Sustainable TreeHouse

Découverte du projet Finca Bellavista qui est le nom d’une communauté située au Costa Rica et vivant dans les arbres. Le principe est basé sur un réseau de maisons et de cabanes perchées et reliées entre elles dans la forêt. Des maisons magnifiques qui sont à découvrir en images dans la suite de l’article.

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Abhinav Kafare : Illustrator

Abhinav is a crazy person when it comes to his passions which include art, visiting new places and looking at the world through his illustrations and art.

Why are you an Illustrator?
I started out with fine arts and found out that I love illustrating as well. There was no clear cut transition but I feel that my grounding in fine arts has helped me with my illustrations.

Did you attend school for fine art or design?
I studied fine arts at Raheja School of Art.

You have a distinct style of illustration. How long did it take you to develop your style?
There is no specific timeline that I took to develop my style and I don’t believe in different styles but I believe that all styles are ingrained from the basic fundamental shapes.

Were there any particular role models for you when you grew up?
My class teacher Balaji Bhange was a great influence and a role model while I was growing up.

Who was the most influential personality on your career in Illustrations?
There have been influences but what I really feel is that each and every artist that I come across has his own style and every one of them has something new and amazing that I can learn from.

Are many advertising agencies getting illustrations made these days? Do you work more with agencies or publishers?
I mostly work with advertising agencies like Maccann and Grey doing illustrations for them.

What made you decide to become a freelance illustrator? When did you start freelancing? Do you illustrate for advertising? Are many advertising agencies getting illustrations made these days? Do you work more with agencies or publishers?
It was not a fixed decision, I generally drifted towards freelancing because it gave me the freedom to choose the kind of work I want to do. I have been freelancing for the last 5 years now.

Was there any time when you wanted to quit Illustrations?
I love illustrating too much to ever think that, so my answer is no never.

Have you considered turning your illustrations into graphic novels?
Yes I have thought about that I think I would enjoy doing it. But for now I am concentrating on illustrations. If one day I wake up and think that I want to do a graphic novel then I’ll do it and I will enjoy doing it.

Any other Indian Illustrators who you admire?
Arnaylay Chinchpure and Vikrant Bhise are two personalities that I admire a lot and both have influenced me greatly in my illustrations.

Tell us something of your personal projects.
My personal projects right now include a mix of photography and illustrations based on everyday life.

What is your dream project?
My dream project would be to travel all over India capturing the different facets and cultures of India, the real India.

Who would you like to take out for dinner?
Someone I can enjoy talking to.

What’s on your iPod?
I don’t own a iPod.

Mac or PC?
PC.

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Yogoberry: Fat Free Poster Display

We created a poster-display where real cups form ‘six-pack abs’ in separate feminine and masculine silhouettes. We solved the space problem and also conveyed the brand’s concept in a creative and different fashion. Reminding the customer the whole time of the product’s main benefit: 0% fat.

Advertising Agency: Staff Brasil, Rio de Janeiro, Brazil
Creative Director: Paulo Castro, Neca Bohrer
Art Director: Bernardo Machado, Pedro Vargens
Copywriter: Lucas Ribeiro
Illustrator: Bernardo Machado
Account Manager: Rafaella Eyer
Account Supervisor: Renata Ouvidor
Graphic Producer: Ronaldo Las Casas
Advertiser’s Producer: Rafael Bae

Santa Casa de Misericórdia: Fireman, Helicopter

“For you, saving lives can be much easier. Donate blood.”

Advertising Agency: Staff Brasil, Rio de Janeiro, Brazil
Creative Director: Paulo Castro, Neca Bohrer
Art Director: Tatchie Machado e Marcos Becker
Copywriter: Daniel Magliano
Photographer: Cássio Vasconcellos (Samba Photo)
Additional credits:
Producer: Ronaldo Las Casas
Art Buyer: Erika Ataide
Account Supervisor: Daniela Autran
Acoount Manager: Rafaella Eyer
Advertiser’s Supervisor: Daniele Tyll

Fundação O Pão dos Pobres: Everyone Can Help

Advertising Agency: DM9Sul, Porto Alegre, Brazil
CEO: Marcio Callage
Vice-President of Creation: Marco Bezerra
Director of Creation: Rafael Bohrer
Creation: Fabrício Pretto, Gabriel Gama, Guilherme Grossi and Maurício Cardoso
Media Director: Silvio Calissi
Media: Simone Gasperin, Adriano Souza and Luciano Mallmann
Film Buyer: Thiago Vanigli and Bernardo Santos da Silva
Art Buyer : Mariene Braga e Cesar Boff
Digital Manager: Alexandra Ibaldo and David Souza
Client: João Rocha, Suzana Vellinho Englert and Thais Soares
Film Producer: Zeppelin
Film Director: Rog Souza
Video Editing: Marcelo Stifelman
Production: Elisa Celia
Audio Producer: Loop Reclame
Grafic Suplier: Print Paper and Cartonagem Helga
Ilustration: Mariana Valente
Photography: Gabriel NOT and Studio Me
Digital Interface: Tempo Digital

Ministero de Turismo Ecuador: Banana Ambassador

Advertising Agency: Maruri Grey, Guayaquil, Ecuador
Chief Creative Officer: Daniel Pérez Pallares
Art Directors: Luis Campoverde, Eduardo Velez
Copywriter: Daniel Pérez Pallares
Film Director: Gloria

