BA unveils plans for giant screen in Olympic Park

British Airways has revealed plans to broadcast the London 2012 Olympic Games live within a dedicated area at the Olympic Park for an audience of 10,000 people.

Will Animation

Eusong Lee a pu réaliser cette vidéo d’animation appelée “Will” retraçant la triste histoire d’un père allant travailler au World Trade Center le 11 septembre 2001 et laissant sa fille à leur domicile. Avec des choix visuels magnifiques et une musique de Julian Kleiss.



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Absolute Radio partners with Australia’s Fox FM for Thomas Cook giveaway

Thomas Cook has signed a partnership with Absolute Radio that will feature the UK’s Christian O’Connell broadcasting simultaneously with Australian radio’s Hamish and Andy, and a competition for listeners from both countries to win a holiday.

Heavy marketing to drive Samsung Galaxy S III ‘designed for humans’

Samsung has announced plans to heavily invest in marketing to promote its next generation Galaxy S III phone which it unveiled last night, positioning it as “effortlessly smart and intuitively simple”.

Customized Disney Princess Kicks – Etsy User ‘Creativity in the Making’ Hand Paints TOMS Shoes (GALLERY)

(TrendHunter.com) TOMS are the easy-to-wear, comfy slip-on shoes that also help children in need. As if these shoes couldn’t get any better, Etsy use ‘Creativity in the Making,’ aka Sophie, is now…

Jedi day: Top 10 shared Star Wars ads

We celebrate a date dear to ‘Star Wars’ obsessives with a look at the most shared ads tapped from George Lucas’s imagination.

Metro Trains: Tiger, Magpie, Demon, Blue

Advertising Agency: McCann, Melbourne, Australia
Executive Creative Director: John Mescall
Creative Director: Annie Price
Art Director: Scott Hall, Matt Hine
Copywriter: Nathan Burley
Group Account Director: Adrian Mills
Account Director: Alec Hussain
Photographer: Stuart Crossett

Magazine Luiza: Troy, Noe

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“Nespresso. When you need to be awake. From R$ 490,00.”

Advertising Agency: Etco Ogilvy, São Paulo, Brazil
Creative Directors: Tião Bernardi, Toni Rodrigues
Art Director / Copywriter: Fabio Porto
Illustrator: Renato Andrade

Save the Children: Bedroom Circle, Livingroom Circle, Kitchen Circle

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“70% of abused children turn into abusive adults.
Donate at savethechildren.mx”

Advertising Agency: Y&R, México
Chief Creative Officers: Rafael Barthaburu, Esteban Sacco
Creative Director: Francisco Ferro
Copywriter: Auber Romero, Gumaro Davila, Salvador Lara
Art Directors: Jose Mario Muñoz, Oscar Chávez, Ana Segurajáuregui
Head of Art: Oscar Cuevas, Francisco Hernandez
Production company: Circo Films
Executive Producer: Chon Alatorre
Agency Producer: Ivonne Cortes, Adrian Ramos
Photographer: Ale Burset
Account manager: Alvaro Dopico

Bloomberg Trading Solutions: Labyrinth

Advertising Agency: JWT, New York, USA
Executive Creative Director: James Cooper
Creative Director: Josh Shabtai
User Experience Strategist: Jon Fishel
Game Designer: Stevie Critoph
Art Director: Ben Morejon
Copywriter: Alex Schaeffer
Concept Design: Tim Nolan
Account Executives: Michael McKloskey, Tamara Taylor
Director of Digital Production: Suzanne Molinaro
Executive Producer: Jenn Mann
Producer: Vishal Dheiman
Director of Creative Technology: Martin Legowiecki
Technical Director: Ricky Bacon
Technical Lead: David Wu
Developers: Manuel Munoz, Ken Jamieson, Dave Padovano, Eric Laquer, Jay Konopka
Planners: Adrian Barrow, Mariam Dilawar
Director of Music: Paul Greco
Director of Audio Post-Production: Greg Tiefenbrun
Sound Designer: Alan Friedman
Quality Assurance: Will Creedle, Mishu Hassan, Sujay Debsikdar
Director of Digital Business Operations: Dawn Rutkoski
Analytics: Craig Stauber

Japi Jane: Bathroom, House

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Advertising Agency: TBWA\Frederick, Chile
General Creative Director: Eduardo Novion
Creative Director: Enrique Zúñiga
Art Director: Daniel Gómez
Copywriter: Matías Roa
Retoucher: Osvaldo Salaza

Lenor Fabric Softener: Gorilla, Bear, Crocodile, Elephant

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Advertising Agency: Grey, Lima, Peru
Creative Director: Pepe Aguilar
Art Directors: Tony Cruz, Renato Carrión
Copywriters: Gonzalo Aste, Victor Conca
Agency Producers: Eliana Coquis, Lilian Aste
Post Production: Pixel Studio
Photographer: Angel Chavez

Fürs Leben: The Waiting Time Experiment

In Germany organ donations are very scarce. Sometimes people have to wait for years to get a fitting transplant. We created an idea, which would help to raise awareness on that issue in a new and controversial way.

Advertising Agency: Ogilvy & Mather Berlin, Germany
Creative Directors: Tim Stübane, Birgit van den Valentyn
Art Directors: Matthias Bauer, Johannes Jost
Copywriter: Anke Roell

Campaign Viral Chart: Roller skates beat drugs in new viral hit

An ad in which kids say no to ‘crack’ and ‘meth’ in place of roller skating, has entered the viral chart in third place this week with more than 40,000 shares across social networking sites and the blogosphere.

G.H.MUMM by Noma Bar

Voici une collaboration de l’artiste Noma Bar pour la marque de champagne G.H.MUMM avec cette série. Des créations élégantes pour les 12 chapitres des Champagne Protocoles de G.H.MUMM. L’ensemble est à découvrir dans la suite, sur le site officiel et sur l’application.



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Disponible sur l’application iPhone et sur le site officiel.

“L’abus d’Alcool est dangereux pour la santé. A consommer avec modération.”

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The Immortal, life-support machines keeping each other alive

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A number of life-support machines are connected to each other, circulating liquids and air in attempt to mimic a biological structure.

The Immortal investigates human dependence on electronics, the desire to make machines replicate organisms and our perception of anatomy as reflected by biomedical engineering continue

YouTube Klubi #14: Let the games begin

Following up on our joint Mojo & ZO session on ‘Understanding gamers and great games’ last Friday, this is a collection of videos that have in the past and recently stirred gamers’ hearts and minds.
First up, the big one, the Mac Daddy of games, ‘Call of Duty’ in its new iteration Black Ops 2 has […]

Industrial City-Inspired Furniture – The Sultanas Table Represents the Identity of Monterrey (GALLERY)

(TrendHunter.com) Sturdy, strong and simple, the Sultanas Table is inspired by the industrial city of Monterrey, Mexico. Made predominantly out of concrete with a tempered glass top, which happens to be two of the…

Listerene by JWT

    No one follows bad breath.
    Which is why you need Listerine. It fights germs that cause bad breath, plaque and gum problems.

Advertising Agency: JWT, Mumbai, India
Creative Director: Ram Jayaraman
Art Director: Abey Thomas Joy
Copywriter: Karan Parmar
Illustrator: Nilesh Naik

 

Billionaire Infographic Ads – The Forbes Brasil Campaign Gives People "A Billion Reasons to Read" (GALLERY)

(TrendHunter.com) The Forbes Brasil campaign gives people “a billion reasons to read” this business publication. Through the use of popular infographics, it shows what the world would be like without the…