Hasta La Creative!

L’artiste japonaise Mariko Sakaguchi a eu l’idée saugrenue de se prendre en photo dans son bain, mais dans des scènes de vie de tous les jours. Entre le lieu de travail, un salon ou une salle de réunion, le résultat est intriguant et intéressant. Plus d’images dans la suite.

Previously on Fubiz

• Mary Kay Photography
• My Provence Festival
• Fake Holidays Series

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(TrendHunter.com) Black and white photography never fails to make clothing look sophisticated, but even if monotone hues were not the basis of this campaign for the Hugo by Hugo Boss Spring Summer 2012 line, the clothes…

Advertising Agency:  Paragon Marketing Communications, Kuwait Via [Ads2Blog]

Ever dreamed of watching a video or a favorite TV show on the go?  Well, aren’t you lucky:

Daily Mail: “Translucent TV: Lumus’ PD-18-2 is a set of spectacles that can beam high-quality images directly into your eyes but allows the user to see through the images too.” (This is Lumus.)

Unilever had a conundrum when it came to the Chinese launch of Lynx, the body spray known in the U.S. as Axe. The problem wasn't persuading Chinese guys to select Lynx over a competitor but to choose it at all in a country where men have never been expected to smell good.

I don't know how often I hear somebody say, "Advertising was much easier 20 years ago." But the truth is that none of the things we held as "truths" back then were indeed truths.

Hey, marketers: Looking for a digital creative shop? You may have already considered the likes of R/GA and AKQA, but what about Deloitte or Accenture?

Le créatif David Sosnow a pensé cette lampe au design fort sympathique sous le nom de Loomi. Présentée dans le cadre d’un appel à projets sur Kickstarter, cette lampe modulaire à 30$ parvient à séduire par son aspect novateur. Plus de visuels dans la suite de l’article.

Previously on Fubiz

• Light Pool
• Fubiz Awards 2012
• Beautiful Land Art

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Advertising Agency: Venables Bell & Partners, San Francisco, USA
Executive Creative Directors: Paul Venables, Will Mcginness
Creative Director: Paul Foulkes
Art Director: Byron Del Rosario
Copywriter: Kelly Diaz
Director Of Integrated Production: Craig Allen
Agency Producer: Zeynep Taslica
Production Company: 1st Avenue Machine
Co-directors: Bob Partington, Aaron Duffy
Director Of Photography: Will Rexer
Executive Producers: Mikha Grumet, Sam Penfield
Producer: Rachel Watanabe-Batton
Editing Company: Hooligan
Editor: Peter Mostert
Sound Design: Beacon Street
Sound Designers: Paul Hurtubise
Music: Beacon Street
Mix: Beacon Street
V/fx: N/A
V/fx Producer: N/A