Volkswagen Rear View Camera: Photobomb Bar, Photobomb Monument, Photobomb Restaurant

Advertising Agency: DDB, Barcelona, Spain
Chief Creative Officer: José María Roca de Vinyals
Creative Director: Guillermo Santaisabel
Art Director: Cristina Rodriguez
Copywriter: Cristina Rodriguez
Photographer: Alberto Escudero
Business Director: Gorka Lozano
Account Director: Javier Villalba

Volkswagen New Beetle: Glass

Advertising Agency: DDB, Barcelona, Spain
Chief Creative Officer: José María Roca de Vinyals
Creative Directors: Javier Melendez, Xavi De La Cruz
Art Directors: Lili Dominguez, Marta Monsarro
Copywriter: Jordi Gonzalez
Photographer: Salva Lopez
Business Director: Gorka Lozano
Account Director: Javier Villalba

Fleischmann: Cakes

Advertising Agency: Staff Brasil, Rio de Janeiro, Brazil
Creative Directors: Paulo Castro, Neca Bohrer
Art Directors: Felipe Menezes, Marcos Gemal
Copywriter: Pedro Rosadas
Photographer: Rafael Magalhães
Art Buyer: Erika Ataide
Digital producer: Alejandra Mendoza
Account Manager: Rafaella Eyer
Account Supervisor: Gabriela de Carvalho
Media: Thiago Bravo

Daily Deals Propel Older E-Books to Popularity

Flash sales have taken hold in the book business, helping older books soar from the backlist to the best-seller list.

    

News Corp. Says It Was Not Told of Subpoena for Reporter’s Phone Records

Fox News has denied that it knew about the subpoena, while Justice Department officials have said they sent notification 90 days after obtaining the telephone records.

    

‘Bots’ That Siphon Off Tickets Frustrate Concert Promoters

Digital tools known as “bots” are accused of trying to buy hundreds of thousands of tickets a day, shutting out fans.

    

Gillette: Gillette city trim

Advertising Agency: Ogilvy, Honduras
Executive Creative Director: Hugo Rück, Tomás Balduzzi
Art Director: Raúl Zavala
Copywriter: Marco Montes
Photographer: Fernando Robles
Account Supervisor: Ericka Coello
Agency Production: Marco Nelson, Danny Lainez
Producer: Bright Solutions
Film Production: Guacamaya Films
Public Relations: Andrea Fú
Published: April 2013

Ecuador Ministry of Tourism: Banana ambassador

Advertising Agency: Maruri Grey, Guayaquil, Ecuador
Chief Creative Officer: Daniel Pérez Pallares
Art Directors: Luis Campoverde, Eduardo Velez
Copywriter: Daniel Pérez Pallares
Film Director: Gloria

The Islands Of The Bahamas: Behold

Advertising Agency: the/zimmerman/agency
Creative Director: Rob Kerr
Copywriter: Jason Piroth
Producers: Michael LaGattuta, Emily Barrow
Production Company: DNA
Director: Nigel Dick
Director Of Photography: Mateo Londono
Post-Production: BEAST
Editor: Kyle Kramb
Score: Amber music
End frame CGI: Taylor James
Published: February 2013

Media Decoder: WNET’s New Advertising Campaign Uses Reality TV as a Punchline

The PBS station in New York is straying from its traditional advertising tack by promoting five ridiculous reality series that do not actually exist.

    

Media Decoder: PBS Demands, and Gets, More Reporting in a Film

“Outlawed in Pakistan,” already seen at Sundance, will be broadcast on “Frontline” with new information after producers asked the filmmakers to do additional reporting.

    

Contemporary Concrete Residences – The Two in One House by clavienrossier architectes is Toy-Like (GALLERY)

(TrendHunter.com) Although it isn’t green, the Two in one House looks like one of the Monopoly house game pieces. This is due in large part to its seamless and iconic silhouette. But instead of being made out…

DEVK Insurance: Stadion TV Hijack Sumo

Advertising Agency: Grabarz & Partner, Hamburg, Germany
Creative Directors: Christoph Stricker, Thomas Dempewolf
Art Director: Matthias Preuss
Copywriters: Tim Bange, Joshua Mackowiak
Chief Creative Officer: Ralf Heuel
Managing partner: Thomas Eickhoff
Group Head Creation: Mathias Lamken
Agency supervisor: Julia Wilhelm
Agency producers: Judith Uhrlau, Henriette Ahrens
Production company: COBBLESTONE
Executive Producer: Philipp Schmalriede
Junior Producer: Daniel Mittwede
Production Assistant: Svenja Widegreen
Director: Jonas Arnby
DOP: Niels Thastum
Editor: Moe Bakhshipour

JWT Paris: The First Worldwide Speed Recruiting Video Operation

Every year, the Association for the Promotion of French Advertising organizes an open house day, and invites students to visit different Agencies. JWT Paris made this day special and did more than just a simple visit of the agency: It opened the doors to its network! And gave students the opportunity to land an internship outside France. On april 26th, 50 french advertising students were video interviewed one after the other by one of 5 JWT executives around the world (Sydney, Shanghai, NYC, Tunis, Madrid).

Advertising Agency: JWT, Paris, France
Art Directors: Chrystel Jung, Nathan Brunstein
Concept: Peggy Malmaison