Hasta La Creative!

Facebook is working on a system to measure the impact of advertising on the platform to address the issue of return of investment (ROI), according to reports.

Uniqlo has appointed the world’s number one tennis player Novak Djokovic as its global brand ambassador, who will wear its sports range of clothes at tournaments.

The advertising industry has urged MPs to reject growing demands for a ban on alcohol ads. In a submission to the Commons Health Select Committee, the Advertising Association argued: “An advertising ban is not the solution to the complex problem of harmful alcohol consumption.”

Big Communications, the Leicester-based agency, has acquired the independent shop Quorum from its founders, Billy Mawhinney and Simon Collins.

Advertising Agency: Euro RSCG, Milan, Italy
Creative Directors: Dario Villa, Erick Loi
Art Director: Erick Loi
Copywriter: Dario Villa
Composer, Arranger, Music and Visal Editor: Stuart Warren-Hill for Hexstatic Productions
Executive Producer: Susan Stone for Tonic Music Limited
Creative Director: Andrea MInze for Tonic Music Limited

A survey of 400 large companies has found that only 16% of them have an effective single customer view data system in place, according to Experian Marketing Services.

Vanessa Clifford, the head of press at Mindshare, is joining the national press marketing body, Newsworks, as its director of client services and strategy.

Agency Assessments International, the pitch consultant, is ditching the traditional pitching process in favour of a leaner system that it believes will establish more respectful working relationships.

BetVictor, the online betting brand owned by Victor Chandler, has hired VCCP to handle its advertising account.

Paul Brazier, the executive creative director of Abbott Mead Vickers BBDO, has been confirmed as the chairman of the jury for this year’s Campaign Big Awards.