselves on the back. These resulting slogans, jingles and taglines–made up of few words that may have little to no meaning–have gone…
Google introduced a new ad format at the National Automobile Dealers Association’s NADA Show 2022 Friday, vehicle ads. Vehicle ads debuted in the U.S. and will be extended to more countries soon. On the consumer side, when someone searches for a vehicle type and year, they will see several options, complete with images and inventory…
J.B. Smoove sings and performs stunts in new Caesars Sportsbook ad, Ogilvy appoints a new global chief strategy officer and more.
New podcast Oatly Lake has all the hallmarks of the true crime and investigative journalism genres. Jingly-jangly intro music. An engaging podcast host. And a mystery rooted in small-town America. The twist? The solitary episode of the first season, titled “Deep Waters,” is actually is actually an 18-minute ad for Swedish alternative milk brand Oatly….
The day after International Women’s Day, Romanian authorities coincidentally decided to lift mask mandates nation-wide, as COVID-19 cases diminished.
However, hundreds of thousands of Romanian women will continue to have their nose and mouth covered. Either with the palm of an abusing partner or with their own palm, as they contemplate in anguish the other pandemic: domestic violence in all its forms. From publishing intimate content without consent, to prohibiting meetings with friends. From embezzling family income to forbidding access to religious practice or controlling a partner on the pretext of jealousy. The campaign, created by Cheil Centrade, is based on real stories from women helped by ANAIS Association.
#BreakTheBias by being what you want to be and don’t let scars hold you back.
#BreakTheBias that injury scars are a sign of weakness. They are a mark of courage.
#BreakTheBias by being the change-maker that you are, and leave your mark wherever you go.
Scars are like those everyday biases that women face in their lives. Women are more than their scars and Mederma helps women feel more confident in the skin they are in. This campaign sought to break the biases by encouraging women to be who they want to be.
Dia da Deficiência (Disability Day)
The story of paralympic swimmer Diogo Cancela and his road to success.
The Russian government is turning up the heat on Meta following a report by Reuters early Friday morning on a temporary change to its content moderation policies to allow calls for violence against the Russian military and the leaders of Russia and Belarus. Meta had not responded to a request for comment at the time…
Last year, convergence was a big theme as brands consolidated their business with single media agency groups. The result? More global business and a need for media agencies to deliver at scale. A handful of massive account moves underscored the trend and ultimately dictated which agencies came out on top of new business. Today, global…
Puma launched the “She Moves Us” campaign in March 2021 to unite its top female brand ambassadors in sharing their success stories and inspire other women through talks, videos and interviews. In honor of Women’s History Month, the brand has debuted a new minute-long “She Moves Us” video showing women overcoming challenges to achieve their…
The first diamond made of Hidden Valley Ranch. Yes, really.
Brothers & Sisters has announced that it will invest all of its future profits into the work of charities and non-profit organisations; becoming the first ad agency to transform into a social enterprise.
The agency is changing its articles of association – the rules company officers must follow – to stipulate that all profits should be invested in social causes. In addition, its corporate charter will state that the shares of the company cannot be sold unless there is a legal guarantee that its not-for-profit status is maintained.
This move officially makes Brothers & Sisters a social enterprise; a company which trades commercially but gives all profits to charitable causes.
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