Sprint and T-Mobile have officially closed their merger, capping off a two-year regulatory journey that wound through several levels of the country’s legal system. The $26 billion deal will bring the number of major wireless carriers in the United States to just three, despite antitrust challenges from the Justice Department and, more recently, lawsuits from…
Um dos maiores festivais de música do país, o João Rock anunciou hoje a nova data de sua 19ª edição: dia 12 de setembro, acontecendo como sempre em Ribeirão Preto (SP). A decisão vem depois de uma grande demora por parte da organização em se manifestar sobre o atual cenário de pandemia mundial. Marcado originalmente …
O post Finalmente, João Rock informa adiamento do festival para setembro apareceu primeiro em B9.
With the launch of the streaming HBO Max coming soon, AT&T installed a new head of its entertainment unit. Mr. Kilar will report to Mr. Stankey, who remains AT&T president.
For almost four years, I’ve been playing a game that brings players out into the world. What happens when the world goes away?
Amid the chaos the coronavirus crisis has created in the media industry, separate intriguing petitions aimed at the media industry’s cash-rich platforms have recently emerged. One request asks Google, Facebook and Amazon to implement more magnanimous policies that industry insiders hope will help reduce friction on Big Tech’s payment terms. Another asks Google to shelve…
Founding Hulu CEO Jason Kilar has been named WarnerMedia CEO, effective May 1, the company announced today. Kilar will report to former WarnerMedia CEO John Stankey. Last September, Stankey was promoted to president and chief operating officer of AT&T, setting him up as the likely successor to AT&T CEO Randall Stephenson. “Jason is a dynamic…
Issues-driven media company ATTN: took steps to ensure that the 2020 Census doesn’t slip through the cracks during the ongoing coronavirus pandemic. ATTN: and When We All Vote co-chairs Selena Gomez, Tom Hanks, Faith Hill, Liza Koshy, Janelle Monae and Megan Rapinoe teamed up on a video on Instagram urging Americans to participate in the…
According to social media, one must-watch series while people continue to quarantine is Netflix’s Tiger King. The cast of characters seems to be consuming America with its “Can you believe this?” quality to it. This is the shining moment for this series but, it wasn’t so long ago that the world couldn’t get enough the…
CEO Emily Culp can sum up her leadership style in three words: humility, humor and curiosity. All three have helped her listen closely to customers of the beauty brand Cover FX Skincare, she shares on this episode of Top of Mind. Culp sat down with us at the CMO Moves Summit in New York this…
Michael Smith, who most recently served as an svp, general manager for digital channels at Scripps Networks, has been appointed as NPR’s chief marketing officer. The brand marketing executive will assume his position as NPR’s head marketer starting April 6. He brings over 30 years of experience in entertainment brand marketing, content, digital and revenue-generating…
Not every media company presenter will follow the Interactive Advertising Bureau to its rescheduled NewFronts week in late June. Following the IAB’s decision Tuesday to delay the NewFronts by nearly two months, to the week of June 22, companies like Digitas and Twitter have told Adweek they will no longer appear at the annual series…
In early 2017, I was helping a client, and we were amazed that Facebook revenue was growing so much. I read about the revenue increase in one of the many trades, then I stumbled upon the Facebook earnings call and was hooked. I was on the edge of my seat listening about the quarter. I…
Editor’s note: Adweek worked with Matthew Scott Goldstein, a consultant with a deep knowledge of the media industry, to craft his quarterly newsletter into an Adweek article. Through his findings on various industry earnings calls, we’re bringing you insights about how your favorite brands, agencies, media companies, publishers and tech companies are performing on a…
Editor’s note: Adweek worked with Matthew Scott Goldstein, a consultant with a deep knowledge of the media industry, to craft his quarterly newsletter into an Adweek article. Through his findings on various industry earnings calls, we’re bringing you insights about how your favorite brands, agencies, media companies, publishers and tech companies are performing on a…
If you work in media, marketing, or advertising, it’s time to innovate and there is no time to waste. That’s the message from several directions today, and now we are beginning to see real-world results, as companies adapt to the new constrictions. Sarah Jerde at Adweek reports that The Wall Street Journal and Barron’s Group […]
The post Newsflash: Print Ads Now Guaranteed to Work (Not An April Fool’s Joke) appeared first on Adpulp.
As far as strange ad agency names go, Broken Heart Love Affair is up there. But what’s perhaps stranger is the fact that squarely in the midst of a pandemic, the agency’s founders are moving forward with launch plans. Broken Heart Love Affair is the brainchild of five Toronto-based agency executives who’ve held leadership roles…
Um grupo de pesquisadores da Escola Politécnica da Universidade de São Paulo (Poli-USP) anunciou nesta quarta-feira (1) o desenvolvimento de um ventilador pulmonar de emergência que tem baixo custo e tempo de fabricação. Batizado de “Inspire”, o aparelho leva duas horas para ser produzido e tem orçamento de mil reais, um valor quinze vezes mais …
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Para a divulgação de três novos modelos de tênis, a Asics realizou seu primeiro lançamento global usando realidade virtual. Ação foi a estratégia criada pela empresa para adaptar o evento físico que seria realizado ainda este ano. Inicialmente, a marca apresentaria os três modelos durante a Innovation Summit, que aconteceria em agosto na cidade de …
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If you can believe, it’s been less than a month since billionaire Mike Bloomberg dropped out of the presidential race after spending a record-shattering $558 million on advertising. Since then, the political world has shifted immeasurably: A vigorous Democratic primary has been usurped by nearly monolithic media attention to the coronavirus pandemic. In this brave…
Did you know that Instagram allows users with business accounts to set a minimum age for their content? In other words, they can tell Instagram that users need to be over a certain age to view their posts. Our guide will show you how to set a minimum age on your Instagram for Business account….
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