Nubank lança plataforma de automatização de pagamentos para contas recorrentes

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O Nubank anuncia nesta terça-feira, 14/09, o lançamento de uma plataforma que permite aos clientes programar o pagamento de suas contas recorrentes em débito automático e receber notificações em caso de eventualidades, como falta de saldo ou aumento do valor da conta. “Os brasileiros perdem muito tempo pagando suas contas todos os meses. Ao oferecer …

Leia Nubank lança plataforma de automatização de pagamentos para contas recorrentes na íntegra no B9.

LinkedIn Rolls Out Articles for Pages

LinkedIn Marketing Solutions introduced several updates Tuesday with the aim of enabling businesses to deepen their engagement with their audiences and create community, highlighted by articles for pages. The professional network said in an article, “As the way we do business and how we work and engage with audiences continues to change, the constant is…

Uber and Anheuser-Busch work with MADD to fight drunk driving

The ‘Decide to Ride’ campaign features ads, Uber discounts and Snapchat filters.

Fender looks to TikTok to engage aspiring female musicians

 The guitar company is looking to tap into TikTok’s younger, female audience.

A Fox-Style News Network Rides a Wave of Discontent in France

CNews, the creation of the billionaire Vincent Bolloré, has become France’s No. 1 news network by giving a new bullhorn for right-wing views on crime, immigration, climate and Covid.

Instagram trabalha em recurso Favoritos, para usuário não perder posts das contas favoritas no feed

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O Instagram está trabalhando em um recurso chamado Favoritos, que coloca no topo do feed as postagens de contas que o usuário pré-selecionou como as mais importantes entre as que segue. Hoje, o Facebook, que também pertence ao Facebook Group, possui um recurso semelhante chamado Melhores Amigos, que prioriza na timeline as postagens das pessoas …

Leia Instagram trabalha em recurso Favoritos, para usuário não perder posts das contas favoritas no feed na íntegra no B9.

Olay Launches #DecodeTheBias Initiative to Fight Discriminatory Beauty Searches

Algorithms are not exempt from exhibiting bias. In fact, the very opposite is true: Because they are coded by humans, algorithmic results are often a reflection of their creators. This is especially evident in basic beauty searches, which often prioritize white models and Eurocentric features. That’s why Olay and Algorithmic Justice League founder Joy Buolamwini…

You Can Book and Overnight Stay at the Planters’ NUTmobile For the First Time Ever

Kraft Heinz sold Planters and the rest of its nuts business to Hormel Foods in June as it continues to consolidate its brand portfolio. While brand sales are normally nearly invisible to consumers, Austin, Minnesota-based Hormel is drawing attention to the move by parking the Nutmobile in its home state for an “Inn a Nutshell”…

WWE Becomes King of the TikTok Sports Ring

There’s a new leader in the sports league clubhouse on TikTok, as World Wrestling Entertainment recently surged past the National Basketball Association. The edge was slight at the time of this post–13.6 million followers for WWE, 13.4 million for the NBA–and WWE vice president of digital media Steve Braband told Adweek he expects a “healthy…

Architectural Digest teams up with Black design pros for sustainability-themed virtual showhouse

Method is the lead sponsor for the second annual Iconic Home.

Cosmopolitan launches The New C-Suite, honoring women of color entrepreneurs

The iconic women’s media brand teams up with Digitalundivided and Venus Williams on the new program.

Financial Times Calls On Its Readers to Dream Up a Better Future After Covid

A line from the Financial Times’ new global campaign might sum up how many people feel after the past 18 months: “Let’s not go back to a past which wasn’t working anyway,” FT columnist Sarah O’Connor says in the ad. This rallying cry is one of numerous voices featured in the FT’s “Letters to this…

Road to Brandweek: How Ikea US Remains Reactive, Agile and Adaptive

While the role of digital technology in disrupting traditional retail isn’t new–in fact, it has been unfolding for over 20 years–there is a new level of urgency for retailers to double down on personalization, adaptability and innovation. The reality is, even with vaccines in circulation, an alternate retail universe is among us and with it…

Nike's 'You Can't Stop Us' wins the 2021 Outstanding Commercial Emmy

Spot bested another ad from the sports giant plus commercials from Apple and Amazon.

IDG Buys Mar-tech Firm KickFire

Just weeks after its takeover by private equity funds from Blackstone, and International Data Group, or IDG, is on the acquisition trail as the publisher attempts to enhance its offering in the eyes of b-to-b advertisers. Top line IDG, the publisher of special-interest titles such as Macworld, PCWorld and Tech Advisory, has purchased KickFire as…

Jennifer Lopez to Be Honored as Adweek’s 2021 Brand Visionary

Jennifer Lopez is being recognized for a different set of roles beyond the ones she’s famous for on the pop charts and in Hollywood: Adweek is honoring the star as its 2021 Brand Visionary. The award acknowledges her extraordinary role as an entrepreneur, launching a billion-dollar empire that spans fashion, music, film and now her…

Elevate to New Heights With This CBD Brand

Chris Roth entered the cannabis space while working at an investment bank. The idea for Highline Wellness, a natural CBD company, sparked when Roth latched onto an opportunity to introduce people to CBD in New York. The company’s goal is to provide products that effectively give consumers access to a happy and healthier state of…

Average People Now Run the Influencer Economy, and Brands Must Embrace User-Generated Content

By the end of his Aug. 30 evening shift at a Target in Chicago, Jaden Hamilton had successfully positioned himself for internet fame. He headed to a nearby Walmart at dusk, stole one of the store’s shopping carts and announced on TikTok that he would be “holding it hostage.” The video, which has now been…

Feeding America’s Sobering PSA Turns Sacrifice Into Food

For many of us, dinnertime arrives with a bevy of choices. We will have chicken or beef? A frozen meal or something home-cooked? Can we forgo our kitchens altogether and order in? Whatever we choose, we’re almost guaranteed to go to bed with a full stomach. For some of us, a simple meal doesn’t come…

Bustle and Taste of Home Bring Tuscany to Your Table

In the fight for media budgets, publishers are getting more creative and in some cases that means getting into bed with competitors. Bustle Digital Group together with Trusted Media Brands has created a campaign for Italian food products Bertolli, including a recipe club designed to appeal to the separate publishers’ two different audiences. The campaign…